MSc Accounting
The MSc Accounting at the University of Manchester, United Kingdom, is a specialized po...
BSc Fashion Marketing
Manchester, England
INTAKE: Jan & Sept
Program Overview
The BSc Fashion Marketing program at the University of Manchester offers students an in-depth understanding of the fashion industry, combining marketing principles with fashion trends and consumer behavior. This program is designed to equip students with the skills and knowledge necessary to navigate the fast-paced and ever-changing fashion market. The curriculum blends theory and practice, preparing graduates for diverse roles in fashion marketing, merchandising, branding, and digital marketing.
Curriculum: The curriculum for the BSc Fashion Marketing program is comprehensive, offering a balanced mix of core modules and electives. Students begin with foundational courses in marketing, fashion history, and digital communication, followed by more specialized modules in fashion branding, consumer behavior, and retail marketing. As part of the program, students also explore key areas such as sustainable fashion marketing, digital technologies in fashion, and international marketing strategies. The program emphasizes practical learning through case studies, real-world projects, and industry collaborations, ensuring that students are well-prepared for a successful career in fashion marketing.
Research Focus: The University of Manchester is known for its research excellence in various disciplines, including fashion and marketing. In the BSc Fashion Marketing program, research focuses on emerging trends in the fashion industry, such as sustainability, consumer psychology, and digital marketing. The university encourages students to engage in research projects that explore these areas, fostering critical thinking and innovative problem-solving skills. Faculty members are active researchers in the field, providing students with valuable insights into the latest industry developments and cutting-edge marketing strategies.
Industry Engagement: Industry engagement is a key feature of the BSc Fashion Marketing program at the University of Manchester. The program offers students opportunities to collaborate with leading fashion brands, marketing agencies, and retail businesses. Through internships, live projects, and guest lectures from industry professionals, students gain firsthand experience of the fashion marketing landscape. The university’s strong connections with the fashion industry ensure that students have access to a network of potential employers, helping them to build a successful career post-graduation.
Global Perspective: The University of Manchester's BSc Fashion Marketing program adopts a global perspective, preparing students to work in the international fashion market. The curriculum includes modules that explore global fashion trends, international marketing strategies, and cross-cultural consumer behavior. Students are encouraged to think globally, understand diverse markets, and adapt marketing strategies to different cultural contexts. The university's diverse student body and international partnerships further enhance the global outlook of the program, providing students with exposure to different perspectives and networking opportunities around the world.
Location
Manchester, England
Score
IELTS 6.5
Tuition Fee
£ 38000
Undergraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 80% or equivalent in their respective country's grading system.
English language proficiency:
- IELTS: A minimum overall score of 6.5 with no individual component below 6.0.
- TOEFL: A minimum overall score of 90.
- PTE Academic: A minimum overall score of 70.
- Some programs may have specific subject prerequisites or additional requirements.
The University of Manchester offers a range of scholarships to support international students in funding their education and making their academic journey more accessible. These scholarships are designed to reward academic excellence, support students from diverse backgrounds, and help ease the financial challenges of studying abroad.
Global Futures Scholarship: The Global Futures Scholarship is a prestigious award for international students who demonstrate academic excellence and potential. This scholarship offers a £5,000 contribution towards tuition fees, providing financial assistance for undergraduate and postgraduate students. This scholarship is open to students from specific countries and disciplines, so it is essential to check eligibility criteria and deadlines.
Undergraduate Scholarships: The university also offers various undergraduate scholarships for international students applying to programs such as law, business, engineering, and the humanities. These scholarships are based on academic achievement and help ease the burden of tuition fees. Some specific subject areas may have unique scholarships based on the department's needs and goals.
Subject-Specific Scholarships: Many departments at the University of Manchester offer subject-specific scholarships for students enrolling in their programs. For example, students applying for programs in engineering, business, life sciences, and the arts may be eligible for additional funding based on academic performance and their future potential. These scholarships are often offered to high-achieving students who demonstrate exceptional skills and dedication to their field of study.
Chevening Scholarships: The Chevening Scholarship is a fully-funded award provided by the UK government, open to outstanding international students from over 160 countries. The scholarship covers tuition fees, living costs, travel expenses, and other related costs. The University of Manchester is a proud participant in this global program and welcomes applications from students wishing to pursue a master's degree in a variety of disciplines.
Regional Scholarships: The university also offers regional scholarships for students from specific countries or regions, including Asia, Africa, Europe, and the Americas. These scholarships are designed to make studying at the University of Manchester more accessible to students from these regions and offer both partial and full financial support depending on the scholarship type.
The BSc Fashion Marketing program at the University of Manchester prepares students for a wide range of careers in the dynamic and fast-paced fashion industry. Graduates of this program can pursue roles across marketing, branding, retail, digital marketing, and more.
Fashion Marketing Manager: Overseeing marketing campaigns and strategies for fashion brands, ensuring alignment with brand identity and consumer needs.
Brand Manager: Responsible for developing and maintaining a fashion brand's image and reputation, working on marketing strategies, and managing product lines.
Digital Marketing Specialist: Focusing on digital channels, including social media, SEO, content marketing, and e-commerce platforms to promote fashion brands.
Retail Marketing Manager: Developing and executing marketing campaigns for retail stores, both online and offline, to drive sales and enhance customer experience.
Public Relations (PR) Specialist: Managing a fashion brand’s public image, liaising with media outlets, and creating content for press releases and events.
Fashion Merchandiser: Analyzing market trends, consumer behavior, and sales data to ensure that fashion products are successfully marketed and distributed.
E-Commerce Manager: Leading online sales strategies, ensuring product visibility, and optimizing the online shopping experience for fashion brands.
Social Media Strategist: Managing and creating content for social media platforms to engage customers, increase brand awareness, and drive online sales.
