Master in Fashion Luxury & Brand Management for Hospitality
Istituto Marangoni, located in Italy, offers a specialized Master’s program in Fa...
Milano
INTAKE: October
The Master in Fashion Start-Up at Istituto Marangoni, Italy, is a forward-thinking program designed to nurture aspiring entrepreneurs who wish to create and manage their own fashion businesses. This program combines creativity with business acumen, providing students with the necessary skills to develop innovative fashion concepts, launch start-ups, and scale them successfully. It focuses on equipping students with a deep understanding of the fashion industry, including product design, business strategy, digital marketing, and financial management. By the end of the program, graduates are prepared to navigate the challenges of starting and growing a fashion business in the ever-changing global market.
Curriculum: The curriculum of the Master in Fashion Start-Up is designed to offer a holistic approach to launching and running a fashion business. Key modules include fashion entrepreneurship, business planning, brand development, digital marketing, and innovation in fashion. Students explore various aspects of fashion business management, including budgeting, financial forecasting, product development, and retail strategies. The program also introduces students to e-commerce strategies, social media marketing, and online retail platforms. Additionally, courses focused on market analysis and consumer behavior help students tailor their products to meet the demands of modern, digitally-savvy consumers. Practical case studies and industry-led projects are incorporated throughout the program to offer hands-on experience in developing start-up strategies.
Research Focus: The research focus of the Master in Fashion Start-Up revolves around the dynamics of launching a fashion business in a digital age. Key topics of interest include sustainable fashion, the impact of technology on start-ups, and the evolving role of social media in brand building and marketing. Students are encouraged to explore how emerging technologies such as artificial intelligence, augmented reality, and blockchain are reshaping the fashion start-up landscape. Research projects may also focus on developing new business models, exploring market trends, and studying the behaviors of fashion consumers, particularly those in the fast-growing online and social media-driven segments.
Industry Engagement: Istituto Marangoni’s strong connections with the fashion industry offer students significant opportunities for industry engagement throughout the Master in Fashion Start-Up program. Students are encouraged to participate in internships, attend networking events, and collaborate with fashion professionals through live industry projects. These opportunities provide invaluable insights into the fashion business world, helping students understand the practical aspects of launching a brand, securing investments, and building relationships with suppliers and retailers. Moreover, Istituto Marangoni regularly hosts guest lectures and mentorship sessions with successful entrepreneurs and industry experts, allowing students to gain first-hand knowledge from those who have successfully navigated the challenges of fashion start-up management.
Global Perspective: The Master in Fashion Start-Up offers a truly global perspective, with Istituto Marangoni’s international presence in fashion capitals such as Milan, Paris, London, and Shanghai. This global reach allows students to gain exposure to different fashion markets and consumer behaviors across diverse cultures. The program helps students understand the complexities of establishing a fashion business in multiple regions, providing insights into local market dynamics, regulations, and strategies for international expansion. Students are encouraged to think globally and are provided with tools and frameworks to build businesses that can scale internationally, taking advantage of the growing global demand for fashion innovation and sustainability.
Milano
€ 32450
Postgraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 60% or equivalent.
English language proficiency
Istituto Marangoni offers a range of scholarships and financial aid opportunities for international students who demonstrate exceptional talent, academic excellence, and financial need. These scholarships are designed to support students in pursuing their studies at one of the world’s leading fashion and design institutions, ensuring that talented individuals from all around the globe have the chance to experience a world-class education.
Merit-Based Scholarships: Istituto Marangoni provides merit-based scholarships to students who demonstrate outstanding academic performance or exceptional creative abilities in the fields of fashion, design, and the arts. These scholarships are awarded based on the applicant’s portfolio, academic achievements, and overall potential in their chosen program. Merit-based scholarships help to make the high-quality education at Istituto Marangoni more accessible to talented students worldwide.
Early Application Scholarships: To encourage early enrollment and reward students who demonstrate and foresight in their educational plans, Istituto Marangoni offers early application scholarships. These scholarships are granted to students who apply to their desired program well before the deadline, ensuring they secure their place and financial assistance ahead of time.
Alumni Scholarships: Istituto Marangoni values its global alumni network and offers special scholarships to the children of alumni. These scholarships provide an opportunity for the next generation of creative talents to benefit from the institution's prestigious programs, building on the legacy of previous students who have succeeded in the fashion, design, and creative industries.
Country-Specific Scholarships: Istituto Marangoni provides a number of country-specific scholarships aimed at promoting diversity within its student body. These scholarships are designed for students from specific countries or regions, enabling talented individuals from underrepresented areas to access world-class education. Country-specific scholarships may vary by year and eligibility criteria, so it is important for students to check the institution’s official website for the most up-to-date information.
Partner Scholarships: Istituto Marangoni also partners with industry leaders, fashion brands, and cultural organizations to offer scholarships that help students access specialized programs. These scholarships often come with additional benefits, such as internship opportunities, mentoring, or networking with industry professionals, giving students a direct pathway into their future careers.
Graduates of the Master in Fashion Start-Up at Istituto Marangoni, Italy, have the opportunity to pursue a wide range of dynamic and fulfilling career paths within the fashion industry. The program’s focus on entrepreneurship and innovation provides graduates with the skills needed to launch their own fashion businesses or contribute to the growth of established brands.
Fashion Entrepreneur/Founder: Many graduates of this program choose to start their own fashion ventures, creating unique brands or launching innovative concepts. With a deep understanding of business strategy, product development, and market positioning, they are equipped to navigate the complexities of running a successful fashion start-up.
Brand Manager: As a brand manager, graduates can oversee the development, positioning, and promotion of fashion labels. They are responsible for maintaining brand identity, ensuring consistency in messaging, and building strong relationships with target audiences.
Product Manager: Graduates can work as product managers, handling product development, from conceptualization to manufacturing and market launch. They ensure that the products meet consumer demands, adhere to brand values, and are successfully positioned in the market.
Fashion Marketing Manager: With a focus on both digital and traditional marketing strategies, graduates can pursue careers as marketing managers, creating and executing campaigns that promote fashion brands and products. This includes overseeing social media, influencer marketing, content creation, and digital advertising.
E-commerce Manager: E-commerce is a growing field in the fashion industry, and graduates are well-equipped to lead online retail strategies. As an e-commerce manager, they manage website content, online sales strategies, and customer engagement through digital platforms, driving business growth in the online space.
Retail Operations Manager: Retail managers oversee the daily operations of retail stores or boutiques. Graduates can take on roles that involve managing sales strategies, customer experiences, inventory management, and overseeing store teams.
Fashion Consultant: Graduates can become consultants, advising fashion brands on product development, marketing strategies, and business growth. Consultants often work with new businesses to help them establish a strong presence in the market.
Fashion Product Developer: As product developers, graduates work closely with design and production teams to bring fashion concepts to life, ensuring that products align with market needs and brand aesthetics while maintaining a focus on cost-effectiveness and quality.
Sustainability Consultant: Graduates with a keen interest in sustainability can work with fashion brands to implement eco-friendly practices in product development, manufacturing, and retail. They help businesses reduce their environmental footprint while meeting consumer demand for sustainable fashion.
Investment Advisor for Fashion Start-Ups: With the entrepreneurial focus of the program, graduates can also work as advisors to fashion start-ups, offering financial guidance and helping secure funding for new businesses.
Fashion Events and PR Specialist: Graduates can work in public relations, helping brands gain visibility and credibility through strategic communication, media outreach, and event management. They can organize fashion shows, promotional events, and media campaigns that showcase new fashion products or brands.