MA in International Management
The Fresenius University of Applied Sciences offers a Master of Arts (MA) in Internatio...
BA in Sustainability in Creative Industries
Berlin
INTAKE: Mar & Sept
Program Overview
The Fresenius University of Applied Sciences, in collaboration with AMD, offers a Bachelor of Arts (BA) in Sustainability in Creative Industries. This interdisciplinary, forward-thinking program is uniquely designed to address the crucial relationship between creative industries and sustainability. The program spans seven semesters and aims to provide students with a diverse skill set that includes creative design, problem-solving, and strategic management. The curriculum seamlessly integrates theoretical knowledge with practical application, empowering students to tackle real-world challenges through project-based learning. This degree is ideal for those who want to be a driving force for sustainable innovation in creative fields, and is offered in Berlin, a major hub for both creativity and business.
Curriculum: The curriculum of the BA in Sustainability in Creative Industries is structured to provide a comprehensive understanding of sustainable practices across creative sectors. The program is organized around core themes such as communication, creative practice, management, and sustainable systemic thinking. Students will engage with a variety of subjects, including visual communication, integrated communication, and production management. A key feature of the program is its emphasis on hands-on experience through workshops, projects, and an integrated internship in the fifth semester. The final semester culminates in a Bachelor's thesis, where students can delve deep into a specific topic of their choice, showcasing their ability to apply their knowledge to a real-world problem.
Research Focus: The research focus of this program is highly applied and problem-oriented. The curriculum is designed to encourage students to promote innovation within the creative industries by strategically developing projects and processes to address socio-ecological challenges. Students learn to use knowledge systems to innovate across the creative value chain, from raw materials to future-oriented research and development. The program emphasizes the importance of understanding the impact of digitization and AI on creative business development, enabling students to drive technological advancements for sustainability. This practical approach to research ensures that graduates are well-equipped to develop sustainable business models and strategies that account for market-relevant factors.
Industry Engagement: Industry engagement is a central component of the BA in Sustainability in Creative Industries. The university, in partnership with AMD, has developed the curriculum with input from leading companies in the creative industries to ensure its content is "future-proof" and relevant to the demands of the modern workplace. Students gain valuable hands-on experience through project-based learning and an integrated internship. The program's focus on practical training and its emphasis on building a strong network through good contacts in the design industry significantly enhance graduates' employability.
Global Perspective: The BA in Sustainability in Creative Industries provides a strong global perspective, preparing students to work in an international environment. The program is taught entirely in English, attracting a diverse student body and fostering a multicultural learning environment. The curriculum addresses sustainability challenges from both local and global perspectives, and students are trained to understand the impacts of global trends on the creative industries. The program’s location in Berlin, a major international city, offers a vibrant backdrop for students to build cross-cultural communication skills and a global mindset, which are essential for a career in the international creative economy.
Location
Berlin
Score
IELTS 6
Tuition Fee
Euro 12240
Undergraduate Entry Requirements
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 60% or above in their previous academic qualifications.
English Language Proficiency:
- IELTS: Overall band score of 6.0 or 6.5 with a minimum of 6.0 in each component.
- TOEFL: Overall score of 70 or higher.
- PTE: Overall score of 67 or higher.
- DET: Overall score of 95 or higher.
Fresenius University of Applied Sciences is promoting diversity and global education by supporting talented international students through various scholarship opportunities. Although it is a private institution, Fresenius offers both institutional financial aid and helps students access external funding sources to reduce the financial burden of tuition and living expenses in Germany.
Fresenius University Merit Scholarships: The university occasionally offers merit-based scholarships to outstanding international students who demonstrate excellent academic performance, leadership potential, or notable extracurricular achievements. These scholarships can partially waive tuition fees and are highly competitive.
Social Scholarships (Needs-Based): To support students facing financial hardship, Fresenius provides limited needs-based scholarships. These scholarships are intended for students who show their studies but may struggle to afford tuition and living costs. Applicants must submit proof of income and a personal statement.
Deutschlandstipendium (Germany Scholarship): Fresenius participates in the Deutschlandstipendium program supported by the German Federal Government and private sponsors. This scholarship provides high-achieving students regardless of nationality. Selection is based on academic excellence, social engagement, and personal background.
DAAD Scholarships (External Funding): International students applying to Fresenius are also encouraged to explore funding through the German Academic Exchange Service (DAAD). DAAD offers a wide range of scholarships for undergraduate and postgraduate studies, including full and partial tuition coverage, monthly stipends, travel allowances, and insurance.
Erasmus+ and Partner University Grants: For students enrolled in exchange or dual-degree programs, Erasmus+ grants may be available for short-term mobility within Europe. Partner universities may also offer tuition waivers or living stipends for eligible students attending Fresenius under exchange agreements.
Graduates of the Bachelor of Arts (BA) in Sustainability in Creative Industries from Fresenius University of Applied Sciences are uniquely prepared for a variety of roles that are at the forefront of a rapidly evolving global economy.
Sustainability Manager: A core career path where graduates can work for any organization—from a fashion brand to a media company—to develop and implement strategies that enhance its social and environmental responsibility.
Product Manager/Product Designer: These professionals can apply their skills to design and manage the development of sustainable products. They focus on using innovative materials, optimizing production processes, and minimizing environmental impact throughout a product's lifecycle.
Creative Director: With a strong foundation in creative practice and sustainable systemic thinking, graduates can lead creative teams and projects, ensuring that brand messaging, campaigns, and design align with a company's sustainability goals.
CSR (Corporate Social Responsibility) Manager: This role involves managing a company's initiatives for corporate responsibility. Graduates can work on projects related to business ethics, fair labor practices, and community engagement, ensuring that a brand’s values are reflected in its actions.
Innovation Manager: This position is for graduates who want to drive change from within. They are responsible for identifying and developing new, sustainable business models, technologies, and processes that give a company a competitive advantage.
Sustainable Business Consultant: A graduate's interdisciplinary background allows them to work for consulting firms, advising a variety of clients on how to integrate sustainability into their business strategies, supply chains, and production processes.
Marketing Manager/PR Manager: Leveraging their skills in communication, graduates can pursue careers in marketing and public relations. They can craft compelling narratives about a brand's sustainability efforts, manage a company's public image, and run digital campaigns that resonate with eco-conscious consumers.
Change Manager: As companies strive to become more sustainable, they need professionals who can lead the internal transformation. Graduates are well-equipped to manage the human and organizational aspects of transitioning to more sustainable practices.
Visual Merchandiser: This role combines creativity with an understanding of consumer behavior. Graduates can use their skills to design retail spaces and product displays that not only attract customers but also communicate a brand’s commitment to sustainability and ethical practices.
Entrepreneur: The program's focus on creative practice and management provides a strong foundation for graduates who wish to start their own sustainable businesses, from a small design studio to an innovative eco-friendly brand.
