MA in Design
The Media Design University of Applied Sciences (MDH) offers a 1.5-year Master of Arts ...
MA in Design Management
Berlin
INTAKE: April & Oct
Program Overview
The Media Design University of Applied Sciences (MDH) offers a 1.5-year Master of Arts (MA) in Design Management program, a specialized and fast-paced degree for graduates who want to bridge the gap between creative design and business strategy. The program is designed to develop a new generation of leaders who can strategically manage design processes and innovation in a rapidly changing market. It targets individuals who see design as a key strategic tool and who are enthusiastic about planning, organizing, and managing innovation processes. The program is taught in English and is available at the university's Berlin campus, offering students a unique opportunity to study in a major European creative and economic hub.
Curriculum: The curriculum for the MA in Design Management is an intensive, three-semester program that blends creative and business studies. It is divided into two main areas: "Innovation & Design" and "Human-centered Brands & Marketing." In the first area, students learn to control and steer innovations, with modules covering strategic innovation, experience design thinking, future and trend research, and digital product development. The second area focuses on developing brand identities and introducing them to culturally demanding markets, with modules on brand identity, culture, and marketing. The program is designed to be flexible, with elective courses and a final Master's thesis that allows students to conduct in-depth research on a topic of their choosing.
Research Focus: The research focus of the MA in Design Management is applied and industry-oriented. The program encourages students to engage with contemporary issues at the intersection of design, technology, and business. The Master's thesis is a key component, where students conduct practice-based or practice-led research, applying their knowledge to a specific design management challenge. The program is designed to produce graduates who can not only create impactful design but also contribute to the strategic and theoretical advancements of design management as a field.
Industry Engagement: Industry engagement is a central component of the MA in Design Management program. The university leverages its strong network of top companies and emphasizes a market-oriented education. The curriculum is designed to be highly relevant to industry needs, preparing graduates for leadership positions in the fields of design, innovation, and project management. The university's strong connections with the professional world are a valuable resource for students seeking to build their careers, providing opportunities for networking and real-world project experience. The program's focus on innovative product development and digital product development ensures that graduates have the skills that employers are actively seeking.
Global Perspective: The MA in Design Management program provides a strong global perspective by offering an international academic experience and enhancing career prospects with intercultural competencies. The program is taught in English, and the curriculum addresses the global nature of media and design. By studying in a major European city like Berlin, students are immersed in a vibrant, multicultural environment that fosters creativity and cross-cultural communication. The program's focus on human-centered brands and marketing in culturally demanding markets also prepares graduates to navigate the complexities of a globalized, media-saturated world.
Location
Berlin
Score
IELTS 6.5
Tuition Fee
Euro 12600
Postgraduate Entry Requirements
Academic Qualifications: Applicants for postgraduate programs typically require a minimum academic achievement of 50% or above in their bachelor's degree.
English Language Proficiency:
- IELTS: Overall band score of 6.5 or 7.0 with a minimum of 6.0 in each component.
- TOEFL: Overall score of 46 or higher.
Media Design Hochschule (MD.H) is fostering global talent and creativity by offering various scholarship opportunities and financial aid options to support international students in pursuing their academic and professional goals. While MD.H is a private institution, it provides both internal and external funding support to help international students manage the cost of education in Germany.
MD.H Talent Scholarships: Media Design Hochschule offers merit-based scholarships to highly motivated and talented students applying for bachelor’s or master’s programs. These scholarships are granted based on academic excellence, creative portfolios, motivation letters, and, in some cases, personal interviews. They typically cover partial tuition fees and are renewable based on academic performance.
Galileo Global Education Scholarships: As a part of Galileo Global Education, MD.H students may be eligible for funding and support programs coordinated by the larger education group. These scholarships are often focused on diversity, international engagement, and inclusion, providing financial support to students from underrepresented regions or backgrounds.
Deutschlandstipendium (Germany Scholarship): MD.H participates in the national Deutschlandstipendium program, which offers financial support to talented students of all nationalities. The scholarship provides jointly funded by private sponsors and the German government. Recipients are selected based on academic merit, social engagement, and personal achievements.
DAAD Scholarships: International students applying to MD.H can also apply for external scholarships from the German Academic Exchange Service (DAAD). These scholarships offer comprehensive support for undergraduate, graduate, and postgraduate students and may cover tuition fees, living expenses, and travel costs. DAAD scholarships are highly competitive and require early application.
Graduates of the 1.5-year MA in Design Management from Media Design University of Applied Sciences are well-prepared for leadership and specialized roles in a variety of creative and business sectors.
Design Manager: This is a core career path, where graduates oversee the entire design process within a company, ensuring that design strategies are successfully implemented and aligned with business objectives. They often act as the bridge between creative teams and management.
Innovation Manager: This role involves planning, leading, and supervising the implementation of new ideas and products within a company. The program's focus on strategic innovation and design thinking makes graduates a great fit for this position.
Brand Strategist: These professionals develop and manage cohesive brand identities by combining market research, design, and storytelling. They ensure consistent branding across all platforms and help businesses communicate effectively with their audience.
Product Manager: A product manager takes responsibility for a product's journey through different departments, from conception to launch. The program's modules on digital product development and experience design thinking provide the necessary skills for this role.
Marketing Manager: With a strong understanding of both brand identity and marketing strategies, graduates can pursue careers as marketing managers, developing and implementing campaigns to promote a company's products or services.
UX/UI Design Manager: For graduates with a strong interest in technology, this role involves leading teams of UX/UI designers to create intuitive and engaging user experiences for digital products. They are responsible for both the creative vision and the strategic implementation of design projects.
Account Manager in a Design Agency: These professionals act as the bridge between a client and an agency's design team. With a blend of design knowledge and business acumen, they can effectively manage client relationships, set project fees, and oversee projects from start to finish.
Creative Project Manager: This role involves leading projects in creative industries, such as a new digital content campaign or a marketing initiative. Graduates use their management skills to coordinate teams and resources, ensuring projects are delivered on time and within budget.
Business Consultant: Graduates can work for consulting firms, advising a variety of clients on their innovation strategies, brand management, and operational efficiency, leveraging their broad knowledge of both business and design.
Design Entrepreneur: The program provides a strong foundation for graduates who wish to start their own design businesses or consultancies, offering specialized services in areas like strategic branding, digital product development, or innovation management.
