Master of Business Administration
Kaplan Higher Education Academy (KHEA) in Singapore offers a robust Master of Business ...
Bachelor of Information Technology in Business Information Systems and Web Communication (Double Major)
Singapore
INTAKE: Jan, May & Aug
Program Overview
The Bachelor of Information Technology in Business Information Systems and Web Communication (Double Major) is designed for students seeking to combine technical expertise in IT systems with advanced knowledge in web communication strategies. This program equips students with the skills to develop and manage business information systems while designing effective web communication solutions that enhance digital presence, user engagement, and organizational performance. By integrating IT and web communication, students gain a multidisciplinary skill set that prepares them for careers in digital marketing, IT management, web analytics, and online business systems across various industries.
Curriculum: The curriculum blends core IT modules with web communication-focused courses to provide a comprehensive learning experience. Key modules include Business Information Systems, Database Management, Web Design and Development, Digital Marketing, Content Management Systems, Data Analytics for Business, Cybersecurity Fundamentals, and IT Project Management. Students engage in practical projects, coding exercises, case studies, and industry simulations to develop technical, analytical, and digital communication skills. Emphasis is placed on applying IT solutions to enhance business operations and creating engaging digital experiences.
Research Focus: KHEA encourages students to undertake research that enhances problem-solving, analytical thinking, and innovation at the intersection of IT and web communication. Research areas include digital content strategies, web analytics, IT-driven marketing solutions, business process optimization, cybersecurity in web applications, and emerging technologies for digital engagement. Faculty mentors guide students in conducting research projects that provide actionable insights, support best practices, and prepare them for professional roles or advanced academic studies.
Industry Engagement: The program emphasizes strong industry engagement to prepare students for real-world challenges in IT and web communication. Opportunities such as internships, corporate projects, workshops, and networking sessions with IT firms, digital marketing agencies, and business organizations allow students to apply theoretical knowledge in practical environments. These experiences help students develop professional skills, gain insights into industry trends, and establish networks that enhance employability in IT management, web communication, and digital business roles.
Global Perspective: Through its partnership with Murdoch University, Australia, the program provides students with a global perspective on IT systems, web communication, and business strategies. Students explore international case studies, global digital trends, cross-cultural communication strategies, and emerging technologies for online engagement. Opportunities for international seminars, collaborative projects, and peer interactions worldwide help students develop cultural intelligence, adapt to diverse business environments, and implement innovative IT and web communication solutions in multinational organizations.
Location
Singapore
Score
IELTS 6
Tuition Fee
SGD 14650
Undergraduate Entry Requirements
Application Fee: SGD 523
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 60% or above in their previous academic qualifications.
English Language Proficiency:
- IELTS: Overall band score of 6.0 with a minimum of 6.0 in each component.
- TOEFL: Overall score of 71 or higher.
- PTE: Overall score of 51 or higher.
Kaplan Higher Education Academy (KHEA) in Singapore offers a variety of scholarships and financial assistance programs to support international students in pursuing quality higher education.
Merit-Based Scholarships: Kaplan provides merit-based scholarships for international students who demonstrate outstanding academic performance. These scholarships may cover a portion of tuition fees and are awarded based on previous qualifications, standardized test scores, or exceptional achievements in prior studies.
Need-Based Financial Assistance: For students with strong academic potential but financial constraints, Kaplan offers need-based financial support. This assistance ensures that talented students from diverse economic backgrounds can access quality education without being hindered by financial barriers.
Graduates of the Bachelor of Information Technology in Business Information Systems and Web Communication (Double Major) at Kaplan Higher Education Academy, Singapore are equipped with a versatile skill set that integrates IT systems expertise with advanced web communication capabilities.
Web Content Manager: Oversee website content, ensuring alignment with business objectives, brand messaging, user experience, and SEO best practices.
Digital Marketing Specialist: Plan, execute, and optimize online campaigns across social media, search engines, and websites, using analytics, SEO, and PPC strategies.
Business Systems Analyst – Web Solutions: Analyze organizational processes and design IT systems to improve business operations while integrating web-based communication tools.
Social Media Manager: Strategically manage social media platforms to engage audiences, enhance brand presence, and drive online conversions.
IT Project Manager – Digital Solutions: Plan, coordinate, and execute IT and web-based projects, ensuring timely delivery of effective business solutions.
Content Strategist: Develop and manage digital content strategies for websites, blogs, and social media to align with business goals and enhance audience engagement.
Digital Business Analyst: Use analytics and business information systems to interpret data from online platforms, providing insights to improve digital strategies.
UX/UI Designer – Business Systems: Design user-friendly digital interfaces for business applications and websites to optimize user experience and system efficiency.
E-commerce Marketing Coordinator: Manage online marketing initiatives for digital platforms and e-commerce solutions, driving engagement, traffic, and revenue growth.
IT Consultant – Web Communication Solutions: Advise organizations on integrating IT systems with digital communication tools, enhancing operational efficiency and online presence.
