MA Digital Media and Creative Industries
The MA Digital Media and Creative Industries at Loughborough University aims t...
Loughborough
INTAKE: October
Loughborough University, located in the United Kingdom, is recognized globally for its academic excellence, strong research output, and exceptional commitment to preparing students for successful careers. The BA (Hons) English with Business Studies with Placement Year program is an interdisciplinary course designed for students who want to combine their passion for English literature and language with practical business knowledge. This program equips students with a comprehensive understanding of both creative communication and essential business principles, offering them the ability to pursue a variety of career paths. The addition of a placement year allows students to gain valuable real-world experience, enhancing their employability and providing them with a competitive edge in the job market. Graduates of this program are prepared for roles in a diverse range of industries, including marketing, publishing, business management, and more.
Curriculum: The BA (Hons) English with Business Studies with Placement Year program offers a well-rounded curriculum that integrates English language and literature with fundamental business studies. The course covers essential areas such as business management, marketing, economics, and strategic decision-making while also delving into various aspects of English studies, including creative writing, literary theory, and communication. This blend of subjects allows students to develop both analytical and practical skills that are highly valued by employers. Key modules in the program might include subjects like consumer behavior, corporate communication, organizational behavior, business ethics, and advanced literary studies. The program is structured to allow students to choose optional modules based on their interests, enabling them to tailor their education to their career aspirations. The placement year, taken between the second and third years of study, offers students the opportunity to gain hands-on experience, putting their academic knowledge into practice in a real-world business environment.
Research Focus: Loughborough University is renowned for its research-driven teaching, and the BA (Hons) English with Business Studies with Placement Year program reflects this approach. The university's research focuses on both English literature and language, as well as business disciplines, ensuring that students benefit from cutting-edge knowledge in both fields. English-related research areas at Loughborough include contemporary literature, creative writing, and the study of language in society. In the business studies aspect, the university’s research covers a wide range of areas such as entrepreneurship, digital marketing, global business strategies, and management practices. The program encourages students to engage in independent research, cultivating critical thinking and analytical skills that are highly applicable to both academic and professional environments. Loughborough’s emphasis on research excellence ensures that students are exposed to the latest developments in both their chosen fields of study, providing them with the knowledge necessary to succeed in their careers.
Industry Engagement: A key feature of the BA (Hons) English with Business Studies with Placement Year program is the strong industry engagement that provides students with valuable practical experience. Loughborough University has strong ties with a wide range of industries, including marketing, media, publishing, business consultancy, and corporate communications. The placement year is an integral part of the program, providing students with the opportunity to work with leading organizations across multiple sectors. This experience allows students to apply their academic knowledge in real business settings, gain hands-on skills, and develop a professional network. The university’s extensive connections with industry partners also provide opportunities for internships, work placements, and career development. Additionally, Loughborough’s dedicated Careers and Employability Centre offers tailored support, helping students with CV writing, interview preparation, job applications, and career advice to maximize their employability upon graduation.
Global Perspective: Loughborough University’s commitment to offering a global perspective is a key component of the BA (Hons) English with Business Studies with Placement Year program. The curriculum is designed to introduce students to global business trends, marketing strategies, and international corporate communication. Students explore diverse literary traditions and the role of language and literature in different cultures, fostering an understanding of how global societies and economies function. Loughborough University also offers students the opportunity to engage with global networks through study-abroad programs, international internships, and collaborative research projects. These international experiences broaden students' cultural awareness and provide them with valuable insights into global business practices and cross-cultural communication. By integrating a global perspective into the curriculum, Loughborough ensures that students are prepared for the challenges of working in today’s interconnected world.
Loughborough
IELTS 6.5
£ 23000
Undergraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 75% or equivalent in their respective country's grading system.
English language proficiency:
Loughborough University offers a range of scholarships for international students to support their education and make studying in the UK more affordable. These scholarships recognize academic excellence, financial need, and the potential for students to contribute to the university community.
International Excellence Awards: These are merit-based scholarships offered to international students applying for undergraduate and postgraduate programs. These awards typically cover part of the tuition fees and are designed to attract outstanding students from around the globe.
Global Scholarships: Loughborough offers various global scholarships based on geographical location, supporting students from specific regions or countries with reduced tuition fees.
Loughborough University Elite Sports Scholarships: These are available for students who are competing at an elite level in their sport. The scholarship includes financial support, as well as access to the university's world-class sports facilities, coaching, and training programs.
Country-Specific Scholarships: Loughborough University offers country-specific scholarships for students from particular countries. These scholarships are designed to support students who demonstrate high academic potential and a commitment to contributing to their home country upon graduation.
