MSc Human Resource Management (Top Up)
The MSc Human Resource Management (Top-Up) program at the University of Gloucestershire...
MA Communications, PR and the Media
Park, Cheltenham
INTAKE: September
Program Overview
The MA Communications, PR, and the Media program at the University of Gloucestershire is designed to prepare students for the dynamic world of media and communications. Students explore the intersection of public relations and media, gaining expertise in strategic communication, media analysis, and public affairs. The curriculum integrates theory with practice, ensuring graduates are ready to handle the complex challenges in communications and media industries.
Curriculum: The curriculum is designed to equip students with both theoretical insights and hands-on experience. It covers a wide range of topics, including media relations, digital communications, public relations strategies, crisis communication, and ethical considerations in the media. Students engage with case studies, research projects, and real-world communication strategies that allow them to apply their learning. The course also emphasizes the importance of understanding global communication trends and the impact of new media technologies on public relations practices.
Research Focus: The University of Gloucestershire promotes research that is both academically rigorous and practically relevant. For the MA Communications, PR, and the Media program, students have the opportunity to delve into research projects that explore contemporary issues in communications, media influence, public relations ethics, and digital media strategies. The program encourages a research-driven approach, allowing students to contribute original insights that can be applied in real-world settings.
Industry Engagement: One of the key strengths of the program is its strong industry connections. The University of Gloucestershire fosters partnerships with leading PR firms, media organizations, and communication agencies. This provides students with valuable opportunities for internships, industry placements, and networking events. Guest speakers from the communications and media sectors frequently share insights with students, enhancing their understanding of current industry practices and expectations.
Global Perspective: The program has a global outlook, preparing students for careers in international communications and media environments. Students are encouraged to examine global media systems, cultural differences in communication practices, and the role of media in shaping public opinion across borders. The University of Gloucestershire’s diverse international student body further enriches the learning experience, offering students a broader perspective on global communication challenges.
Location
Park, Cheltenham
Score
IELTS 6.5
Tuition Fee
£ 17100
Postgraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 60% or equivalent.
English language proficiency:
- IELTS: A minimum overall score of 6.5 or 7.0 with no individual component below 6.0.
- TOEFL: A minimum overall score of 88.
- PTE Academic: A minimum overall score of 70.
- Some postgraduate programs may have specific subject prerequisites or additional requirements.
The University of Gloucestershire offers a range of scholarships designed to support international students in their academic journey. These scholarships are aimed at making education more accessible and affordable, allowing students to focus on their studies and enjoy their time in the UK without financial stress. The university provides several merit-based, need-based, and country-specific scholarships to help ease the cost of tuition fees for international students.
International Scholarships: The University of Gloucestershire offers International Scholarships for students coming from various countries across the globe. These scholarships typically range from £1,000 to £3,000 per year, based on academic achievement and the chosen course of study. The scholarship is automatically awarded to eligible students upon acceptance of their offer to study at the university. These awards are designed to make studying in the UK more affordable and are available for both undergraduate and postgraduate international students.
Excellence Scholarships: For international students who demonstrate outstanding academic performance, the University of Gloucestershire offers Excellence Scholarships. These scholarships are awarded to students who have achieved exceptional academic results in their previous studies. The Excellence Scholarship can be worth up to £3,000 and is designed to recognize and support high-achieving students who show great potential in their chosen field of study.
Country-Specific Scholarships: In addition to general international scholarships, the University of Gloucestershire offers country-specific scholarships to students from certain regions. These scholarships are tailored to students from specific countries, helping to promote international diversity at the university. The scholarships vary in amount, eligibility criteria, and application processes.
Postgraduate Scholarships: The university also offers specific scholarships for postgraduate international students. These awards range in value and are designed to encourage students to pursue further studies in fields such as business, education, media, and healthcare. Postgraduate scholarships are awarded based on academic merit and, in some cases, professional experience or research potential.
Graduates of the MA Communications, PR, and the Media program from the University of Gloucestershire are well-prepared to pursue a wide variety of career paths in communications and media sectors. The university’s emphasis on practical learning, coupled with its industry collaborations, gives students an edge in the competitive job market.
Public Relations Specialist/Manager: With a deep understanding of media relations and communications strategies, graduates can work in PR agencies, corporate communications departments, or government sectors to shape the public image of organizations.
Media Planner/Strategist: Graduates can work for advertising agencies, digital media companies, or broadcasting organizations, helping to devise media campaigns that reach targeted audiences effectively.
Communications Manager: Many graduates take on roles where they oversee an organization's internal and external communications, ensuring that messages are clear, effective, and aligned with the organization's goals.
Content Creator/Manager: With a solid foundation in media and communications, graduates are equipped to create and manage content for both digital and traditional platforms, working in sectors such as publishing, media, and corporate communications.
Digital Marketing Specialist: The rise of online platforms means there is an increasing demand for professionals skilled in digital marketing. Graduates of this program can work on creating campaigns that involve social media marketing, SEO, content creation, and digital brand strategies.
Social Media Manager: Graduates with a strong understanding of online communications can manage social media channels for businesses, brands, or public figures, developing strategies to engage and grow their audiences.
Journalist/Editor: For those passionate about reporting and storytelling, graduates may choose to work as journalists or editors, writing for newspapers, magazines, or online publications.
Corporate Communication Specialist: In larger corporations or government agencies, graduates may specialize in managing internal communication strategies, crafting corporate messages, or working on reputation management.
Event Manager: With a focus on public relations and media, graduates are well-positioned to work in event management, organizing press conferences, product launches, and other corporate events.
