Masters of Business Administration
The Masters of Business Administration (MBA) at Modul University, Austria, is designed ...
Vienna
INTAKE: Feb & Sept
Modul University Vienna, Austria, offers a comprehensive Bachelor of Business Administration (BBA) program in Tourism and Hospitality Management, with a specialized focus on Tourism and Event Management. The program is designed to provide students with a deep understanding of the tourism and hospitality industries, offering essential business management skills tailored for this dynamic sector. Students gain theoretical knowledge combined with practical expertise, preparing them for successful careers in a variety of tourism-related fields, including event management, travel, and hospitality services.
Curriculum: The BBA in Tourism and Hospitality Management at Modul University features a robust curriculum that blends business theory with specialized knowledge in tourism and event management. Key modules include business administration, marketing, human resource management, and economics, alongside industry-specific courses such as event planning, destination management, and sustainable tourism practices. The curriculum emphasizes the development of strategic thinking, leadership skills, and a comprehensive understanding of global tourism trends, equipping graduates with the tools needed to excel in a competitive, globalized market.
Research Focus: Modul University Vienna is known for its strong research-oriented approach, particularly in the areas of sustainable tourism, event management, and hospitality. Students benefit from access to cutting-edge research, enabling them to engage with contemporary issues such as the impact of digitalization on the tourism industry, sustainable development in tourism, and innovations in event management. The university fosters an environment where students can conduct their own research projects, contributing to the academic body of knowledge and industry best practices.
Industry Engagement: One of the key strengths of the BBA program at Modul University is its close ties to the tourism and hospitality industry. The university has established partnerships with leading organizations across the sector, providing students with opportunities for internships, networking, and real-world industry engagement. This hands-on approach ensures that students are not only exposed to theoretical learning but also gain valuable practical experience, enhancing their employability upon graduation. The program's strong focus on industry engagement prepares students to meet the demands of a rapidly evolving tourism and event management landscape.
Global Perspective: Modul University is internationally recognized for its global outlook, attracting students from all over the world. The BBA in Tourism and Hospitality Management fosters a global perspective by incorporating diverse cultural insights, international business practices, and global case studies into the curriculum. The program also offers students opportunities for exchange programs and internships abroad, allowing them to gain a deeper understanding of international tourism markets. This exposure to global tourism practices helps students develop a broad, cross-cultural understanding of the industry, preparing them for leadership roles in the global tourism and hospitality sectors.
Vienna
IELTS 6.5
€ 15480
Undergraduate Entry Requirements
Application Fee: € 100
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 55% or above in their previous academic qualifications.
English Language Proficiency:
Modul University Austria offers a range of scholarships designed to support international students in their academic journey. These scholarships aim to alleviate the financial burden of studying abroad and encourage high-achieving students to pursue their education in one of Europe’s most prestigious institutions.
Merit-Based Scholarships: Modul University offers merit-based scholarships for outstanding international students based on their academic achievements and potential. These scholarships are awarded to students who demonstrate excellence in their previous studies and have a strong academic track record. The scholarships can significantly reduce tuition fees and are available for both undergraduate and graduate programs.
Need-Based Financial Aid: In addition to merit-based scholarships, Modul University also provides need-based financial aid to international students who demonstrate financial need. The university assesses each student's financial situation on a case-by-case basis and offers assistance to ensure that students have the resources needed to complete their studies.
Early Bird Scholarships: Modul University offers early bird scholarships for students who apply early for their program. This scholarship provides a discount on the tuition fees for those who meet the early application deadlines. It encourages students to plan ahead and secure their place in the program while benefiting from reduced costs.
Partner Scholarships: Modul University has collaborations with various organizations and educational institutions around the world. Through these partnerships, the university offers additional scholarship opportunities for students from specific countries or partner institutions. These scholarships aim to foster international collaboration and exchange.
The BBA in Tourism and Hospitality Management with a specialization in Tourism and Event Management from Modul University offers students the opportunity to gain the necessary skills to pursue a wide range of careers in the dynamic tourism and event industries. By combining academic knowledge with practical, hands-on experience, graduates are prepared to work in various roles, both domestically and internationally, across tourism boards, event agencies, and hospitality businesses.
Event Manager: Graduates specializing in Tourism and Event Management can take up roles as event managers, where they plan, organize, and execute large-scale events such as conferences, festivals, weddings, corporate events, and expos. They are responsible for every aspect of an event, from concept to completion, ensuring it runs smoothly and meets clients' objectives.
Tourism Development Manager: A career in tourism development involves working with tourism boards, municipalities, or private organizations to develop and promote travel destinations. Graduates can focus on the creation and marketing of new attractions, events, or tourism products, with an emphasis on sustainable and responsible tourism development.
Destination Marketing Manager: Graduates with this specialization can work for destination marketing organizations (DMOs) or tourism agencies, where their primary role is to promote travel to specific regions. This includes creating marketing strategies, managing advertising campaigns, and building relationships with key stakeholders to increase tourism to the destination.
Conference and Exhibition Organizer: Graduates can also work in managing conferences, trade shows, and exhibitions. This role involves coordinating all aspects of these events, from vendor relationships and venue logistics to attendee management, ensuring a seamless experience for both clients and attendees.
Corporate Event Planner: As a corporate event planner, graduates organize company meetings, seminars, incentive trips, and team-building activities. They work closely with business executives to align events with corporate goals and ensure a successful experience for both employees and clients.
Tour Operator: Graduates may work as tour operators, creating and selling packaged tours that include everything from transportation and accommodation to guided tours and meals. This role involves extensive knowledge of tourist attractions, cultural landmarks, and the logistics of group travel.
Travel Consultant/Advisor: Graduates can also pursue a career as a travel consultant, where they provide advice and recommendations to individual clients or groups regarding travel destinations, accommodations, and events. This role can be in a travel agency, a tourism board, or a destination marketing organization.
Wedding and Special Event Planner: For those with a passion for personal milestones, a career as a wedding planner or special event coordinator could be a perfect fit. Graduates can organize intimate celebrations or large, luxurious events, working closely with clients to ensure every detail of the occasion is perfect.
Sustainable Tourism Specialist: As sustainability becomes more important in the tourism industry, graduates can pursue careers focused on sustainable tourism practices. This includes managing eco-tourism projects, ensuring responsible tourism practices at events, and promoting environmental awareness within the tourism and hospitality sectors.
Tourism and Event Consultant: Graduates can also work as consultants, advising hotels, tourism boards, or event agencies on improving their offerings. They provide strategic advice on event management practices, tourism promotion, and enhancing customer experiences to boost revenue and satisfaction.