MA Media and Communication

Postgraduate Entry Requirements

Academic Qualifications: Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 75% or equivalent.

English language proficiency:

• IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 6.0.
• TOEFL: A minimum overall score of 92.
• PTE Academic: A minimum overall score of 67.
• DET Academic: A minimum overall score of 120.
• Some postgraduate programs may have specific subject prerequisites or additional requirements.

Loughborough University offers a range of scholarships for international students to support their education and make studying in the UK more affordable. These scholarships recognize academic excellence, financial need, and the potential for students to contribute to the university community.

International Excellence Awards: These are merit-based scholarships offered to international students applying for undergraduate and postgraduate programs. These awards typically cover part of the tuition fees and are designed to attract outstanding students from around the globe.

Global Scholarships: Loughborough offers various global scholarships based on geographical location, supporting students from specific regions or countries with reduced tuition fees.

Postgraduate Taught Scholarships: These are available for international students applying for postgraduate taught programs at Loughborough University. Scholarships typically range from £2,000 to £4,000, depending on the student’s academic qualifications and the program they are enrolled in.

Loughborough University International Research Scholarships: For international students who wish to pursue a research-based postgraduate program, Loughborough offers research scholarships that cover full tuition fees, along with an annual stipend to assist with living costs.

Loughborough University Elite Sports Scholarships: These are available for students who are competing at an elite level in their sport. The scholarship includes financial support, as well as access to the university's world-class sports facilities, coaching, and training programs.

Country-Specific Scholarships: Loughborough University offers country-specific scholarships for students from particular countries. These scholarships are designed to support students who demonstrate high academic potential and a commitment to contributing to their home country upon graduation.

Loughborough University is widely recognized for its academic excellence and its focus on providing students with both theoretical knowledge and practical skills. The MA Media and Communication program at Loughborough offers a dynamic and comprehensive approach to media studies, preparing graduates to thrive in the fast-evolving world of media and communication. This program is designed to equip students with the critical thinking skills, industry knowledge, and hands-on experience necessary to succeed in a wide range of media-related careers. By focusing on the latest trends in digital communication, media ethics, and the role of media in society, Loughborough University prepares students for diverse and rewarding career paths.

Media Planner/Strategist: Graduates of the MA Media and Communication program often pursue careers as media planners or strategists, where they are responsible for creating and executing media plans that promote brands, products, or services. In this role, media planners analyze audience data, choose the best media channels, and develop strategies to maximize the impact of advertising campaigns. Media planners work for advertising agencies, media buying companies, and large corporations. With Loughborough’s strong emphasis on digital media and communication, graduates are well-prepared to navigate the complexities of modern media landscapes and drive effective media strategies.

Public Relations (PR) Specialist: Public Relations (PR) specialists are responsible for managing a company or organization’s public image and reputation. They develop communication strategies, write press releases, manage media relations, and handle crisis communications. The skills gained in the MA Media and Communication program, including strategic communication, media ethics, and digital communication, provide graduates with the tools necessary to succeed in the PR industry. Graduates often work in PR agencies, corporate communications departments, or as independent consultants, helping businesses effectively communicate with the public and the media.

Social Media Manager: Social media managers oversee a company’s social media presence, creating and implementing content strategies that engage users and promote the organization’s products or services. They work closely with marketing teams to develop campaigns that drive engagement and increase brand visibility across platforms like Facebook, Twitter, Instagram, LinkedIn, and others. Graduates from the MA Media and Communication program, with their deep understanding of digital media and communication trends, are highly sought after in this growing field. They use their expertise to craft compelling content, analyze social media metrics, and build an active online community.

Broadcast Journalist: With a deep understanding of the changing media landscape, Loughborough graduates often pursue careers as broadcast journalists. These professionals report news and current events across various media platforms, including television, radio, and online channels. They are skilled in storytelling, content creation, and understanding the ethical implications of journalism in the digital age. The program’s focus on media ethics, journalism practices, and communication theory prepares graduates to succeed in the competitive field of journalism. Many Loughborough graduates work for news organizations, production companies, or freelance as reporters and journalists.

Content Producer/Editor: Content producers and editors are responsible for creating and editing media content for television, websites, social media platforms, and other digital outlets. These professionals ensure that content is engaging, relevant, and aligns with the brand’s voice and goals. Graduates from the MA Media and Communication program often pursue careers in content production, whether in video, audio, or written form. Their understanding of media technologies, communication strategies, and content creation allows them to succeed in this creative and fast-paced field. They may work for media organizations, marketing agencies, or content production companies.

Digital Marketing Specialist: Digital marketing specialists design and implement online marketing campaigns that use a variety of digital platforms, such as websites, search engines, social media, and email marketing. These specialists analyze customer behavior, track campaign performance, and optimize content to increase engagement and conversion rates. With Loughborough’s focus on digital communication, graduates are well-equipped to use data-driven strategies to help businesses reach their target audiences. They work in marketing departments, digital agencies, or as freelance consultants, helping organizations grow their online presence and maximize their marketing efforts.

Corporate Communications Manager: Corporate communications managers oversee internal and external communications for organizations, ensuring consistency across various communication channels. They are responsible for managing communication strategies related to brand messaging, employee relations, investor relations, and media outreach. Graduates of the MA Media and Communication program, with their expertise in communication theory and media practices, are prepared to take on roles in corporate communications, working for large corporations, non-profit organizations, or public sector entities. Their role is crucial in shaping public perception and maintaining positive relationships with stakeholders.

Media Research Analyst: Media research analysts gather and analyze data related to media consumption, audience behavior, and market trends. Their work helps media companies, advertisers, and brands understand audience preferences, predict market shifts, and optimize their content or campaigns. Graduates from the MA Media and Communication program possess the research skills and theoretical knowledge necessary to interpret media data and offer valuable insights to organizations. They can pursue roles in market research firms, media organizations, or advertising agencies, contributing to data-driven decision-making in the media and communication sectors.

Film and Television Production Assistant/Manager: Loughborough’s MA Media and Communication program offers skills in media production, making graduates well-suited for roles in the film and television industry. Production assistants help with the logistics of production, including organizing schedules, managing budgets, and coordinating with cast and crew. For those with a keen interest in media production, the program provides a foundation in content creation and the technical aspects of media production. Graduates can go on to work as production managers, directors, or scriptwriters, contributing to the creation of films, television shows, and digital content.

Media Consultant: Media consultants provide strategic advice to businesses, media organizations, or public figures on how to enhance their media presence, improve brand visibility, or better communicate with the public. They use their knowledge of media trends, audience engagement, and communication practices to help clients achieve their goals. Loughborough graduates, with their solid understanding of both traditional and digital media platforms, are well-positioned to take on consultancy roles within media, public relations, or corporate communication agencies.