MSc Advanced Computer Science
Liverpool Hope University in the UK offers an MSc Advanced Computer Science course that...
BA (Hons) Marketing and Human Biology
Hope Park
INTAKE: September
Program Overview
Liverpool Hope University, situated in Liverpool, UK, is esteemed for its commitment to academic excellence and fostering a supportive learning environment. Established in 1844, the university has a rich tradition of providing high-quality education across diverse disciplines. The BA (Hons) Marketing and Human Biology program offered by Liverpool Hope University is an innovative interdisciplinary degree that combines the study of marketing with the principles of human biology. This program equips students with a comprehensive understanding of marketing strategies, consumer behavior, and the biological factors that influence human health and behavior, preparing them for careers in marketing, healthcare, biotechnology, and beyond.
Curriculum: The curriculum of the BA (Hons) Marketing and Human Biology program at Liverpool Hope University is designed to provide students with a balanced education in both marketing and human biology. Students engage in a variety of modules covering topics such as marketing principles, market research, digital marketing, genetics, physiology, and public health. This interdisciplinary approach allows students to explore the biological basis of human behavior, health, and disease, and to understand how these factors influence consumer preferences, decision-making, and marketing strategies. Through a combination of lectures, seminars, laboratory sessions, and practical projects, students develop analytical skills, critical thinking abilities, and a deep understanding of both marketing and human biology concepts.
Research Focus: Liverpool Hope University is committed to promoting research excellence across all its programs, including the BA (Hons) Marketing and Human Biology program. Students have the opportunity to engage in research projects that explore the intersection of marketing and human biology, such as consumer behavior studies, health communication research, or biotechnology innovations. Whether conducting laboratory experiments, field studies, or literature reviews, students are encouraged to pursue research that advances knowledge in both disciplines and contributes to real-world applications in marketing and healthcare.
Industry Engagement: Recognizing the significance of practical experience, Liverpool Hope University fosters strong connections with industry partners to enhance students' employability and career prospects. Through internships, placements, industry projects, and guest lectures, students in the BA (Hons) Marketing and Human Biology program gain valuable industry insights and hands-on experience. They have the opportunity to work with marketing agencies, healthcare organizations, biotechnology companies, and research institutions, gaining exposure to diverse professional environments and emerging trends in both fields.
Global Perspective: Liverpool Hope University values diversity and promotes a global outlook in its academic programs. The BA (Hons) Marketing and Human Biology program encourages students to explore global perspectives on marketing, human biology, and healthcare, preparing them for careers in an interconnected world. With opportunities for international study programs, cross-cultural exchanges, and engagement with global health issues, students develop a global mindset and intercultural competence that are essential for success in today's globalized marketplace and healthcare landscape.
Location
Hope Park
Score
IELTS 6
Tuition Fee
£ 12500
Undergraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 75% or equivalent in their respective country's grading system.
English language proficiency:
- IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
- TOEFL: A minimum overall score of 80, with at least 17 in Listening, 18 in Reading, 17 in Speaking, and 20 in Writing.
- PTE Academic: A minimum overall score of 59 with no individual score below 51.
- Some programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
Liverpool Hope University offers various scholarships and financial support options to international students, recognizing their academic excellence and potential. These scholarships aim to make higher education more accessible and affordable for international students.
International Excellence Scholarship: This scholarship is available to international undergraduate and postgraduate students who have demonstrated outstanding academic achievement. The scholarship is worth up to £2,000 and is awarded based on academic merit.
Vice-Chancellor's International Attainment Scholarship: This scholarship is awarded to high-achieving international undergraduate students who have achieved exceptional academic results. The scholarship is worth up to £3,000 and is based on academic performance.
Partnership Scholarships: Liverpool Hope University has established partnerships with various institutions worldwide. Through these partnerships, international students may be eligible for specific scholarships or fee reductions when applying to Liverpool Hope University.
