Master in Digital Business

Geneva, Montreux

 

INTAKE: Jan, Mar & Oct

Program Overview

The Master in Digital Business offered by EU Business School in Switzerland is designed to meet the demands of the rapidly evolving digital landscape. This innovative program provides students with a comprehensive understanding of digital business strategies, technologies, and trends, preparing them for leadership roles in the digital economy. With a focus on practical skills and real-world applications, the program equips students with the tools and knowledge needed to thrive in the dynamic world of digital business.

Curriculum: The curriculum of the Master in Digital Business at EU Business School is carefully designed to cover a wide range of topics relevant to the digital business environment. Courses include digital marketing, e-commerce strategies, social media management, data analytics, digital transformation, and innovation management. Through a combination of theoretical learning and hands-on projects, students gain practical experience in applying digital technologies and strategies to solve real-world business challenges.

Research Focus: EU Business School places a strong emphasis on research in the field of digital business. Faculty members engage in research projects focused on emerging trends, technologies, and best practices in digital business. Students are encouraged to participate in research initiatives, allowing them to explore specific areas of interest within digital business and develop critical thinking and analytical skills. Through research, students and faculty contribute to the advancement of knowledge in the digital business field.

Industry Engagement: Industry engagement is a key component of the Master in Digital Business program at EU Business School. The school has strong connections with leading companies and organizations in the digital industry, providing students with opportunities for internships, guest lectures, workshops, and networking events. These industry connections allow students to gain valuable insights into the latest trends and developments in digital business and develop practical skills that are in high demand by employers.

Global Perspective: As an international business school, EU Business School offers students a global perspective on digital business. The program attracts students from diverse cultural and professional backgrounds, creating a rich learning environment where students can exchange ideas and experiences related to digital business practices worldwide. Additionally, the school's campuses located in key international business hubs provide students with opportunities to immerse themselves in different digital markets and gain firsthand experience in global digital business practices.

Pollster Education

Location

Geneva, Montreux

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

CHf 32340

Postgraduate Entry Requirements

Application Fee: CHF 200

Academic Qualifications: Prospective postgraduate students usually need to hold a bachelor's degree or its equivalent from an accredited institution with a minimum academic achievement of 55% or above.

English Language Proficiency: 

  • IELTS:  A minimum overall score of 6.5 with no individual component below 6.0.
  • TOEFL: A minimum overall score of 89 is required.
  • PTE: A minimum overall score of 59 is required.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It's important for international students to review the specific entry requirements for the program they are interested in, as requirements can vary between different programs and may change over time. Additionally, applicants should consider visa and immigration requirements for studying in Switzerland, which may include financial documentation and health insurance.

EU Business School Switzerland recognizes the importance of supporting international students in their pursuit of higher education. To assist students in achieving their academic and career goals, the institution typically offers a variety of scholarships and financial aid options. These scholarships may be merit-based, need-based, or specific to certain programs or qualifications.

Academic Excellence Scholarships: Academic excellence scholarships are typically awarded to international students who have demonstrated outstanding academic achievements in their previous studies. These scholarships are often based on GPA or academic performance. Eligibility criteria may vary by program and campus, but students generally need to have a strong academic record to qualify.

Merit-Based Scholarships: Merit-based scholarships are awarded to students who have excelled in various aspects of their academic or extracurricular activities. These scholarships recognize achievements in areas such as leadership, community service, entrepreneurship, or sports. Eligibility criteria for merit-based scholarships may differ based on the specific scholarship program, but students who have demonstrated exceptional skills and talents are often eligible.

Diversity Scholarships: Diversity scholarships aim to promote diversity and inclusion within the student body by providing financial support to students from underrepresented backgrounds or regions. Eligibility criteria for diversity scholarships may vary, but they often consider factors such as nationality, ethnicity, or socioeconomic background.

Program-Specific Scholarships: EU Business School Switzerland may offer scholarships tailored to specific programs or fields of study. For example, there may be scholarships available for students pursuing degrees in business, marketing, finance, or other disciplines. Eligibility criteria for program-specific scholarships depend on the program's requirements and the scholarship's focus.

Need-Based Financial Aid: In addition to scholarships, the institution may provide need-based financial aid to international students who demonstrate financial need. Need-based aid helps students cover tuition costs and other expenses. Eligibility for need-based financial aid is determined based on the applicant's financial circumstances, including income, assets, and family contributions.

Upon successfully completing the MBA in Digital Business program at EU Business School Switzerland, graduates are well-equipped for diverse and promising career opportunities in the field of digital business, e-commerce, and digital marketing. 

Digital Marketing Manager: Graduates can pursue careers as digital marketing managers, responsible for planning and executing digital marketing strategies, optimizing online campaigns, and enhancing brand visibility in the digital space.

E-commerce Director: Those passionate about e-commerce can work as e-commerce directors, overseeing online retail operations, optimizing user experiences, and driving e-commerce growth.

Data Analyst: Graduates may choose to become data analysts, utilizing data analytics tools to derive insights, make data-driven decisions, and improve digital business performance.

Digital Transformation Consultant: Those interested in digital transformation can work as consultants, helping organizations develop and implement digital transformation strategies to stay competitive.

Social Media Strategist: Graduates can work as social media strategists, creating and managing social media campaigns, building brand communities, and engaging with online audiences.

Digital Business Entrepreneur: Those who aspire to entrepreneurship can start their own digital businesses, ranging from e-commerce startups to digital marketing agencies.


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