MSc Digital Marketing & Analytics

London

 

INTAKE: January

Program Overview

The MSc Digital Marketing & Analytics program at Regent's University London is an esteemed postgraduate offering meticulously crafted for individuals seeking to excel in the dynamic world of digital marketing. This program is thoughtfully designed to provide students with an in-depth understanding of digital marketing strategies and data analytics, enabling them to drive impactful online campaigns and make informed marketing decisions. 

  1. Digital Marketing Mastery: The program places a strong emphasis on mastering digital marketing concepts, equipping students with the knowledge necessary to create and execute effective online campaigns.

  2. Data Analytics: A key focus of the program is on data analytics, enabling students to gather, interpret, and leverage data to optimize digital marketing strategies and outcomes.

  3. Social Media Strategy: Students delve into the intricacies of social media marketing, learning how to engage target audiences, build brand presence, and drive user engagement.

  4. Search Engine Optimization (SEO): The curriculum covers SEO techniques, ensuring that students understand how to optimize websites for search engines and increase online visibility.

  5. Digital Advertising: Students acquire skills in digital advertising, including pay-per-click (PPC) campaigns, display ads, and retargeting strategies.

  6. Practical Application: Throughout the program, students engage in hands-on exercises, case studies, and real-world digital marketing projects that bridge the gap between theory and practical application.

  7. Faculty Excellence: The program is guided by experienced faculty members who bring a blend of academic expertise and industry insights to the classroom. Their mentorship ensures students are well-prepared for the dynamic world of digital marketing.

  8. Networking Opportunities: Regent's University actively cultivates connections with digital marketing professionals, providing students with opportunities to engage with experts, attend industry events, and gain practical insights.

Pollster Education

Location

London

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

£ 22000

Postgraduate Entry Requirements:

  • Percentage: International postgraduate applicants are generally expected to have achieved a minimum of 55% or above in their undergraduate degree or equivalent qualification. This requirement ensures that students have a solid foundation in their chosen field of study.
  • English Language Proficiency: Similar to undergraduate requirements, international postgraduate students need to demonstrate English language proficiency by meeting one of the following test scores:
    • IELTS: A minimum overall score of 6.5, with no individual component below 6.0.
    • TOEFL: A minimum score range of 79-95 on the internet-based test (iBT).
    • PTE: A minimum score range of 51-67 on the Pearson Test of English. The English language requirement ensures that postgraduate students can effectively communicate and contribute to their academic programs.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

Regents University London offers a range of scholarships and financial aid opportunities to support students in their academic journey. These scholarships are designed to recognize academic excellence, leadership potential, and various other criteria. 

  1. Regents University London Scholarships: The university offers a number of scholarships for both undergraduate and postgraduate students. These scholarships cover a range of disciplines and are awarded based on academic merit, leadership potential, and other criteria. Examples include the High Achiever Scholarship, Future Entrepreneur Scholarship, and Regent's Family Scholarship.
  2. Partner Scholarships: Regents University London has partnerships with various organizations and institutions that offer scholarships to their students. These scholarships may be specific to certain courses or target students from particular regions or backgrounds. Students are encouraged to check with their respective schools or organizations for available partner scholarships.
  3. External Scholarships: Regents University London also encourages students to explore external scholarship opportunities from government bodies, foundations, and other organizations. The university provides resources and support to help students identify and apply for these external scholarships.

It is important to note that the availability, eligibility criteria, and application deadlines for scholarships may vary from year to year.

Graduates of the MSc Digital Marketing & Analytics (Jan Intake) program from Regent's University London are well-poised for a range of exciting careers in the field of digital marketing.

  1. Digital Marketing Manager: Graduates can pursue roles as digital marketing managers, overseeing the development and execution of comprehensive digital marketing strategies.

  2. Data Analyst: Equipped with data analytics skills, graduates can work as data analysts, gathering and interpreting data to inform marketing decisions and strategies.

  3. Social Media Manager: Graduates can specialize in social media management, creating and implementing strategies that enhance brand visibility and user engagement.

  4. SEO Specialist: With expertise in SEO, graduates can excel as SEO specialists, optimizing websites to improve search engine rankings and increase online visibility.

  5. Digital Advertising Strategist: Graduates can pursue roles in digital advertising, planning and executing targeted online advertising campaigns.

  6. Marketing Analyst: Equipped with digital marketing and analytics skills, graduates can work as marketing analysts, providing data-driven insights to inform marketing strategies.


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