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MSc Advanced International Business Management and Marketing (Dual Award)
Newcastle - England
INTAKE: September
Program Overview
The MSc Advanced International Business Management and Marketing (Dual Award) program at Newcastle University provides an in-depth education in international business and marketing strategies, offering students the opportunity to gain a dual award in these two crucial fields. The program is tailored for those who wish to work in global markets, providing them with the knowledge and skills necessary to manage international business operations and develop successful marketing strategies. By integrating advanced concepts in strategic management, marketing communication, consumer behavior, and global market analysis, the program prepares graduates to become leaders in international business and marketing, capable of navigating complex, fast-changing global markets.
Curriculum: The curriculum is designed to offer students a robust foundation in both international business management and marketing. Core modules include Global Business Strategy, International Marketing, International Business Environment, Strategic Marketing Management, and Consumer Behavior in Global Markets. The program also covers specialized topics such as digital marketing, branding strategies, and cross-cultural management, providing students with a well-rounded skill set to succeed in the dynamic business world. Students are trained in both theoretical concepts and practical applications through case studies, business simulations, and real-world marketing challenges. The program culminates in a dissertation or project, enabling students to conduct in-depth research and apply their knowledge to contemporary global business issues.
Research Focus: Newcastle University is at the forefront of research in international business and marketing, with faculty members conducting groundbreaking studies in global market dynamics, consumer behavior, and digital marketing strategies. The university's Business School fosters an innovative research environment, engaging in research related to global supply chains, international trade, and marketing strategies in emerging markets. Students in the MSc Advanced International Business Management and Marketing (Dual Award) program benefit from research-led teaching, gaining insights into cutting-edge practices and trends in international business and marketing. This research-focused approach ensures that students are equipped with the latest knowledge to tackle challenges in international markets.
Industry Engagement: A key strength of the MSc Advanced International Business Management and Marketing (Dual Award) program is its strong industry engagement. Newcastle University collaborates with a wide range of multinational companies, marketing agencies, and business consultancies to provide students with opportunities for internships, consultancy projects, and industry networking. Guest lectures from industry professionals, real-world business case studies, and live projects enhance students' learning experience and provide them with practical insights into international business management and marketing. The university also offers students access to career services and global recruitment opportunities, helping them secure positions with leading international companies.
Global Perspective: The MSc Advanced International Business Management and Marketing (Dual Award) program offers a strong global perspective, preparing students for careers in international business and marketing. The curriculum integrates global case studies, cross-cultural marketing techniques, and international business strategies, enabling students to develop an understanding of how business practices differ across regions. The program emphasizes global market trends, international business regulations, and the economic, political, and social factors that shape global markets. Newcastle University also offers international exchange programs and research collaborations, allowing students to gain global exposure and experience different business environments.
Location
Newcastle - England
Score
IELTS: 6.5
Tuition Fee
£ 20000
Postgraduate Entry Requirements:
- Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 60% or equivalent.
- English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.
- IELTS: A minimum overall score of 6.5 with no individual component below 6.0.
- TOEFL: A minimum overall score of 90, with at least 19 in Listening, 20 in Reading, 22 in Speaking, and 20 in Writing.
- PTE Academic: A minimum overall score of 70 with no individual score below 65.
- Some postgraduate programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
Work experience: Some postgraduate courses may require relevant work experience in the field.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions
Newcastle University in the UK offers a range of scholarships to international students, providing them with financial support to pursue their studies. These scholarships aim to attract talented and academically outstanding students from around the world.
Vice-Chancellor's International Scholarships: These scholarships are highly competitive and are awarded to exceptional international students who have demonstrated academic excellence. The scholarships cover a partial tuition fee reduction.
International Family Discounts: Newcastle University offers a family discount scheme where siblings or married couples who are both studying at the university can receive a tuition fee reduction.
GREAT Scholarships: Newcastle University participates in the GREAT Scholarships program, which is a joint initiative by the British Council and UK universities. These scholarships are available for students from specific countries and cover full or partial tuition fees.
Chevening Scholarships: Newcastle University is a Chevening Partner, and eligible students can apply for the prestigious Chevening Scholarships, which are funded by the UK government. These scholarships cover tuition fees, living expenses, and other allowances.
Country-specific Scholarships: Newcastle University offers a range of scholarships specifically for students from certain countries. These scholarships may be based on academic merit, financial need, or specific criteria defined by the funding organization.
Research Scholarships: Newcastle University offers research scholarships for international students undertaking a Ph.D. or research-based master's degree. These scholarships often include a stipend to cover living expenses in addition to tuition fee support.
Postgraduate Scholarships: Newcastle University provides various scholarships for international students pursuing postgraduate studies. These scholarships may be discipline-specific or open to students from any field of study.
The MSc Advanced International Business Management and Marketing (Dual Award) course at Newcastle University in the UK is a highly specialized program designed to prepare students for successful careers in international business and marketing. This dual award program provides students with a comprehensive understanding of advanced business management concepts, international marketing strategies, and the skills necessary to excel in global business environments. Graduates of this program have excellent career prospects in various sectors that require expertise in international business and marketing.
International Marketing Manager: Graduates can work as international marketing managers, responsible for developing and implementing marketing strategies on a global scale. They conduct market research, analyze consumer behavior, and adapt marketing campaigns to different cultural and market contexts. Graduates work in multinational corporations, marketing agencies, or international divisions of companies.
Global Business Development Manager: Graduates can pursue careers as global business development managers, identifying and pursuing international business opportunities for organizations. They assess market potential, establish partnerships and alliances, and develop market entry strategies. Graduates work in companies seeking to expand their global presence or in international trade organizations.
International Brand Manager: Graduates can work as international brand managers, responsible for managing and promoting brands in global markets. They develop brand positioning, oversee brand communication strategies, and ensure brand consistency across different countries and cultures. Graduates work in consumer goods companies, luxury brands, or marketing agencies.
International Market Research Analyst: Graduates can work as market research analysts, conducting research and analysis to provide insights into international markets and consumer behavior. They gather data, conduct surveys, and analyze market trends to support strategic decision-making. Graduates work in market research firms, consulting companies, or in-house research departments of multinational corporations.
Export Manager: Graduates can work as export managers, overseeing the export operations of companies in international markets. They manage logistics, navigate trade regulations, and develop distribution channels to expand the company's global reach. Graduates work in manufacturing companies, trade associations, or government export promotion agencies.
International Sales Manager: Graduates can work as international sales managers, leading sales teams and driving revenue growth in global markets. They develop sales strategies, manage key accounts, and build relationships with international clients and partners. Graduates work in companies with international sales operations or in export-oriented industries.
International Trade Consultant: Graduates can work as international trade consultants, providing advice and assistance to companies in navigating the complexities of international trade. They offer guidance on trade regulations, market entry strategies, and export-import procedures. Graduates work in consulting firms specializing in international trade or in government trade promotion agencies.
Digital Marketing Manager: Graduates can work as digital marketing managers with an international focus. They develop and implement digital marketing campaigns, manage online presence, and leverage digital channels to reach global audiences. Graduates work in companies with a strong digital presence or in digital marketing agencies.
International Business Analyst: Graduates can work as international business analysts, conducting research and analysis to support strategic decision-making in international business contexts. They analyze market trends, evaluate competitors, and assess the feasibility of international expansion opportunities. Graduates work in consulting firms, multinational corporations, or trade associations.
Entrepreneur: Graduates can pursue entrepreneurial ventures by starting their own international businesses or consulting firms. They can leverage their knowledge of international business management and marketing to identify niche markets, develop innovative business models, and establish a global presence.
