Graduate Certificate in Event Management
Georgian College, located in Ontario, Canada, is a renowned institution offering a wide...
Graduate Certificate in Event Management
Barrie
INTAKE: Jan, May & Sept
Program Overview
Georgian College, located in Ontario, Canada, is a renowned institution offering a wide range of comprehensive and industry-focused programs. One of its notable offerings is the Graduate Certificate in Event Management, a program designed to equip students with the necessary skills and knowledge to excel in the dynamic field of event management. This article provides a detailed overview of the program, highlighting its key features, curriculum, and benefits for aspiring event management professionals.
Program Structure: The Graduate Certificate in Event Management at Georgian College is a post-graduate program typically completed within one year of full-time study. The program follows a well-structured curriculum that combines theoretical knowledge with practical experience to ensure students gain a comprehensive understanding of event management principles and practices.
Curriculum:
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Introduction to Event Management: This course serves as an introduction to the event management industry, providing students with an overview of the various sectors and roles within the field. Students gain a solid foundation in event planning, budgeting, marketing, and logistics, setting the stage for specialized courses.
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Event Planning and Coordination: Focused on the practical aspects of event planning and coordination, this course teaches students how to develop event concepts, create comprehensive event timelines, manage budgets, secure venues, coordinate logistics, and establish successful vendor relationships.
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Event Marketing and Promotion: In this course, students delve into event marketing strategies, including digital marketing, social media promotion, public relations, and sponsorship. They learn how to create effective marketing plans, engage target audiences, and leverage various marketing channels to maximize event attendance and generate interest.
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Event Production and Operations: This course covers the technical aspects of event production and operations. Students gain knowledge about staging, audiovisual equipment, lighting, sound systems, and technical requirements for different types of events. They also acquire hands-on experience in event set-up, execution, and troubleshooting.
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Event Risk Management and Legal Considerations: Students learn about event risk management, safety protocols, and legal considerations involved in event management. They study emergency preparedness, crowd management, liability issues, permits, contracts, and insurance to ensure events are conducted in a safe and legally compliant manner.
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Event Evaluation and Measurement: This course focuses on evaluating the success of events and measuring their impact. Students learn how to conduct post-event evaluations, gather feedback, analyze event data, and utilize key performance indicators (KPIs) to assess event effectiveness and make informed decisions for future events.
Location
Barrie
Score
IELTS 6.5
Tuition Fee
CAD 15150
Application Fees : CAD $ 100
Postgraduate Diploma:
- A bachelor's degree in a relevant field of study.
- A minimum overall academic average of 65% or higher in the qualifying exams.
- English language proficiency test scores such as IELTS or TOEFL (minimum score of 6.5 in IELTS and 88 in TOEFL).
It is important to note that meeting the minimum admission requirements does not guarantee admission to Georgian College. Admission decisions are based on a competitive selection process, and meeting the minimum requirements is only the first step.
Unfortunately, Georgian College does not provide scholarships to international students. However, there are several external scholarships and bursaries that international students can apply for.
Upon completing the Graduate Certificate in Event Management program at Georgian College, graduates can pursue diverse and exciting career opportunities in the event management industry. Some potential career paths include:
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Event Planner/Coordinator: Graduates can work as event planners or coordinators, responsible for organizing and executing various types of events, including corporate conferences, trade shows, festivals, and fundraisers. They oversee all aspects of event planning, from budgeting and logistics to vendor coordination and attendee management.
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Event Marketing Specialist: With expertise in event marketing, graduates can specialize in promoting events and engaging target audiences. They develop effective marketing strategies, utilize digital marketing tools and platforms, create compelling event content, and employ public relations techniques to drive event attendance and enhance brand visibility.
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Conference and Convention Manager: Graduates can pursue careers in managing conferences and conventions for corporations, associations, or event management companies. They oversee event logistics, including venue selection, program development, speaker coordination, and attendee engagement, ensuring the success of professional conferences and conventions.
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Wedding and Social Event Planner: Specializing in wedding and social event planning, graduates can assist individuals and organizations in creating memorable experiences for weddings, parties, fundraisers, and other social gatherings. They handle all aspects of event planning, including theme development, vendor selection, budgeting, and on-site coordination.
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Venue Manager: Graduates can work as venue managers, responsible for overseeing the operations and logistics of event venues. They handle bookings, manage staff, coordinate event setups, and ensure a smooth and efficient flow of activities within the venue. They play a crucial role in delivering exceptional event experiences for clients and attendees.
