BA (Hons) Product Design (sandwich)

Coventry

 

INTAKE: September

Program Overview

Coventry University's BA (Hons) Product Design (4 years sandwich) program is tailored for students seeking an immersive and comprehensive education in product design. This extended program integrates theoretical knowledge with practical experience, offering students the opportunity to undertake a professional placement year to gain valuable industry experience. The program equips students with the skills, creativity, and technical expertise necessary to succeed in the dynamic field of product design.

Curriculum: The curriculum of the BA (Hons) Product Design (4 years sandwich) program encompasses a diverse range of subjects essential for mastering product design principles and practices. Students study design theory, design thinking, materials science, manufacturing processes, and digital design tools. They engage in hands-on projects, workshops, and design studios to develop their creativity, problem-solving abilities, and technical skills. The program also includes modules on user-centered design, sustainability, and design for manufacture to prepare students for real-world design challenges.

Research Focus: Coventry University emphasizes research-led teaching, and this focus extends to the BA (Hons) Product Design program. Students participate in research activities to explore emerging trends, user needs, and technological advancements influencing the field of product design. They learn to conduct user research, market analysis, and design experiments to inform their design process. Through research-focused projects and collaborations with industry partners, students develop innovative solutions and gain insights into current design practices.

Industry Engagement: The university fosters strong connections with industry partners to provide students with opportunities for industry engagement and professional development. Throughout the program, students collaborate with design professionals on real-world projects, receive feedback from industry experts, and participate in design competitions and exhibitions. The professional placement year allows students to gain practical experience working in design firms, manufacturing companies, or design consultancies, enhancing their employability and industry readiness.

Global Perspective: Coventry University recognizes the importance of a global perspective in product design and integrates this into the BA (Hons) Product Design (4 years sandwich) program. Students study global design trends, cultural influences, and market dynamics to develop products that resonate with diverse audiences worldwide. They may have the opportunity to participate in international design projects, study tours, or collaborative initiatives with international partners. This exposure to different design contexts enhances students' cross-cultural competencies and prepares them to work in global design environments.

Pollster Education

Location

Coventry

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

£ 19850

Undergraduate Entry Requirements

Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 60% or equivalent in their respective country's grading system.

English language proficiency:

  • IELTS: A minimum overall score of 6.0 with no individual component below 5.5.
  • TOEFL: A minimum overall score of 79, with at least 18 in Listening , Reading , Speaking, and  Writing.
  • PTE Academic: A minimum overall score of 65 with no individual score below 59.
  • Some programs may have specific subject prerequisites or additional requirements.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

Coventry University offers a range of scholarships and bursaries to undergraduate international students, based on academic merit and financial need. 

Future Global Leaders Scholarship: This scholarship is available for undergraduate and postgraduate students and covers up to 50% of the tuition fees. It is awarded based on academic excellence, extracurricular activities, and leadership skills.

Sports Scholarships: Coventry University offers sports scholarships to students who excel in their chosen sport. The scholarship covers financial support, coaching, and access to university sports facilities.

GREAT Scholarships: Coventry University is a partner of the GREAT Scholarship Scheme, which offers scholarships to students from selected countries. The scholarship covers up to £10,000 of tuition fees.

Coventry University Alumni Discount: Coventry University offers a 15% discount on the tuition fees for international students who have previously studied at the university.

It is important to note that eligibility criteria, application deadlines, and award amounts vary for each scholarship.

Graduates of Coventry University's BA (Hons) Product Design (4 years sandwich) program possess a versatile skill set and industry experience that prepare them for a variety of career paths in the field of product design. With a strong foundation in design principles, technical proficiency, and practical experience gained through the sandwich placement, graduates are well-equipped to pursue roles in various industries where design plays a crucial role in innovation and market success.

Product Designer: One of the primary career paths for graduates is to become product designers. Product designers are responsible for conceptualizing and developing new products, from initial idea generation to prototyping and final production. They collaborate with cross-functional teams, including engineers, marketers, and manufacturers, to ensure that designs meet user needs, technical requirements, and market demands.

Industrial Designer: Graduates may choose to specialize as industrial designers, focusing on designing products for mass production. Industrial designers create aesthetically pleasing and functional products, considering factors such as ergonomics, materials, and manufacturing processes. They work closely with manufacturers to optimize designs for efficiency, cost-effectiveness, and scalability.

User Experience (UX) Designer: With a focus on human-centered design, graduates can pursue careers as user experience designers. UX designers focus on improving the usability, accessibility, and overall experience of products for end-users. They conduct user research, create wireframes and prototypes, and iterate designs based on user feedback to ensure intuitive and satisfying user interactions.

Design Engineer: Graduates with a strong technical background may pursue careers as design engineers. Design engineers translate design concepts into technical specifications and engineering drawings, ensuring that products meet functional requirements and regulatory standards. They collaborate with product designers and manufacturing teams to optimize designs for performance, reliability, and manufacturability.

CAD Technician: For graduates proficient in computer-aided design (CAD) software, careers as CAD technicians are common. CAD technicians assist product designers and engineers in creating detailed technical drawings, 3D models, and prototypes. They play a critical role in the design process, providing accurate and precise documentation for manufacturing and assembly.

Product Development Manager: Graduates may progress into roles as product development managers, overseeing the entire product development lifecycle from concept to launch. Product development managers coordinate cross-functional teams, manage project timelines and budgets, and ensure that products meet quality standards and market requirements. They play a strategic role in driving innovation and competitiveness within their organizations.

Design Consultant: With industry experience gained through the sandwich placement, graduates may choose to work as design consultants, providing expertise and creative solutions to businesses across various industries. Design consultants offer strategic advice on product development, brand identity, and design strategy, helping companies differentiate themselves and achieve market success.

Entrepreneur: Lastly, graduates may pursue entrepreneurial ventures, establishing their own design studios or product-based startups. Armed with creativity, technical skills, and business acumen, entrepreneurs develop innovative products, launch crowdfunding campaigns, and build their brands from the ground up. They leverage their design expertise and industry networks to bring their ideas to market and drive business growth.


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