Bachelor of Applied Arts Digital Media Production
The Bachelor of Applied Arts in Digital Media Production at AT...
Auckland
INTAKE: Feb, Jul & Oct
The Bachelor of Applied Management (BAM) at ATMC New Zealand is a comprehensive three-year undergraduate program designed to equip students with the practical skills and theoretical knowledge required to excel in global business environments. The program emphasizes the development of essential leadership qualities, including critical thinking, effective communication, and people management. Students have the opportunity to apply their learning through a choice of an industry-based internship, a capstone project, or a research project, allowing them to gain real-world experience and prepare for further academic pursuits or professional careers in management.
Curriculum: The BAM program comprises 360 credits, delivered over three years, and includes a blend of core business courses and humanities subjects. Core modules cover areas such as strategic management, marketing, organizational behavior, and intercultural communication. Additionally, students engage with subjects like philosophy and psychology, providing a well-rounded education that enhances their understanding of human behavior and decision-making processes in business contexts. The curriculum is designed to foster both analytical and creative thinking, preparing graduates for diverse management roles across various industries.
Research Focus: ATMC New Zealand encourages a research-driven approach within the BAM program. Students are required to undertake a research project in their final year, allowing them to delve into specific areas of interest within the field of management. This component not only enhances their research and analytical skills but also contributes to the body of knowledge in applied management practices. The research focus prepares students for potential postgraduate studies and equips them with the skills necessary to address complex business challenges through evidence-based solutions.
Industry Engagement: A key feature of the BAM program is its strong emphasis on industry engagement. Students can choose between a 16-week industry internship or an industry-based capstone project, providing them with practical experience and exposure to real-world business operations. These opportunities allow students to apply theoretical knowledge in practical settings, develop professional networks, and gain insights into industry best practices. The program's connections with various organizations ensure that students have access to valuable industry experiences that enhance their employability upon graduation.
Global Perspective: The BAM program at ATMC New Zealand is designed with a global outlook, preparing students to manage and lead in diverse business contexts. The curriculum incorporates international business concepts, intercultural communication, and global management strategies, enabling students to understand and navigate the complexities of the global business environment. This global perspective is further enriched through exposure to a multicultural student body and opportunities for international internships or study exchanges, preparing graduates to succeed in the interconnected world of business.
Auckland
IELTS 6
NZD 19665
Undergraduate Entry Requirements
Academic Qualifications: Prospective undergraduate students are generally required to hold a high school diploma or an equivalent qualification. Typically, an undergraduate entry requirement may include a minimum of 60% or above in the qualifying examinations.
English Language Proficiency:
ATMC New Zealand offers various scholarships to support international students pursuing their studies in New Zealand. These scholarships aim to recognize academic excellence, assist with tuition fees, and encourage a diverse student body.
Merit-Based Scholarships: Merit-based scholarships are offered to students who exhibit exceptional skills and achievements in areas such as leadership, extracurricular activities, and community involvement.
Need-Based Scholarships: Need-based scholarships are designed to assist students who require financial support to pursue their education. Eligibility is determined based on the student's financial circumstances.
The Bachelor of Applied Management (BAM) at ATMC New Zealand is a professionally-oriented program that equips students with practical management skills, strategic thinking abilities, and a solid understanding of organizational operations. Graduates gain expertise in leadership, project management, marketing, human resources, and business analytics, preparing them for diverse career paths in New Zealand and globally.
Business Manager: Graduates can oversee daily business operations, coordinate teams, and manage resources effectively to achieve organizational goals. This role requires strong leadership and problem-solving skills.
Project Manager: The program equips students with the ability to plan, execute, and monitor projects across industries. Graduates can manage timelines, budgets, and team performance to deliver successful outcomes.
Operations Manager: Graduates can take charge of operational processes, streamline workflows, and implement efficiency improvements within organizations to optimize performance.
Human Resources Manager: With knowledge of organizational behavior and HR practices, graduates can manage recruitment, employee development, performance appraisal, and workplace culture initiatives.
Marketing Manager: The program provides skills in strategic marketing, consumer behavior, and digital marketing, enabling graduates to plan and implement marketing campaigns and brand strategies.
Entrepreneur / Business Owner: Graduates are prepared to start and manage their own ventures, using strategic planning, financial management, and leadership skills to drive business growth.
Management Consultant: Graduates can work with organizations to analyze business challenges, recommend solutions, and implement strategies to improve performance and competitiveness.
Sales Manager: With expertise in business management and customer relationship management, graduates can lead sales teams, develop sales strategies, and achieve revenue targets.
Financial Analyst / Business Analyst: Graduates can analyze business performance, interpret data, and provide insights to support decision-making in areas such as finance, operations, and strategic planning.
Policy and Program Coordinator: For those interested in the public sector or non-profit organizations, graduates can manage programs, evaluate policies, and coordinate initiatives that align with organizational objectives.