BA (Hons) Fashion Marketing and Business Management

Undergraduate Entry Requirements

Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 65% or equivalent in their respective country's grading system.

English language proficiency:

• IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
• TOEFL: A minimum overall score of 72.
• PTE Academic: A minimum overall score of 59.
• Some programs may have specific subject prerequisites or additional requirements.

London Metropolitan University offers a variety of scholarships and financial support options designed to assist international students with the cost of tuition fees and living expenses while studying in the UK. These scholarships aim to support talented students, regardless of their financial background, and encourage diversity in the university’s student body.

International Scholarship: London Metropolitan University provides an International Scholarship for non-UK students who are enrolled in full-time undergraduate or postgraduate programs. This scholarship is designed to help reduce the cost of tuition fees and make studying at the university more affordable. The scholarship amount varies depending on the program and student eligibility, typically covering a partial reduction of tuition fees. The scholarship is awarded based on academic merit, and students are assessed upon application for the program.

Regional Scholarships: To encourage students from diverse regions to study at London Metropolitan University, the university offers Regional Scholarships. These scholarships are designed to attract students from specific countries or regions, including Asia, Africa, and the Middle East. The scholarships are often based on merit and financial need and offer varying amounts of financial assistance to help cover the costs of tuition fees.

External Scholarships and Financial Aid: In addition to university-specific scholarships, international students can explore external scholarships offered by organizations, government bodies, and foundations. Some notable external scholarships include those offered by the British Council, Chevening Scholarships, and Commonwealth Scholarships, which provide significant funding to international students pursuing higher education in the UK. London Metropolitan University encourages its international students to apply for these prestigious scholarships in addition to institutional funding opportunities.

Graduates of the BA (Hons) Fashion Marketing and Business Management program are highly sought after in the fashion and business sectors due to their in-depth understanding of both creative and commercial aspects of the fashion industry. The program's comprehensive curriculum, which includes marketing, branding, merchandising, and business management, prepares students for a wide range of career opportunities in various sectors of the fashion industry. 

Fashion Marketing Manager: Fashion Marketing Managers develop and implement marketing strategies for fashion brands, retail outlets, and fashion events. They work to increase brand awareness, engage with consumers, and drive sales through effective marketing campaigns and promotions. Graduates with expertise in fashion marketing strategies and consumer behavior are well-equipped for this role.

Brand Manager: As a Brand Manager, graduates are responsible for overseeing the development and maintenance of a brand's identity in the competitive fashion market. This role involves creating marketing campaigns, managing brand communications, and collaborating with other departments to ensure the brand’s vision is consistently represented across all platforms.

Fashion Buyer: Fashion buyers are responsible for selecting and purchasing clothing and accessories for retail stores or online platforms. They must stay up to date with fashion trends, consumer preferences, and market demands. This career requires strong analytical skills, an eye for trends, and an understanding of how to manage inventory effectively.

Visual Merchandiser: Visual Merchandisers create visually appealing displays in stores to showcase fashion products. They aim to engage customers, drive foot traffic, and increase sales. Graduates with knowledge of fashion marketing and consumer behavior are well-prepared for this creative and strategic role.

Fashion Retail Manager: As a Fashion Retail Manager, graduates oversee day-to-day operations of retail stores, managing staff, customer relations, and sales targets. This role requires strong leadership and organizational skills, as well as a deep understanding of both fashion trends and business strategies.

E-commerce Manager: With the rise of online shopping, many fashion brands seek professionals who can manage their online presence. E-commerce Managers oversee online marketing strategies, website management, and customer engagement for fashion brands. Graduates with expertise in digital marketing and fashion business management are highly qualified for this role.

Fashion Event Manager: Fashion Event Managers organize and oversee fashion shows, trade exhibitions, product launches, and promotional events for fashion brands. This role involves logistics, coordination, and creative planning, making it an ideal career for graduates with strong organizational and communication skills.

Sustainability and Ethical Fashion Consultant: As sustainability becomes an increasing focus in the fashion industry, graduates can also pursue careers as sustainability and ethical fashion consultants. These professionals work with brands to ensure they meet sustainability goals, reduce waste, and adopt ethical practices in sourcing materials and production.

Public Relations (PR) Manager in Fashion: PR Managers in the fashion industry focus on building and maintaining a brand’s image and reputation through media coverage, events, and partnerships. Graduates with strong communication skills and knowledge of the fashion industry can excel in this role, managing relationships with influencers, celebrities, and journalists.

Entrepreneur / Fashion Start-up Founder: The entrepreneurial route is another viable option for graduates of the program. Armed with both business management skills and fashion marketing knowledge, graduates can launch their own fashion-related start-ups, whether it’s an online boutique, fashion consultancy, or innovative fashion technology firm.