Country-Specific Scholarships: Liverpool Hope University offers scholarships tailored to students from specific countries or regions. These scholarships may vary in terms of eligibility criteria, funding amount, and application process.
External Scholarships: Liverpool Hope University encourages international students to explore external scholarship opportunities offered by governments, organizations, and foundations in their home countries or other sources. The university provides guidance and support to students in identifying and applying for these external scholarships.
It is important to note that the availability, eligibility criteria, and application deadlines for scholarships may vary from year to year.
Graduates of the BA (Hons) Marketing and Human Biology program from Liverpool Hope University possess a unique blend of skills that prepare them for diverse career opportunities at the intersection of marketing and human biology.
Biomedical Marketing Specialist: Graduates can work as biomedical marketing specialists, promoting healthcare products, medical devices, and pharmaceuticals to healthcare professionals, institutions, and consumers. They utilize their understanding of human biology to develop marketing strategies, create educational materials, and communicate the benefits of medical products to target audiences. Biomedical marketing specialists may work for healthcare companies, pharmaceutical firms, medical device manufacturers, or marketing agencies specializing in the healthcare sector.
Healthcare Communications Manager: Graduates can pursue careers as healthcare communications managers, responsible for developing and implementing communication strategies to promote health awareness, disease prevention, and patient education. They create content for healthcare campaigns, social media platforms, and educational materials, leveraging their knowledge of human biology to communicate complex medical information effectively. Healthcare communications managers may work for hospitals, healthcare organizations, public health agencies, or nonprofit health advocacy groups.
Market Research Analyst: Graduates can work as market research analysts, conducting research studies to gather insights into consumer behavior, market trends, and product preferences in the healthcare and biotechnology sectors. They design surveys, analyze data, and generate reports to inform marketing strategies, product development decisions, and market segmentation efforts. Market research analysts may work for market research firms, healthcare consulting companies, or in-house marketing departments of healthcare organizations.
Medical Sales Representative: Graduates can pursue careers as medical sales representatives, selling healthcare products, equipment, and services to healthcare professionals, clinics, hospitals, and other healthcare facilities. They use their knowledge of human biology to understand customer needs, provide product demonstrations, and deliver persuasive sales presentations to drive product adoption and sales growth. Medical sales representatives may work for medical device companies, pharmaceutical manufacturers, or healthcare supply distributors.
Healthcare Marketing Manager: Graduates can work as healthcare marketing managers, overseeing marketing campaigns, branding initiatives, and promotional activities for healthcare organizations and medical practices. They develop marketing plans, coordinate advertising campaigns, and monitor market trends to attract patients, enhance brand visibility, and differentiate healthcare services in competitive markets. Healthcare marketing managers may work for hospitals, clinics, medical spas, or healthcare consulting firms.
Biotechnology Product Manager: Graduates can work as biotechnology product managers, responsible for managing the lifecycle of biotechnology products, from development and launch to commercialization and market success. They collaborate with cross-functional teams, including research and development, marketing, and regulatory affairs, to bring innovative biotech products to market and achieve sales targets. Biotechnology product managers may work for biotechnology companies, pharmaceutical firms, or research organizations.
Healthcare Consultant: Graduates can work as healthcare consultants, providing strategic advice and consulting services to healthcare organizations, government agencies, and biotechnology companies. They assess market opportunities, conduct competitive analysis, and develop business strategies to optimize operations, improve patient outcomes, and drive growth in the healthcare sector. Healthcare consultants may work for consulting firms, healthcare advisory groups, or as independent consultants serving clients in the healthcare industry.
Medical Writer/Communications Specialist: Graduates can work as medical writers or communications specialists, creating content for medical publications, scientific journals, healthcare websites, and patient education materials. They translate complex medical information into clear and engaging content for diverse audiences, drawing on their understanding of human biology to communicate effectively about health-related topics. Medical writers/communications specialists may work for medical communications agencies, healthcare publishers, or in-house communications departments of healthcare organizations.
