Master of Arts in Design Management
The Master of Arts in Design Management at Raffles College, awarded in partnership with...
Bachelor of Arts (Honours) in International Fashion Business (Top-up)
Singapore
INTAKE: Jan & Jul
Program Overview
The BA (Honours) in International Fashion Business (Top-up) is tailored for students who have completed relevant prior studies (e.g., a diploma or foundational degree) and wish to advance directly into honours-level education. The program aims to equip graduates with both creative and commercial understanding of the global fashion business. Coursework and learning experiences focus on understanding fashion markets, trend forecasting, retail management, brand building, supply‑chain and production issues, as well as marketing and merchandising strategies tailored for fashion businesses. The “top-up” format accelerates the path to an honours degree, making it efficient for students seeking to enter or advance in the industry with a recognized qualification from a respected UK university.
Curriculum: The curriculum combines rigorous academic instruction with industry-informed modules that reflect real-world demands. Core areas often include International Fashion Marketing, Fashion Brand Management, Retail and Consumer Behaviour in Fashion, Trend Forecasting and Buying Strategy, Fashion Supply Chain & Production Management, Digital Commerce and E‑Retailing for Fashion, Sustainability and Ethical Practices in Fashion, and Strategic Business Planning for Fashion Enterprises. Emphasis is placed on analytical skills, creative decision-making, understanding global market dynamics, and hands-on assignments — such as creating merchandising plans, brand portfolios, or business proposals for fashion ventures. The program may also include a final honours-level project or dissertation, giving students the opportunity to research a specific fashion‑business challenge or explore a niche topic within international fashion commerce.
Research Focus: Within the BA (Hons) in International Fashion Business, there is a strong encouragement of research‑based learning. Students are guided to conduct market analyses, consumer behavior studies, and trend forecasting research that reflect real industry patterns. They learn to assess global fashion cycles, evaluate retail and e‑commerce strategies across different markets, and examine sustainability and ethical issues in fashion supply chains. Through dissertations or capstone projects, students can propose innovative business models, brand strategies, or market entry plans for fashion businesses — developing not only practical skills but also critical research competencies. This research-oriented approach fosters a deeper understanding of how business, culture, consumer psychology, and fashion trends intersect in an international context.
Industry Engagement: A distinctive strength of Raffles College is its strong linkage with the fashion and creative industries. Students in this program are encouraged to engage with fashion brands, retailers, manufacturers, and supply‑chain partners through internships, live projects, industry collaborations, guest lectures, and workshops. Whether working on brand‑building exercises, merchandising plans, sourcing strategies or marketing campaigns, students gain hands-on exposure to fashion commerce operations. Such industry engagement ensures that graduates are not only theoretically prepared but also seasoned in practical business challenges, production constraints, retail dynamics, and real-world consumer trends — enhancing their employability and readiness for the competitive fashion business landscape.
Global Perspective: By virtue of its partnership with Coventry University and its location in Singapore — a global hub linking East and West — the BA (Hons) in International Fashion Business prepares students for a truly international career. The curriculum reflects global fashion market dynamics, cross‑cultural consumer behavior, and varied retail environments (from luxury markets in Europe to emerging markets in Asia). Students learn to adapt business strategies and brand positioning for diverse markets, understand global supply-chain logistics, and anticipate trends in different regions. This global perspective equips graduates to navigate international fashion trade, brand expansion across borders, and cross‑market collaborations, making them ready for roles in multinational fashion companies, global retail chains, export‑oriented businesses, or even international entrepreneurship in fashion.
Location
Singapore
Score
IELTS 6
Tuition Fee
SGD 29430
Undergraduate Entry Requirements
Application Fee: SGD 1090
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 55% or above in their previous academic qualifications.
English Language Proficiency:
- IELTS: Overall band score of 6.0 with a minimum of 6.0 in each component.
- TOEFL: Overall score of 71 or higher.
- PTE: Overall score of 51 or higher.
Raffles College of Higher Education (RCHE), Singapore, offers a range of scholarships specifically designed to support international students in pursuing their academic and professional goals. These scholarships aim to recognize academic excellence, creative talent, leadership potential, and overall contribution to the college community, making education more accessible for students from diverse backgrounds.
Merit-Based Scholarships: RCHE provides merit-based scholarships to international students who demonstrate outstanding academic achievements or exceptional creative abilities. Eligibility is generally assessed based on previous academic records, portfolios, or relevant industry experience, encouraging high-performing students to pursue their studies with financial support.
Talent and Creativity Scholarships: For students pursuing creative fields such as design, multimedia, or performing arts, RCHE offers scholarships that reward innovative thinking, artistic skill, and portfolio excellence. These scholarships help nurture talent while reducing the financial burden for international students.
Graduates of the BA (Honours) in International Fashion Business (Top‑up) program at Raffles College of Higher Education, Singapore, are exceptionally prepared for diverse, high-level roles within the global fashion and retail industry.
Fashion Brand Manager: Graduates can take leadership roles in brand development, positioning, marketing communications, and brand equity management for fashion labels operating locally or internationally. They craft brand narratives, oversee campaigns, and ensure that the brand resonates with target consumers while maintaining consistency across channels.
Merchandising & Buying Executive / Manager: In these roles, graduates plan product assortments, select and source collections, forecast fashion trends, and manage inventory to optimize sales and profitability. They coordinate closely with designers, suppliers, and retail teams to align offerings with market demand and brand strategy.
Retail Operations Manager (Fashion): Graduates can oversee the operational efficiency of retail stores, including visual merchandising, sales performance, staff management, and enhancing customer experience. They play a key role in translating brand strategies into store-level execution while meeting revenue and performance goals.
E‑Commerce / Online Retail Manager: This role involves managing digital retail platforms, optimizing online merchandising, executing social media marketing campaigns, and driving customer acquisition. Graduates ensure seamless omni-channel integration and leverage analytics to maximize online sales and customer engagement.
Supply Chain & Sourcing Coordinator / Manager: Graduates are equipped to manage sourcing strategies, production planning, supplier relationships, quality control, logistics, and compliance with sustainability standards. They ensure that products move efficiently from concept to market while maintaining ethical and sustainable practices.
Fashion Marketing & Communications Specialist: In this capacity, graduates develop marketing campaigns, prepare trend reports, execute promotional activities, create brand storytelling, and manage social media strategies. They use research-driven insights to enhance brand visibility and influence consumer behavior.
Trend Analyst / Fashion Forecaster: Graduates in this role analyze fashion trends, consumer behavior, cultural shifts, and market data to predict upcoming styles. Their insights guide designers, buyers, and marketing teams in making informed product and business decisions.
Entrepreneur / Fashion Business Owner: Graduates are prepared to launch and manage independent fashion brands, boutiques, online stores, or other fashion-related ventures. They leverage expertise in branding, sourcing, supply chain management, and retail strategy to build sustainable and competitive businesses.
Retail Consultant / Fashion Business Consultant: Graduates can advise fashion businesses, retailers, or brands on strategic decision-making related to merchandising, market expansion, operational optimization, brand repositioning, or sustainable practices. They help organizations enhance competitiveness and profitability.
Market Research Analyst (Fashion Industry): Graduates in this role conduct comprehensive consumer research, competitive analysis, and market studies. They analyze retail and e-commerce trends, interpret data, and provide actionable insights to guide business strategy, product development, and marketing initiatives.
