MSc Entrepreneurship and Innovation Management
The MSc Entrepreneurship and Innovation Management program at Cardiff Metropolitan Univ...
BA (Hons) International Tourism Management
Llandaff Campus
INTAKE: September
Program Overview
The BA (Hons) International Tourism Management program at Cardiff Metropolitan University offers a comprehensive curriculum designed to prepare students for successful careers in the dynamic and global tourism industry. This program provides a blend of theoretical knowledge and practical skills, emphasizing key aspects of tourism management, sustainability, marketing, and international business. Students gain insights into diverse cultural practices and global tourism trends, equipping them to navigate the complexities of the international tourism sector effectively.The BA (Hons) International Tourism Management program at Cardiff Metropolitan University empowers students to become versatile and culturally aware professionals capable of navigating the complexities of the global tourism industry. Graduates are well-prepared for diverse career paths in tourism management, destination marketing, sustainable tourism development, hospitality operations, and travel consultancy on a global scale.
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Tourism Industry Dynamics: Students explore the multifaceted nature of the tourism industry, examining its economic, social, and environmental impacts. They learn about different sectors within tourism, such as hospitality, attractions, events, and destination management, gaining a holistic understanding of the industry's structure and dynamics.
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International Tourism Markets and Trends: The program focuses on global tourism markets and emerging trends, providing students with insights into international tourist behaviors, destination marketing strategies, and cross-cultural considerations. Students analyze case studies from around the world to understand the diverse needs and preferences of tourists.
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Sustainability and Responsible Tourism: Sustainability is a key component of the curriculum, emphasizing the importance of responsible tourism practices. Students learn about sustainable tourism development, environmental conservation, community engagement, and ethical considerations in tourism operations.
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Tourism Marketing and Promotion: Students delve into tourism marketing strategies, exploring how destinations and tourism businesses attract and engage visitors. They study digital marketing techniques, destination branding, and promotional campaigns tailored to different market segments.
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International Business and Management: The program equips students with essential business and management skills required in the tourism industry. Topics include financial management, strategic planning, human resource management, and entrepreneurship in a global context. Students learn to analyze market trends, develop business plans, and implement innovative solutions.
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Industry Experience and Professional Development: Students have opportunities to gain practical experience through internships, field trips, and industry placements. These experiences enhance their employability and allow them to apply classroom knowledge in real-world settings. The program also emphasizes professional development, equipping students with networking skills, CV writing, and interview techniques to prepare them for successful careers in international tourism management.
Location
Llandaff Campus
Score
IELTS: 6
Tuition Fee
£ 16000
Undergraduate Entry Requirements
Academic Qualifications: International students applying for undergraduate programs at Cardiff Metropolitan University should have completed their secondary education or equivalent qualifications with a minimum overall average of 60% or above.
English language proficiency:
- IELTS: A minimum overall score of 6.0 with no individual component below 5.5.
- TOEFL: A minimum overall score of 72, with at least 17 in Listening, 18 in Reading, 17 in Speaking, and 20 in Writing.
- PTE Academic: A minimum overall score of 59 with no individual score below 59.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
Cardiff Metropolitan University in the UK offers a range of scholarships and financial support options for international students.
International Scholarships: Cardiff Metropolitan University offers several scholarships specifically for international students. These scholarships are merit-based and provide financial assistance towards tuition fees. The university awards these scholarships based on academic excellence, and students are automatically considered for them during the admissions process.
Vice-Chancellor's International Scholarship: This prestigious scholarship is available to exceptional international students who demonstrate outstanding academic achievements. It provides a substantial reduction in tuition fees and is awarded on a competitive basis.
Country-specific Scholarships: Cardiff Metropolitan University also offers scholarships specifically tailored to students from certain countries. These scholarships may be based on academic merit, financial need, or other criteria. They provide financial support to students from specific regions or countries, fostering diversity and inclusivity within the university community.
Sports Scholarships: Cardiff Metropolitan University has a strong sports program and offers sports scholarships to talented athletes. These scholarships provide financial support, coaching, and access to excellent sports facilities, allowing athletes to balance their academic and sporting commitments.
Alumni Scholarships: The university has scholarships available for international students who have previously studied at Cardiff Metropolitan University and wish to pursue further studies at the postgraduate level. These scholarships recognize the achievements of former students and support them in their educational and career advancement.
External Scholarships and Funding: In addition to the scholarships offered directly by the university, international students at Cardiff Metropolitan University can explore external scholarship opportunities. Various organizations, foundations, and governments provide scholarships and funding for international students studying in the UK. The university's International Office can assist students in finding and applying for these external scholarships.
It is important to note that the availability and criteria of scholarships may vary each year.
Graduating with a BA (Hons) in International Tourism Management from Cardiff Metropolitan University opens up a plethora of exciting career opportunities in the dynamic and ever-growing tourism industry. Equipped with a blend of theoretical knowledge, practical skills, and hands-on experience, graduates are well-prepared to embark on successful careers in various sectors of the global tourism market.
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Destination Management Organizations (DMOs): Graduates can pursue roles within destination management organizations, where they play pivotal roles in promoting and developing tourism destinations. They may work as destination managers, marketing executives, or product development officers, responsible for enhancing the attractiveness and competitiveness of tourist destinations.
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Tour Operations and Travel Agencies: Tour operators and travel agencies seek skilled professionals to design, plan, and manage tour packages and travel itineraries for domestic and international travelers. Graduates can explore roles as tour coordinators, travel consultants, or operations managers, ensuring seamless travel experiences for tourists.
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Hospitality Sector: With a strong foundation in tourism management, graduates can pursue careers in the hospitality sector, working in hotels, resorts, and accommodation establishments. They may take on roles such as guest relations managers, revenue managers, or event coordinators, focusing on delivering exceptional guest experiences and maximizing revenue.
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Event Management Companies: Events play a significant role in tourism, attracting visitors and generating economic benefits for destinations. Graduates can pursue opportunities in event management companies, organizing conferences, festivals, and special events. They may work as event planners, marketing executives, or sponsorship coordinators, overseeing the successful execution of events.
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Sustainable Tourism Organizations: As sustainability becomes increasingly important in the tourism industry, there is a growing demand for professionals who can promote and implement sustainable tourism practices. Graduates can work with NGOs, government agencies, or sustainable tourism organizations, advocating for responsible tourism development and conservation initiatives.
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Tourism Consultancy Firms: Consulting firms specializing in tourism offer opportunities for graduates to provide strategic advice and solutions to destinations, businesses, and organizations within the tourism sector. They may work as tourism consultants, market researchers, or strategic planners, helping clients navigate market challenges and capitalize on emerging trends.
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Cruise Industry: The cruise industry represents a niche segment of the tourism market with steady growth and diverse career opportunities. Graduates can pursue roles in cruise lines, managing onboard operations, guest services, entertainment, and shore excursions, catering to the needs of cruise passengers from around the world.
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Entrepreneurship: Some graduates may choose to leverage their skills and knowledge to start their own tourism-related businesses. Whether it's launching a tour company, establishing a boutique hotel, or developing niche tourism experiences, entrepreneurship offers the opportunity for graduates to innovate and create unique offerings in the tourism market.
