Masters of Business Administration - Advanced Business Strategy Using A.I. and Analytics
MSOE's MBA in Advanced Business Strategy Using A.I. and Analytics is designed for p...
Masters of Business Administration - Product Management
Milwaukee, Wisconsin
INTAKE: March, Sept & Dec
Program Overview
MSOE's MBA in Product Management provides a framework for enhancing an organization's ability to effectively identify, develop, and deploy new products and services. The program is offered in online asynchronous and blended formats, providing flexibility for working professionals. It focuses on transforming ideas and plans into focused action, measurable results, and controlled change. The curriculum emphasizes the strategic side of product management, preparing individuals to identify and capitalize on both domestic and international product markets. It's built upon MSOE's strong tradition of preparing technical professionals for leadership careers, serving students from a variety of industry backgrounds.
STEM-Designated: While MSOE offers other STEM-designated MBA specializations like "Advanced Business Strategy Using A.I. and Analytics," specific official confirmation for the "Product Management" MBA as a standalone STEM-designated program should be verified directly with MSOE. However, the inherent analytical and technical nature of product management, especially within an engineering-focused institution like MSOE, often aligns with STEM criteria. If confirmed as STEM-designated, it would offer significant benefits for international students seeking an extended Optional Practical Training (OPT) period in the U.S. post-graduation.
Curriculum: The curriculum for the MBA in Product Management blends core MBA subjects with specialized product management content. Core MBA courses typically include Statistics and Data Analytics, Innovation and Entrepreneurship, Finance and Accounting, Supply Chain Management, Human Resources Management, and Strategic Management. The specialization delves into courses specifically focused on "New Product Management," which covers best practices in product innovation, phase-gate processes, agile and lean product development, and conducting audits of current practices against industry benchmarks. The program also touches upon market research, financial analysis, and strategic positioning to ensure product success. The curriculum emphasizes developing an "intrapreneurial" and "entrepreneurial" mindset.
Research Focus: The MSOE MBA in Product Management has a strong applied and practical research focus. It emphasizes equipping students with the knowledge and tools to effectively identify, develop, and deploy new products and services. This involves learning how to find products and/or services aligned with an organization's unique strengths and market position. While not a traditional academic research program, the coursework encourages students to conduct audits of current innovation practices against best practices, develop continuous improvement plans, and analyze market opportunities, which are all forms of applied research. The program's philosophy revolves around enabling students to move from discussion and planning to focused action, measurement, feedback, and controlled change, demonstrating a continuous improvement and data-driven approach.
Industry Engagement: MSOE has a deep commitment to industry engagement, reflected in its "ready now" approach to education. The MBA in Product Management program is designed with a keen awareness of industry demands for skilled product leaders. Faculty members often have extensive business and technical leadership experience, bringing real-world case studies and practical insights into the classroom. The curriculum's focus on best practices in product innovation, aligned with professional certification bodies like the Product Development Management Association (PDMA), ensures industry relevance. MSOE's strong connections within the Milwaukee and broader business community likely provide networking opportunities and insights into current product management challenges and trends.
Global Perspective: The MBA in Product Management at MSOE incorporates a global perspective by preparing students to identify and capitalize on both domestic and international product markets. The curriculum includes discussions on how to develop products that can compete on a global level, addressing the complexities of diverse markets and consumer needs. MSOE generally attracts a diverse student body, which enriches classroom discussions with varied cultural perspectives on business and product development. The overarching goal of the program to enhance an organization's ability to "develop and deploy new products and services" implicitly includes the consideration of global reach and competitiveness, making graduates well-equipped for an international career landscape.
Location
Milwaukee, Wisconsin
Score
IELTS 7
Tuition Fee
USD 35328
Postgraduate Entry Requirements
Academic Qualifications: Applicants for postgraduate programs typically require a minimum academic achievement of 70% or above in their bachelor's degree.
English Language Proficiency:
- IELTS: Overall band score of 6.5 or 7.0 with a minimum of 6.0 in each component.
- TOEFL: Overall score of 90 or higher.
- PTE: Overall score of 60 or higher.
- DET (Duolingo English Test): Minimum score of 130.
Milwaukee School of Engineering (MSOE) offers a variety of scholarship opportunities specifically designed for international students to support their academic journey and make education more affordable. These scholarships are primarily merit-based and aim to recognize outstanding academic achievements, leadership qualities, and contributions to the community.
Merit-Based Scholarships: International students applying to MSOE are automatically considered for merit scholarships based on their academic records, standardized test scores, and overall application strength.
Global Scholar Award: This prestigious award is granted to international students who demonstrate exceptional academic excellence, leadership skills, and community involvement. The Global Scholar Award helps reduce tuition fees significantly and supports high-achieving students throughout their studies.
External Scholarships and Funding: MSOE encourages international students to explore additional funding opportunities through external scholarships such as the Fulbright Program, EducationUSA Scholarships, and various private foundations or government-sponsored awards from their home countries.
The Milwaukee School of Engineering (MSOE)'s MBA in Product Management provides graduates with a comprehensive skillset that integrates strategic business thinking with the practicalities of product development and lifecycle management. This unique program, rooted in MSOE's engineering heritage, equips individuals to drive innovation and bring successful products to market across various industries.
Product Manager: This is the most direct career path. Product Managers are responsible for the entire lifecycle of a product, from ideation and strategy to development, launch, and post-launch iteration. They act as the "mini-CEO" of their product, coordinating cross-functional teams (engineering, design, marketing, sales) to ensure market fit and business success.
Senior/Lead Product Manager: With experience, graduates can advance to managing more complex products, entire product lines, or portfolios. These roles often involve more strategic decision-making, mentoring junior product managers, and influencing overall company product strategy.
Product Marketing Manager: This role focuses on bringing the product to market successfully. Product Marketing Managers develop go-to-market strategies, create messaging, position the product to target audiences, and ensure sales enablement. The MBA provides a strong foundation in both product and marketing principles.
Technical Product Manager: For those with a stronger technical background, this role focuses on the technical aspects of product development, often working closely with engineering teams to define requirements, assess technical feasibility, and manage the technical roadmap. MSOE's engineering roots would be a significant advantage here.
New Product Development Manager: This role specifically concentrates on the initial stages of the product lifecycle, from concept generation and market research to business case development and prototyping. Graduates lead the exploration and validation of innovative product ideas.
Innovation Manager/Consultant: Companies increasingly seek professionals who can foster a culture of innovation and drive new initiatives. Graduates can work internally or as consultants to help organizations identify new opportunities, develop innovative solutions, and manage the innovation pipeline.
UX/UI Product Manager: Combining product management with user experience (UX) and user interface (UI) principles, these managers focus on ensuring products are user-friendly, intuitive, and provide an excellent overall experience. They might lead teams focused on user research, design, and usability testing.
Strategy Manager (Product-focused): In larger organizations, a Strategy Manager might focus specifically on product strategy, identifying market trends, competitive landscapes, and technological advancements to shape the long-term vision for a company's product portfolio.
Business Development Manager (Product/Technology Focus): These roles involve identifying new market opportunities, forming strategic partnerships, and driving revenue growth related to specific products or technological solutions. The MBA provides strong negotiation and market analysis skills.
Entrepreneur/Startup Founder: The MBA in Product Management fosters an entrepreneurial mindset, equipping graduates with the skills to identify market needs, develop innovative products, create business plans, and potentially launch their own startups.
