BSc (Hons) Business Management with Marketing

London Bloomsbury

 

INTAKE: September

Program Overview

The BSc (Hons) Business Management with Marketing program at The University of Law (ULaw) provides students with an in-depth understanding of both business management and marketing strategies. This program is designed to equip graduates with the essential skills to thrive in competitive marketing roles within the business world. It blends academic theory with practical experience, focusing on key areas such as consumer behavior, digital marketing, branding, and strategic business management. The program offers a unique combination of knowledge that prepares students for leadership positions in business and marketing sectors, helping them to address real-world challenges in a rapidly changing business environment.

Curriculum: The curriculum of the BSc (Hons) Business Management with Marketing program offers a well-rounded education that covers both business management principles and specialized marketing skills. Key modules include business strategy, financial management, organizational behavior, and marketing communications. Students will also study consumer behavior, digital marketing, market research, and branding, equipping them with a robust set of skills for a career in marketing management. The course includes both theoretical coursework and practical learning, which ensures students can apply their knowledge in real-world situations. In addition to the core modules, students will have the opportunity to undertake project-based assessments and participate in marketing campaigns, helping to develop a deeper understanding of the marketing function within businesses.

Research Focus: At The University of Law, research plays an integral role in informing teaching and enriching the learning experience. The BSc (Hons) Business Management with Marketing program benefits from the university’s research focus on contemporary marketing practices, digital transformation, and business strategies. Faculty members are actively involved in research that explores emerging trends in marketing, such as the impact of social media on consumer behavior, data-driven marketing strategies, and sustainable marketing practices. This research enriches the learning environment and ensures students are exposed to the latest industry insights, preparing them for challenges in the marketing field.

Industry Engagement: The University of Law prides itself on its strong connections with industry leaders and businesses, and the BSc (Hons) Business Management with Marketing program is no exception. Students have numerous opportunities to engage with the business world through internships, industry-led projects, and networking events. Guest speakers, business workshops, and live case studies provide students with valuable insights from professionals who are shaping the future of business and marketing. These opportunities enable students to gain practical experience, expand their professional network, and increase their employability. The university’s commitment to industry engagement ensures that graduates are ready to step into marketing and management roles with confidence.

Global Perspective: The BSc (Hons) Business Management with Marketing program at ULaw is designed with a global outlook in mind. Students are exposed to international marketing strategies, global business environments, and cross-cultural management, preparing them for careers in multinational corporations or roles that require a global perspective. The program emphasizes the importance of understanding global trends, international consumer behavior, and the global economy. Students are encouraged to study abroad and gain hands-on experience in different international markets, helping them to develop a well-rounded, global understanding of marketing and business management.

Pollster Education

Location

London Bloomsbury

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

£ 17550

Undergraduate Entry Requirements

Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 70% or equivalent in their respective country's grading system.

English language proficiency:

  • IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
  • TOEFL: A minimum overall score of 79.
  • PTE Academic: A minimum overall score of 59.
  • Some programs may have specific subject prerequisites or additional requirements.

The University of Law (ULaw) offers a variety of scholarships specifically designed to support international students pursuing their studies in the United Kingdom. These scholarships aim to make high-quality legal education more accessible by providing financial assistance to students from around the world.

International Scholarships: ULaw offers a range of international scholarships for both undergraduate and postgraduate students. These scholarships are awarded based on academic merit and are designed to help ease the financial burden of studying abroad. Scholarships vary in value, with some covering a percentage of tuition fees and others offering a fixed amount to assist with living costs.

Diversity Scholarships: The University of Law is promoting diversity within the legal profession. ULaw offers scholarships to international students who contribute to enhancing the diversity of their student body. These scholarships are awarded to students from diverse backgrounds, ensuring that opportunities for legal education are accessible to a wide range of individuals.

Early Bird Discounts: ULaw also offers early bird discounts for international students who meet specific deadlines for application and tuition payment. These discounts provide a financial incentive for students to their studies early, helping to make their education more affordable.

Graduates of the BSc (Hons) Business Management with Marketing program at The University of Law have a wide range of career options available to them, given the interdisciplinary focus of the program. This degree prepares students for roles that bridge the gap between management and marketing, making them valuable assets in various sectors.

Marketing Manager: Graduates can work as marketing managers, leading the development and execution of marketing campaigns, managing budgets, and evaluating campaign effectiveness for companies in various industries.

Digital Marketing Specialist: With a strong focus on digital marketing strategies, graduates are well-prepared for roles in digital marketing, SEO/SEM management, content marketing, and social media management.

Brand Manager: Students can pursue careers as brand managers, overseeing the strategy, development, and marketing of a company's products or services to build and maintain strong brand identities.

Market Research Analyst: Graduates can work as market research analysts, gathering and analyzing data to help businesses understand consumer preferences, market trends, and competitive landscapes.

Public Relations Manager: With expertise in communication and marketing, graduates may take on roles as PR managers, managing an organization’s public image, media relations, and reputation.

Sales and Business Development Manager: Graduates can enter sales and business development, identifying growth opportunities, building relationships with clients, and managing sales teams to drive business expansion.

E-commerce Manager: With the rise of online shopping, graduates can pursue careers in e-commerce management, overseeing the online sales strategy, website optimization, and digital product offerings for businesses.

Product Manager: Graduates can manage product development and strategy, working closely with cross-functional teams to launch and manage products, ensuring they meet customer needs and align with business goals.

Entrepreneur: For those interested in starting their own business, the program equips graduates with essential entrepreneurial skills, preparing them to launch and manage their own ventures, particularly in the marketing or retail sectors.

Advertising Account Manager: Graduates with a flair for creativity and strategy can work as advertising account managers, handling client relationships and ensuring the successful delivery of advertising campaigns.


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