Rennes School of Business offers a Bachelor's program in International Programme in Management designed to provide a comprehensive understanding of management principles within a global context.
Curriculum: The curriculum integrates fundamental business subjects such as marketing, finance, human resources, operations, and strategic management. It emphasizes practical learning through internships, case studies, and projects, aiming to develop students' analytical, communication, and leadership skills.
Research Focus: While bachelor-level programs typically offer a broader curriculum, students might engage in research-oriented projects exploring basic business concepts, market trends, or case analyses. However, in-depth research is often more prevalent at higher academic levels.
Industry Engagement: Rennes School of Business encourages industry engagement through internships, workshops, and guest lectures. These opportunities expose students to real-world business scenarios, fostering practical skills and networking within industries.
Global Perspective: The program incorporates a global perspective by addressing international business practices, cross-cultural management, and global market trends. It aims to prepare students for managing and leading in diverse and multicultural business environments.