MSc Social Media and Management

Postgraduate Entry Requirements:

• Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 60% or equivalent.
• English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.
  • IELTS: A minimum overall score of 6.5 with no individual component below 6.0.
  • TOEFL: A minimum overall score of 87, with at least 21 in Listening, 21 in Reading, 21 in Speaking, and 23 in Writing.
  • PTE Academic: A minimum overall score of 61 with no individual score below 55.
• Some postgraduate programs may have specific subject prerequisites or additional requirements.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of York, located in the UK, offers a range of scholarships to support their educational journey. These scholarships aim to recognize academic excellence, encourage cultural diversity, and provide financial assistance to deserving students. 

1. Academic Excellence Scholarships: The University of York offers scholarships based on academic merit to outstanding international students applying for undergraduate or postgraduate programs. The scholarships provide financial support in the form of partial tuition fee reductions.
2. Vice-Chancellor's Scholarships: These prestigious scholarships are awarded to exceptional international students who demonstrate outstanding academic achievements and leadership potential. The scholarships cover full tuition fees and also provide a generous living stipend to support the students' living expenses during their studies.
3. Departmental Scholarships: Many departments within the University of York offer scholarships to international students within specific academic fields. These scholarships may cover partial or full tuition fees and are awarded based on academic excellence and potential within the chosen field.
4. Country-Specific Scholarships: The University of York provides scholarships specifically designed for students from certain countries or regions. These scholarships aim to promote diversity and international collaboration. Examples include the York Graduate Research School Scholarships for students from specific countries or regions.
5. Research Scholarships: International students interested in pursuing research-based programs such as Ph.D. or MPhil have opportunities to apply for research scholarships. These scholarships provide financial support by covering tuition fees and offering a stipend to assist with living expenses. Funding sources for research scholarships include government grants, research councils, and industry partnerships.
6. External Scholarships: The University of York encourages international students to explore external scholarship opportunities provided by governments, organizations, or foundations in their home countries. The university provides guidance and support to students in identifying and applying for these external scholarships.

Graduates of the MSc Social Media and Management program from the University of York are well-prepared for a range of dynamic careers at the intersection of social media and business. 

1. Social Media Manager: Graduates can pursue careers as social media managers, responsible for planning, executing, and monitoring social media campaigns to drive engagement and brand awareness.

2. Digital Marketing Specialist: Equipped with digital marketing insights, graduates can thrive as specialists in areas like SEO, content marketing, email marketing, and online advertising.

3. Brand Strategist: Graduates can become brand strategists, leveraging social media to shape brand identity, storytelling, and customer perceptions.

4. Social Media Analyst: With expertise in data analysis, graduates can work as social media analysts, extracting insights from social media metrics to inform marketing strategies.

5. Digital Communications Manager: Graduates can excel as digital communications managers, overseeing online communication strategies, crisis management, and customer engagement.

6. Content Creator: Graduates can become content creators, producing compelling social media content, videos, and visuals that resonate with target audiences.

7. Entrepreneurship: Equipped with a blend of social media and management skills, graduates can venture into entrepreneurship, launching digital startups or consulting firms.