Graduates of the BA (Hons) English with Business Studies with Placement Year program at Loughborough University are well-equipped to pursue careers in a variety of industries. The combination of strong communication, analytical, and business skills makes these graduates versatile and sought after by employers.
Marketing and Digital Marketing: Graduates of the program often pursue careers in marketing and digital marketing due to their strong communication skills and business understanding. Potential roles include digital marketing strategist, content manager, brand manager, marketing coordinator, and social media manager. The program’s focus on business principles such as consumer behavior, marketing strategy, and corporate communication, combined with the creativity and communication skills developed through the study of English, allows graduates to craft compelling marketing strategies and create engaging content. The placement year provides valuable industry experience, allowing students to gain hands-on experience in creating and managing marketing campaigns.
Public Relations (PR) and Corporate Communications: With the ability to effectively communicate and manage brand messaging, graduates of the BA (Hons) English with Business Studies with Placement Year program are well-suited for roles in public relations and corporate communications. Career options in PR include PR consultant, media relations specialist, corporate communication manager, and content creator. The program’s emphasis on writing and communication, combined with its business focus, prepares graduates to manage a company’s reputation, craft press releases, develop corporate messaging, and manage relationships with clients and the media.
Publishing: A natural progression for many graduates of this program is a career in publishing. Graduates may find roles as editors, publishing assistants, content editors, literary agents, or project managers within the publishing industry. The English component of the program equips students with strong writing and editorial skills, while the business studies aspect prepares them for the commercial side of publishing, including marketing, sales, and project management. With a placement year, students gain practical experience in the publishing industry, making them competitive candidates for roles within publishing houses, magazines, and digital media outlets.
Business Management and Consultancy: The BA (Hons) English with Business Studies with Placement Year program provides a solid foundation for graduates pursuing roles in business management and consultancy. Graduates are prepared to take on roles such as business consultant, operations manager, project manager, and business analyst. The program’s focus on business management principles, organizational behavior, and strategic decision-making gives graduates the skills needed to analyze and improve business processes. The placement year allows students to apply their academic knowledge to real-world business settings, gaining the practical experience that is crucial for success in management roles.
Sales and Account Management: Graduates of the program can pursue careers in sales and account management, where their communication skills, business knowledge, and ability to manage client relationships are highly valued. Potential career paths include sales coordinator, account manager, business development executive, or sales director. Graduates’ understanding of business operations, marketing, and communication enables them to effectively sell products, manage client accounts, and contribute to the growth of an organization. Their writing and communication skills are also valuable in creating proposals, presentations, and marketing materials.
Human Resources (HR): A career in human resources is another option for graduates, as they possess the skills necessary to manage employee relations and organizational development. Potential HR roles include HR assistant, recruitment consultant, training coordinator, and employee relations manager. The combination of business knowledge and communication skills makes graduates of the BA (Hons) English with Business Studies with Placement Year program well-equipped to manage recruitment, employee development, and organizational change. The placement year also provides practical experience in a corporate setting, which is beneficial when entering the HR field.
Event Management: Graduates with a passion for planning and organizing may choose to pursue a career in event management. Possible career roles in this field include event coordinator, event manager, conference planner, or wedding planner. The combination of business knowledge and strong organizational and communication skills allows graduates to manage logistics, coordinate teams, and handle the marketing and branding of events. The program's practical focus on project management and business strategy helps graduates oversee all aspects of event planning, from budgeting to client relations.
Entrepreneurship: The BA (Hons) English with Business Studies with Placement Year program provides the necessary skills for those interested in starting their own businesses. The business studies aspect equips students with the knowledge of entrepreneurship, marketing, finance, and strategy, while the English component enhances their ability to communicate effectively with clients and stakeholders. Graduates can launch their own ventures in areas such as digital media, publishing, creative industries, consulting, and marketing, among others. The placement year offers students the opportunity to develop an entrepreneurial mindset and gain practical business experience, making them more prepared for the challenges of running their own businesses.
Further Study: Many graduates of the BA (Hons) English with Business Studies with Placement Year program choose to continue their education by pursuing postgraduate degrees in specialized areas such as business administration (MBA), digital marketing, communication studies, creative writing, or education. Further study opens the door to advanced career opportunities in research, academia, or higher-level management positions in business and industry.
Teaching and Education: Graduates interested in pursuing a career in education may become English teachers, business studies teachers, or corporate trainers. For those interested in becoming teachers at the secondary school level, the program provides a strong foundation for pursuing a Postgraduate Certificate in Education (PGCE). Additionally, graduates may teach English as a second language (ESL) abroad, leveraging their communication and language skills in global educational settings.