MSc Financial Economics
The MSc Financial Economics program at the University of Birmingham provides students w...
MSc Strategic Marketing and Consulting
Birmingham
INTAKE: September
Program Overview
The MSc Strategic Marketing and Consulting program at the University of Birmingham is a highly regarded postgraduate degree designed for individuals seeking to enhance their strategic marketing skills and pursue a career in marketing consultancy. This intensive program integrates marketing theory, practice, and consulting expertise to produce well-rounded marketing professionals.
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Marketing Strategy: The program covers essential marketing strategies, including market analysis, consumer behavior, and brand management, to develop a comprehensive understanding of the marketing landscape.
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Consulting Skills: Students acquire crucial consulting skills, such as problem-solving, communication, and project management, to excel in client-oriented marketing roles.
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Digital Marketing: The program explores the latest trends in digital marketing, equipping students with skills to navigate the digital landscape effectively.
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Market Research: Students gain expertise in market research methodologies, enabling them to make data-driven marketing decisions.
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Marketing Campaigns: The program delves into designing and executing successful marketing campaigns, focusing on creativity and innovation.
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Consulting Projects: Students engage in real-world consulting projects with industry partners, providing them with hands-on experience and networking opportunities.
Location
Birmingham
Score
IELTS 7
Tuition Fee
£ 28980
Postgraduate Entry Requirements:
- Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 50%-60% or equivalent.
- English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.
- IELTS: A minimum overall score of 6.5 with no individual component below 6.
- TOEFL: A minimum overall score of 88, with at least 20 in Listening, 21 in Reading, 22 in Speaking, and 21 in Writing.
- PTE Academic: A minimum overall score of 67 with no individual score below 64.
- Some postgraduate programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
Work experience: Some postgraduate courses may require relevant work experience in the field.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of Birmingham offers a range of scholarships and bursaries to support students with their studies.
- Academic Scholarships: These are awarded to students who achieve outstanding academic results. The scholarship amount varies depending on the course and level of study.
- Sports Scholarships: These are awarded to students who excel in sports. The scholarship covers the cost of tuition fees and accommodation.
- International Scholarships: These are awarded to international students who demonstrate academic excellence. The scholarship covers the cost of tuition fees and provides a maintenance allowance.
- Subject-specific Scholarships: These are awarded to students studying certain subjects. The scholarship amount and eligibility criteria vary depending on the subject.
The University of Birmingham provides excellent facilities, is highly ranked, and offers a range of scholarships and bursaries to support students.
Graduates of the MSc Strategic Marketing and Consulting program possess a unique blend of strategic marketing knowledge and consulting skills, making them highly sought after in the job market.
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Marketing Consultant: Graduates can work as marketing consultants, advising clients on marketing strategies and helping them achieve their business objectives.
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Brand Consultant: Graduates may pursue careers as brand consultants, assisting companies in developing and managing their brand identity.
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Digital Marketing Manager: Graduates with expertise in digital marketing can work as digital marketing managers, overseeing online marketing campaigns and strategies.
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Market Research Analyst: Graduates can pursue roles as market research analysts, collecting and analyzing data to provide valuable market insights.
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Strategic Marketing Manager: Graduates may become strategic marketing managers, responsible for developing and implementing marketing plans aligned with the organization's goals.
