MBA Masters of Business Administration
The MBA in Leadership at Bath Spa University is structured to provide a comprehensive u...
BA (Hons) Sports Media Production
Newton Park
INTAKE: September
Program Overview
The BA (Hons) Sports Media Production program at Bath Spa University is a three-year, full-time course providing a dynamic and collaborative learning environment within dedicated media production studios, editing suites, and digital media labs. It is structured to progressively build foundational media production skills and understanding of the sports media landscape in the first year, encourage specialization in chosen production areas and develop strategic content creation skills in the second, and culminate in self-directed major production projects, professional portfolio development, and potential industry placements in the final year. Students benefit from hands-on training in video and audio production, digital storytelling, social media content creation, and live sports coverage techniques, alongside engaging seminars on sports media theory, ethics, and industry trends. A key element involves fostering a deep understanding of how sports narratives are constructed, distributed, and consumed across various media platforms, and the development of creative and technically proficient storytellers within the sports context.
Curriculum: The curriculum for the BA (Hons) Sports Media Production program is designed to provide a comprehensive and in-depth engagement with the creation and distribution of sports media content. Core modules typically cover video production for sports, audio production for sports, digital storytelling, sports journalism, social media for sports, sports media law and ethics, and the history and evolution of sports media. As students progress, they often have the opportunity to specialize in areas such as live sports broadcasting, sports documentary production, sports photography, and sports content management through elective modules. The program emphasizes the development of practical production skills, including camera operation, sound recording, video and audio editing, digital content creation, social media strategy development, and journalistic writing for sports. Students will engage in producing sports-related video and audio content, creating digital sports stories, managing social media for sports, and analyzing sports media narratives. The final year often includes a significant self-directed sports media production project and a professional portfolio showcasing their skills.
Research Focus: The BA (Hons) Sports Media Production program at Bath Spa University benefits from a research-informed learning environment within the Bath School of Art, Film and Media. Faculty members are actively engaged in research and professional practice across various areas of media production and sports studies, including the impact of digital media on sports consumption, the representation of athletes in media, and the evolution of sports broadcasting. This research informs the curriculum, ensuring that students are exposed to current industry trends, technological advancements, and critical perspectives on the role of media in sport. Students are encouraged to develop their own research interests through assignments and their final year project, fostering a critical and analytical engagement with the field of sports media production.
Industry Engagement: Bath Spa University's BA (Hons) Sports Media Production program places a strong emphasis on industry engagement. The program has established links with numerous sports media organizations, broadcasters, digital sports platforms, and sports teams, providing students with valuable opportunities for internships, guest lectures by industry professionals, and real-world project briefs. Students often have the chance to work on live sports events, create content for sports organizations, and build professional networks within the sports media industry. The curriculum includes modules focused on professional development, portfolio building, and career strategies within the sports media sector.
Global Perspective: The BA (Hons) Sports Media Production program at Bath Spa University incorporates a global perspective by examining international sports media markets, the global consumption of sports content, and the cultural significance of sport across different nations. The curriculum may include the study of international sports broadcasting rights, the role of media in the globalization of sport, and the challenges and opportunities of producing sports content for diverse global audiences. The university's diverse international student body contributes to a global learning environment, fostering discussions and collaborations across different cultural perspectives on sport and media. Furthermore, the program prepares graduates to navigate the increasingly interconnected global sports media landscape, understanding the nuances of producing and distributing content for a worldwide audience.
Location
Newton Park
Score
IELTS 6
Tuition Fee
£ 17670
Undergraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 65% or equivalent in their respective country's grading system.
English language proficiency:
- IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
- TOEFL: A minimum overall score of 72.
- PTE Academic: A minimum overall score of 59.
- DET: A minimum overall score of 110.
- Some programs may have specific subject prerequisites or additional requirements.
Bath Spa University understands that financing higher education can be a challenge for international students, and to make studying in the UK more accessible, the university offers a range of scholarships. These scholarships are designed to support international students and recognize their academic achievements, helping to reduce the financial burden of tuition fees and living expenses.
International Scholarships: Bath Spa University offers a variety of international scholarships to help non-UK students cover part of their tuition fees. These scholarships are available for both undergraduate and postgraduate international students. The scholarships are typically awarded based on academic merit and the applicant’s potential to contribute to the university community.
Undergraduate Scholarships: For undergraduate international students, Bath Spa University offers scholarships that range in value and are awarded to high-achieving students. These scholarships are intended to provide financial assistance to those who demonstrate excellent academic performance and commitment to their studies.
Country-Specific Scholarships: Bath Spa University also provides country-specific scholarships for international students from particular regions. These scholarships are designed to encourage students from specific countries to study at Bath Spa University and contribute to the diverse international student community. Students from certain countries may be eligible for specific funding opportunities based on their nationality. The university’s website provides up-to-date information on country-specific scholarship availability.
Merit-Based Scholarships: Many of Bath Spa University's scholarships are merit-based, meaning they are awarded to students who have demonstrated exceptional academic achievement or outstanding potential in their chosen field of study. Merit scholarships are typically awarded during the application process, and students do not need to apply separately for these awards.
External Scholarship Opportunities: In addition to the university’s internal scholarships, international students at Bath Spa University can also apply for external scholarships offered by government agencies, private organizations, or charitable foundations. Bath Spa University regularly updates a list of external scholarship opportunities that are available to international students. These scholarships may cover tuition fees, travel costs, and living expenses.
Graduates from the cutting-edge and industry-focused BA (Hons) Sports Media Production program at Bath Spa University develop a highly valuable and versatile skillset, positioning them for a wide range of fulfilling careers within the dynamic and rapidly evolving world of sports media. The program's emphasis on practical production skills, storytelling, and digital fluency equips graduates for diverse roles across various media platforms.
Sports Broadcast Production Assistant: Supporting the production team for live sports broadcasts, including camera operation, sound, and editing.
Digital Sports Content Creator: Developing engaging video, audio, and written content for sports websites, social media platforms, and apps.
Sports Journalist (Multi-Platform): Reporting on sports news and events across various media, including online, print, and broadcast.
Social Media Manager (Sports Organizations): Managing social media strategy and content creation for sports teams, athletes, or leagues.
Video Editor (Sports): Editing sports footage for broadcast, online platforms, documentaries, and highlight reels.
Audio Producer (Sports): Creating audio content for podcasts, radio broadcasts, and digital platforms related to sports.
Sports Photographer/Videographer: Capturing still and moving images of sports events and athletes for media outlets and organizations.
Live Sports Graphics Operator: Creating and managing on-screen graphics for live sports broadcasts.
Sports Marketing Content Producer: Developing engaging media content to support marketing campaigns for sports brands and organizations.
Further Study (MA in Sports Journalism, Digital Media Production, or related fields): Pursuing postgraduate studies to specialize further and enhance career prospects in specific areas of sports media.
