BSc Hons Accounting, Business Finance and Management
The University of York is a prestigious institution known for its commitment to academi...
BSc Hons Marketing (with a year in industry)
York - England
INTAKE: September
Program Overview
The University of York is widely recognized for its academic excellence and commitment to providing students with practical and industry-relevant education. One such program offered by the university is the Bachelor of Science (BSc) Honors degree in Marketing (with a Year in Industry). This program is designed to equip students with a solid foundation in marketing principles and practices, while also providing them with valuable industry experience through a year-long placement.
The BSc Hons Marketing (with a Year in Industry) program at the University of York combines theoretical knowledge with practical application. Students study a range of subjects that cover various aspects of marketing, including consumer behavior, market research, brand management, digital marketing, advertising, strategic marketing, and marketing communications. This comprehensive curriculum ensures that students develop a deep understanding of marketing concepts and strategies.
One of the key features of this program is the year-long industry placement, which provides students with the opportunity to apply their theoretical knowledge in a real-world marketing environment. The placement allows students to gain practical experience, develop industry-specific skills, and build professional networks. It also enhances students' employability and provides them with a competitive edge in the job market upon graduation.
Students work with established organizations in various sectors, such as marketing agencies, advertising firms, consumer goods companies, or digital marketing companies. They may be involved in tasks such as market research, campaign development, social media management, data analysis, and marketing strategy implementation. This hands-on experience enables students to understand the practical challenges and dynamics of the marketing industry, while also enhancing their teamwork, communication, and problem-solving skills.
Location
York - England
Score
IELTS 6.5
Tuition Fee
£ 21950
Undergraduate Entry Requirements:
- Applicants should have successfully completed their secondary education with a minimum overall score of 80% or equivalent in their respective country's grading system.
- English language proficiency is essential, and students are required to provide evidence of their English language skills through an approved language test.
- IELTS: A minimum overall score of 6.5 with no individual component below 6.0.
- TOEFL: A minimum overall score of 87, with at least 21 in Listening, 21 in Reading, 21 in Speaking, and 21 in Writing.
- PTE Academic: A minimum overall score of 61 with no individual score below 55.
- Some programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of York, located in the UK, offers a range of scholarships to support their educational journey. These scholarships aim to recognize academic excellence, encourage cultural diversity, and provide financial assistance to deserving students.
- Academic Excellence Scholarships: The University of York offers scholarships based on academic merit to outstanding international students applying for undergraduate or postgraduate programs. The scholarships provide financial support in the form of partial tuition fee reductions.
- Vice-Chancellor's Scholarships: These prestigious scholarships are awarded to exceptional international students who demonstrate outstanding academic achievements and leadership potential. The scholarships cover full tuition fees and also provide a generous living stipend to support the students' living expenses during their studies.
- Departmental Scholarships: Many departments within the University of York offer scholarships to international students within specific academic fields. These scholarships may cover partial or full tuition fees and are awarded based on academic excellence and potential within the chosen field.
- Country-Specific Scholarships: The University of York provides scholarships specifically designed for students from certain countries or regions. These scholarships aim to promote diversity and international collaboration. Examples include the York Graduate Research School Scholarships for students from specific countries or regions.
- Research Scholarships: International students interested in pursuing research-based programs such as Ph.D. or MPhil have opportunities to apply for research scholarships. These scholarships provide financial support by covering tuition fees and offering a stipend to assist with living expenses. Funding sources for research scholarships include government grants, research councils, and industry partnerships.
- External Scholarships: The University of York encourages international students to explore external scholarship opportunities provided by governments, organizations, or foundations in their home countries. The university provides guidance and support to students in identifying and applying for these external scholarships.
BSc Hons Marketing (with a Year in Industry) program have excellent career prospects. The combination of theoretical knowledge and practical industry experience equips graduates with the skills and competencies sought after by employers in the marketing field.
Graduates may find employment in various roles within marketing departments, advertising agencies, market research firms, public relations agencies, and digital marketing agencies. They may work as marketing executives, brand managers, digital marketers, market researchers, advertising account executives, social media managers, or marketing coordinators. The broad range of career opportunities allows graduates to explore different areas of interest within the marketing industry and pursue roles that align with their skills and interests.
The industry placement component of the program also provides students with a valuable professional network and industry connections. These connections can lead to job offers or future career opportunities, as employers often value candidates with practical experience and industry contacts. The University of York has established strong relationships with industry partners, ensuring that students are placed in reputable organizations where they can gain relevant experience and make valuable connections.
The University of York offers comprehensive career support services to its students. The dedicated careers team provides guidance and resources to help students with job searching, CV writing, interview preparation, and networking. They organize career fairs, employer presentations, and networking events, connecting students with potential employers and facilitating meaningful interactions.
Graduates of the BSc Hons Marketing (with a Year in Industry) program also have the option to pursue further education or postgraduate studies. Some graduates may choose to pursue specialized master's degrees in marketing or related fields to further enhance their expertise and career prospects within the marketing industry.
The BSc Hons Marketing (with a Year in Industry) program at the University of York offers students a comprehensive education in marketing principles and practices, coupled with valuable industry experience. The program's combination of theoretical knowledge and practical application prepares graduates for successful careers in the dynamic and competitive field of marketing. The University of York's commitment to career support ensures that graduates are well-prepared and positioned for rewarding and fulfilling careers in various marketing roles.
