BA in International Business Management

Berlin, Cologne, Düsseldorf, Munich, Hamburg

 

INTAKE: Mar & Sept

Program Overview

The Fresenius University of Applied Sciences offers a Bachelor of Arts (BA) in International Business Management, a comprehensive program designed to prepare students for a successful career in a globalized world. The program, which has a standard duration of six semesters, is ideal for individuals who want to develop a deep understanding of business and economics, with a particular focus on intercultural management and digital transformation. Taught entirely in English, the degree is available at multiple campuses in Germany's major cities, including Berlin, Cologne, and Munich, providing students with access to dynamic economic hubs. The program's core philosophy is to combine theoretical knowledge with practical, application-oriented learning, equipping graduates with the skills and confidence to work for international companies.

Curriculum: The curriculum is structured to provide a solid foundation in the principles of international business management. The first three semesters cover fundamental topics such as Business Administration, Microeconomics, Financial Accounting, and Mathematics and Statistics. The program then progresses to more specialized and modern topics, including Digital Transformation and Data Analytics, International Business Ethics and Sustainability, and Marketing, Social Media Marketing and E-Commerce. A unique feature of the curriculum is the opportunity for students to choose two majors during an integrated semester abroad. These specializations, which can be completed in cities like New York, Shanghai, or Sydney, include International Management, International Marketing Management, and International Finance and Accounting, allowing students to tailor their education to their career goals. The program also includes modules on soft skills, such as Business Communication and Intercultural Competence, which are vital for a global career.

Research Focus: The research focus of the BA in International Business Management is applied and practice-oriented. The program is designed to be future-proof, with courses developed with input from leading companies to ensure that the content is relevant to the modern business world. Instead of purely theoretical research, students are encouraged to engage with real-world problems through case studies and practical projects. They learn to analyze how economic, political, and legal developments influence business decisions and to create concepts and strategies in response. The program's emphasis on empirical research methods and data analysis ensures that students are prepared to conduct informed, data-driven research in a professional context.

Industry Engagement: Industry engagement is a central component of the BA program. The university is committed to providing a practice-oriented education that prepares students for the job market. This is achieved through application-oriented teaching from experts with extensive professional experience. Students have the opportunity to participate in case studies and excursions, and guest lecturers from various industries provide valuable insights. A mandatory internship is a key component of the program, offering students direct work experience and the chance to apply their knowledge in a professional setting. This strong connection to the business world helps students build a professional network and significantly enhances their employability.

Global Perspective: The BA in International Business Management program provides a strong global perspective by offering an international academic experience. The program is taught entirely in English, attracting a diverse student body and fostering an intercultural learning environment. The integrated semester abroad is a special highlight, giving students the chance to specialize in a major while living and studying in a global metropolis. The curriculum addresses the global nature of business, with a focus on intercultural management, international law, and global business ethics. By studying in Germany, an economic powerhouse, and having the opportunity to travel to other global centers, students gain the cross-cultural competence and global mindset that are essential for success in an international career.

Pollster Education

Location

Berlin, Cologne, Düsseldorf, Munich, Hamburg

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

Euro 12240

Undergraduate Entry Requirements

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 60% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of  6.0 or 6.5 with a minimum of 6.0 in each component.
  • TOEFL: Overall score of 70 or higher.
  • PTE: Overall score of 67 or higher.
  • DET: Overall score of 95 or higher.

Fresenius University of Applied Sciences is promoting diversity and global education by supporting talented international students through various scholarship opportunities. Although it is a private institution, Fresenius offers both institutional financial aid and helps students access external funding sources to reduce the financial burden of tuition and living expenses in Germany.

Fresenius University Merit Scholarships: The university occasionally offers merit-based scholarships to outstanding international students who demonstrate excellent academic performance, leadership potential, or notable extracurricular achievements. These scholarships can partially waive tuition fees and are highly competitive.

Social Scholarships (Needs-Based): To support students facing financial hardship, Fresenius provides limited needs-based scholarships. These scholarships are intended for students who show their studies but may struggle to afford tuition and living costs. Applicants must submit proof of income and a personal statement.

Deutschlandstipendium (Germany Scholarship): Fresenius participates in the Deutschlandstipendium program supported by the German Federal Government and private sponsors. This scholarship provides high-achieving students regardless of nationality. Selection is based on academic excellence, social engagement, and personal background.

DAAD Scholarships (External Funding): International students applying to Fresenius are also encouraged to explore funding through the German Academic Exchange Service (DAAD). DAAD offers a wide range of scholarships for undergraduate and postgraduate studies, including full and partial tuition coverage, monthly stipends, travel allowances, and insurance.

Erasmus+ and Partner University Grants: For students enrolled in exchange or dual-degree programs, Erasmus+ grants may be available for short-term mobility within Europe. Partner universities may also offer tuition waivers or living stipends for eligible students attending Fresenius under exchange agreements.

Graduates of the Bachelor of Arts (BA) in International Business Management from Fresenius University of Applied Sciences are uniquely positioned for a variety of entry-level and junior management roles in the global business arena.

Management Consultant: A graduate's interdisciplinary background and problem-solving skills make them a strong candidate for a junior role in management consulting, where they can support senior consultants in advising a variety of clients on business strategy and operational efficiency.

Business Development Manager: This role involves identifying and pursuing new business opportunities, often in international markets. A graduate's knowledge of global business practices and intercultural competence is essential for forging strategic partnerships and driving company growth.

Marketing Manager: With a solid foundation in marketing and social media marketing, graduates can pursue careers in marketing, developing and implementing campaigns for brands, and managing their online presence.

Human Resources (HR) Manager: A graduate's understanding of international HR, diversity, and inclusion makes them well-suited for a career in human resources, particularly in multinational corporations where managing a diverse workforce is paramount.

Project Manager: A graduate's strong project management skills, developed through practical projects and a mandatory internship, make them a great candidate for a junior project manager role, where they can coordinate and manage various projects across different departments.

Supply Chain and Logistics Manager: This role involves managing the flow of goods and services. A graduate's knowledge of global supply chains and logistics is crucial for ensuring products are delivered on time and cost-effectively.

Financial Auditor: With a solid foundation in accounting and financial management, graduates can pursue a career in financial auditing, reviewing financial records, and ensuring compliance with national and international regulations.

Accountant: The program's focus on bookkeeping and cost accounting provides a direct pathway into a career in accounting, where graduates can manage financial records, prepare financial statements, and provide financial advice.

Market Research Analyst: Leveraging their skills in market research and data analytics, graduates can work as market research analysts, gathering and evaluating data on consumer behavior and market trends to provide insights that inform business strategies.

Entrepreneur: The program's focus on entrepreneurship provides a strong foundation for graduates who wish to start their own businesses. They possess the skills to develop a business plan, manage resources, and navigate the challenges of entrepreneurship in a competitive market.


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