Bachelor of Commerce - Finance and Marketing

Singapore

 

INTAKE: Feb, Jul & Nov

Program Overview

Curtin Singapore, the global branch of Curtin University Australia, is a premier institution offering high-quality education with a strong international reputation. The Bachelor of Commerce (Finance and Marketing) program is designed to equip students with a robust understanding of business operations, financial management, and strategic marketing practices. The program emphasizes the development of analytical, problem-solving, and decision-making skills essential for success in the dynamic global business environment. Students benefit from a combination of theoretical knowledge and practical applications that prepare them for careers in finance, marketing, and business management.

Curriculum: The curriculum at Curtin Singapore for the Bachelor of Commerce (Finance and Marketing) is comprehensive and industry-relevant. Core courses cover essential business disciplines such as accounting, economics, organizational behavior, and business law. Specialized modules in finance include investment analysis, corporate finance, and risk management, while marketing-focused courses cover consumer behavior, digital marketing, and brand management. The curriculum also incorporates case studies, project-based learning, and real-world scenarios to ensure students gain practical insights alongside academic knowledge.

Research Focus: Curtin Singapore encourages a research-driven approach to business education. Students engage in independent and collaborative research projects, exploring contemporary issues in finance, marketing strategies, and consumer behavior. The institution promotes analytical thinking and data-driven decision-making, helping students develop evidence-based solutions to real-world business challenges. Research opportunities also extend to applied projects with local and international businesses, enhancing students’ exposure to current industry practices.

Industry Engagement: A hallmark of the program is its strong focus on industry engagement. Curtin Singapore has established partnerships with leading organizations, offering internships, workshops, and networking events to bridge the gap between academic learning and professional practice. Students gain hands-on experience through industry projects, consulting assignments, and mentorship programs, fostering employability and professional development. These experiences equip graduates with the skills, confidence, and connections needed to thrive in competitive business environments.

Global Perspective: Curtin Singapore emphasizes a global outlook, reflecting the interconnected nature of modern commerce. Students benefit from Curtin University’s worldwide network, including opportunities for student exchange, international internships, and collaborative projects with multinational companies. The program nurtures cross-cultural communication, strategic thinking, and global business acumen, preparing graduates to navigate diverse markets and succeed in international careers.

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Location

Singapore

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Score

IELTS 6

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Tuition Fee

SGD 32700

Undergraduate Entry Requirements

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of  6.0 with a minimum of 6.0 in each component.
  • TOEFL: Overall score of 68 or higher.
  • PTE: Overall score of 50 or higher.

Curtin Singapore offers a variety of scholarships and financial aid opportunities to support international students in achieving their academic goals. These scholarships are designed to recognize academic excellence, leadership potential, and community involvement while making world-class Australian education more accessible in Singapore.

Merit-Based Scholarships: Curtin Singapore provides merit-based scholarships to high-achieving international students who demonstrate outstanding academic performance. These scholarships can cover partial tuition fees and are awarded based on prior academic records, standardized test results, and overall achievements.

Program-Specific Scholarships: Certain courses, such as Engineering, Business, Health Sciences, and IT, have dedicated scholarships for international students pursuing these programs. These awards often target students with strong potential in their respective fields and aim to nurture future leaders and innovators.

Early Application Scholarships: Students who apply and secure admission early may be eligible for special scholarships or tuition fee discounts. These incentives encourage prospective international students to plan their studies ahead of time and benefit from financial support.

Graduates of the Bachelor of Commerce (Finance and Marketing) at Curtin Singapore are highly sought after in industries such as banking, digital marketing, investment services, advertising agencies, retail, and multinational corporations. 

Financial Analyst: Responsible for analyzing financial data, assessing trends, and preparing strategic reports that support investment and budgeting decisions. They help companies optimize profits while minimizing financial risks.

Marketing Executive: Focuses on planning and implementing marketing campaigns, managing promotional activities, and enhancing brand visibility to attract and retain customers in competitive markets.

Investment Advisor: Provides guidance on investment planning, wealth management, and portfolio strategies. They offer tailored recommendations to clients based on market performance and risk tolerance.

Brand Manager: Develops and maintains strong brand identities through strategic marketing, consumer engagement, and value communication. They ensure consistent brand impact across digital and traditional media platforms.

Digital Marketing Specialist: Utilizes online platforms, SEO strategies, content creation, and analytics tools to improve brand presence and drive customer interactions through digital channels.

Financial Services Consultant: Advises individuals and businesses on financial planning, insurance, and long-term investment options while helping them achieve financial stability and growth objectives.

Market Research Analyst: Conducts market and consumer behavior research to help organizations understand demand patterns, identify growth opportunities, and refine marketing strategies based on insights and data trends.

Corporate Communications Officer: Manages organizational communication strategies, public relations efforts, and stakeholder engagement to enhance brand reputation and build trust in the marketplace.

Product Manager: Oversees product development, pricing strategies, and lifecycle management by combining market insight with financial analysis to ensure profitability and customer satisfaction.

Entrepreneur / Business Owner: Equipped with financial knowledge and marketing innovation, graduates can start their own ventures, lead business operations, and build brands that serve identified market needs.


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