Master of Business Administration
Kaplan Higher Education Academy (KHEA) in Singapore offers a robust Master of Business ...
Bachelor of Business in Hospitality and Tourism Management and and Tourism and Events (Double Major)
Singapore
INTAKE: Jan, May & Aug
Program Overview
The Bachelor of Business in Hospitality and Tourism Management and Tourism and Events (Double Major) offered by Murdoch University at Kaplan Higher Education Academy (KHEA), Singapore is an interdisciplinary undergraduate program designed to equip students with advanced knowledge and practical skills across hospitality, tourism, and event management sectors. This dual-major program prepares graduates to manage complex operations in hotels, resorts, tourism organizations, and event management companies, combining service excellence, strategic planning, and operational leadership. Graduates emerge with a versatile skill set that enables them to design, manage, and optimize customer-focused experiences in global tourism and hospitality markets.
Curriculum: The curriculum blends core business foundations with specialized units in hospitality, tourism, and events. Core business courses include accounting, economics, management principles, and business research methods. The hospitality and tourism management major covers hotel and resort operations, tourism planning, service quality management, and sustainable tourism practices. The tourism and events major includes event planning, festival and conference management, tourism marketing, and stakeholder engagement. Students engage in case studies, simulations, group projects, and capstone projects to apply theoretical knowledge to real-world industry challenges.
Research Focus: The program promotes applied research addressing contemporary challenges in hospitality, tourism, and event management. Students explore topics such as sustainable tourism development, service quality optimization, tourism policy, destination marketing, event planning effectiveness, and customer experience management. Supervised research projects or dissertations enable students to develop analytical, problem-solving, and strategic skills, preparing them for leadership roles in the industry.
Industry Engagement: KHEA emphasizes strong industry connections to ensure graduates are career-ready. The program incorporates guest lectures from hospitality executives, tourism authorities, and event professionals, alongside workshops, seminars, and live client projects. Students have opportunities for internships or industry placements in hotels, resorts, travel agencies, event management companies, and tourism boards, gaining hands-on experience in operations, customer service, marketing, and strategic planning. These engagements help students build professional networks and practical skills highly valued in the global hospitality and tourism sector.
Global Perspective: Delivered in Singapore, a major tourism and business hub in Asia, the program offers an international outlook through Murdoch University’s globally recognized curriculum. Students benefit from exposure to multicultural cohorts, regional and international case studies, and global best practices in hospitality, tourism, and event management. Graduates are prepared for careers in multinational hotel chains, international resorts, tourism boards, travel agencies, and event management firms, equipped with the skills to operate effectively in dynamic and culturally diverse business environments.
Location
Singapore
Score
IELTS 6
Tuition Fee
SGD 14650
Undergraduate Entry Requirements
Application Fee: SGD 523
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 60% or above in their previous academic qualifications.
English Language Proficiency:
- IELTS: Overall band score of 6.0 with a minimum of 6.0 in each component.
- TOEFL: Overall score of 71 or higher.
- PTE: Overall score of 51 or higher.
Kaplan Higher Education Academy (KHEA) in Singapore offers a variety of scholarships and financial assistance programs to support international students in pursuing quality higher education.
Merit-Based Scholarships: Kaplan provides merit-based scholarships for international students who demonstrate outstanding academic performance. These scholarships may cover a portion of tuition fees and are awarded based on previous qualifications, standardized test scores, or exceptional achievements in prior studies.
Need-Based Financial Assistance: For students with strong academic potential but financial constraints, Kaplan offers need-based financial support. This assistance ensures that talented students from diverse economic backgrounds can access quality education without being hindered by financial barriers.
Graduates of the Bachelor of Business in Hospitality and Tourism Management and Tourism and Events (Double Major) offered by Murdoch University at Kaplan Higher Education Academy (KHEA), Singapore have diverse and dynamic career opportunities across hospitality, tourism, and event management sectors. The dual-major equips students with operational, managerial, and strategic skills, enabling them to deliver exceptional customer experiences while managing complex organizational processes.
Hotel Manager / Resort Manager: Graduates oversee day-to-day operations of hotels, resorts, and serviced accommodations, ensuring service quality, financial performance, and customer satisfaction.
Tourism Operations Manager: Professionals manage tourism services, including tour planning, destination management, and travel logistics, ensuring optimal visitor experiences.
Event Manager / Event Coordinator: Graduates organize, plan, and execute corporate events, conferences, exhibitions, and special functions, managing resources and stakeholder expectations.
Hospitality Marketing Executive: Professionals design and implement marketing campaigns for hospitality and tourism services, leveraging digital marketing, branding, and customer engagement strategies.
Conference and Exhibition Manager: Graduates coordinate large-scale conferences, exhibitions, and trade shows, handling planning, budgeting, and on-site execution.
Travel Consultant / Travel Planner: Professionals provide travel advisory services, develop itineraries, and ensure seamless experiences for individual or corporate clients.
Food and Beverage Manager: Graduates oversee restaurant operations, catering services, and food service teams within hotels, resorts, and event venues.
Tourism Development Officer / Planner: Professionals contribute to tourism strategy, destination planning, and sustainable tourism initiatives for public or private sector organizations.
Entrepreneur / Hospitality & Event Start-up Founder: Equipped with expertise in hospitality, tourism, and event management, graduates can launch and manage ventures such as boutique hotels, travel agencies, event management companies, or tourism consultancy firms.
Customer Experience / Service Quality Manager: Professionals focus on enhancing guest satisfaction, implementing service improvement programs, and ensuring operational excellence across hospitality and tourism operations.
