MSc Behavioural Decision Science

Penrhyn Road

 

INTAKE: September

Program Overview

The MSc in Behavioural Decision Science program at Kingston University covers a diverse range of topics and methodologies related to understanding human behavior and decision-making. 

  1. Interdisciplinary Approach: The program adopts an interdisciplinary approach, combining insights from psychology, economics, neuroscience, and behavioral science to provide a comprehensive understanding of decision-making.

  2. Cognitive and Social Psychology: Students gain insights into cognitive and social psychology, exploring how individuals perceive, process, and evaluate information in decision-making scenarios.

  3. Behavioral Economics: The program introduces students to the principles of behavioral economics, which examines how psychological biases influence economic decisions.

  4. Experimental Methods: Students learn about experimental methods used to study decision-making, including experimental design and data analysis.

  5. Quantitative Techniques: The program equips students with quantitative skills to analyze and interpret behavioral data effectively.

  6. Decision Analysis: Students explore decision analysis techniques and models to understand complex decision processes.

  7. Neuroscience and Decision Science: The program covers the neuroscience of decision-making, examining the brain mechanisms underlying choices and preferences.

  8. Ethics and Decision-Making: Students also explore ethical considerations in decision-making and how ethical frameworks can influence choices.

  9. Real-world Applications: The program emphasizes applying behavioral decision science to real-world problems, such as consumer behavior, public policy, finance, and marketing.

  10. Research Project: As part of the course, students undertake an independent research project, allowing them to apply their knowledge and contribute to the field.

Pollster Education

Location

Penrhyn Road

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

£ 16200

Postgraduate Entry Requirements:

  • Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 60% or equivalent.
  • English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.
    • IELTS: A minimum overall score of 6.5 with no individual component below 6.0.
    • TOEFL: A minimum overall score of 88, with at least 21 in Listening, Reading, Speaking, and  Writing.
    • PTE Academic: A minimum overall score of 59 with no individual score below 59.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

Kingston University is dedicated towards supporting talented and deserving students from around the world through a range of scholarships and financial aid programs. These scholarships aim to provide opportunities for academic excellence and promote diversity within the student community. 

  1. International Scholarship: Kingston University offers the International Scholarship for undergraduate and postgraduate students. This scholarship provides a tuition fee reduction of up to £4,000 for the first year of study. The scholarship is merit-based and available to international students with outstanding academic achievements.
  2. Vice-Chancellor's Scholarships: The Vice-Chancellor's Scholarships are prestigious awards offered to exceptional international students. These scholarships provide a full tuition fee waiver for the duration of the undergraduate or postgraduate degree program. The selection criteria are based on academic excellence, personal achievements, and a strong commitment to making a positive impact on society.
  3. Postgraduate Scholarships: Kingston University offers a range of scholarships specifically for postgraduate students. These scholarships include the Postgraduate International Scholarship, which provides a tuition fee reduction of £2,000 for international students. Additionally, subject-specific scholarships are available for students pursuing certain disciplines, such as business, engineering, and health.
  4. External Scholarships and Funding: Kingston University encourages students to explore external scholarships and funding opportunities. The university provides guidance and support in accessing external scholarships from various organizations and governments to supplement the financial assistance available.

Graduates of the MSc Behavioural Decision Science program have promising career prospects in various sectors. 

  1. Behavioral Research Analyst: Graduates can work as behavioral research analysts, conducting studies to understand consumer behavior and decision-making patterns.

  2. Market Researcher: Opportunities exist in market research, helping businesses make informed decisions based on consumer insights.

  3. Policy Analyst: Graduates may pursue roles as policy analysts, contributing to evidence-based decision-making in public policy.

  4. Behavioral Economist: Graduates can work as behavioral economists, advising organizations on economic decision-making and influencing consumer behavior.

  5. Financial Analyst: Career opportunities also extend to the financial sector, analyzing investment decisions and market trends.

  6. Government and NGOs: Graduates may find roles in government agencies or non-governmental organizations (NGOs) involved in policy development and implementation.

  7. Marketing and Advertising: Graduates can work in marketing and advertising agencies, leveraging their understanding of consumer behavior to create effective campaigns.

  8. Academia and Research: Some graduates may choose to pursue further research or academic careers in behavioral decision science.

  9. Healthcare and Public Health: Opportunities exist in healthcare, examining patient decision-making and health behavior.

  10. Consultancy: Graduates can work in consultancy, offering behavioral insights to organizations seeking to optimize decision-making processes.


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