Master in Fashion Luxury & Brand Management for Hospitality
Istituto Marangoni, located in Italy, offers a specialized Master’s program in Fa...
Master in Fashion Luxury & Brand Management for Hospitality
Milano
INTAKE: Feb & Oct
Program Overview
Istituto Marangoni, located in Italy, offers a specialized Master’s program in Fashion Luxury & Brand Management for Hospitality. This program is designed for those who are passionate about the intersection of fashion, luxury, branding, and hospitality. It prepares students for leadership roles within the dynamic and evolving global hospitality sector, integrating creativity with strategic management. The program blends theoretical knowledge with practical skills to navigate the complexities of managing luxury brands in the hospitality industry. Students learn to manage fashion and luxury assets in hotels, resorts, and other hospitality businesses, ensuring a competitive edge in this exclusive field.
Curriculum: The curriculum of the Master in Fashion Luxury & Brand Management for Hospitality at Istituto Marangoni provides a comprehensive understanding of the luxury sector and its application within hospitality. The program includes courses focused on brand management, strategic marketing, business development, and hospitality trends. A combination of theoretical classes, case studies, and hands-on projects ensures that students develop the skills needed to manage luxury brands. Students will also gain expertise in areas such as consumer behavior in luxury markets, sustainable luxury practices, and luxury brand communication. The curriculum is designed to offer flexibility and a broad understanding of luxury and hospitality management, making graduates well-equipped for high-level roles in the sector.
Research Focus: Istituto Marangoni emphasizes research that explores contemporary issues and trends in the luxury and hospitality industries. This includes investigating the evolving nature of luxury brand management, the influence of digital transformation on brand communication, and the impact of consumer behavior shifts in the hospitality sector. Research at the institution focuses on the development of innovative strategies for luxury branding, sustainability in hospitality, and the integration of luxury into the broader hospitality experience. Students are encouraged to engage in independent research projects that align with the current industry needs, contributing to both academic knowledge and practical industry solutions.
Industry Engagement: The Master in Fashion Luxury & Brand Management for Hospitality at Istituto Marangoni offers significant industry engagement opportunities, ensuring that students have real-world exposure to the luxury and hospitality sectors. The program collaborates with leading luxury brands, hospitality companies, and professionals in the field, providing students with internships, industry projects, and networking opportunities. Guest lectures, industry visits, and collaborations with top fashion houses and luxury brands ensure that students receive insights from industry leaders, preparing them for the competitive job market. This direct interaction with industry professionals helps students build valuable connections and gain practical experience while still in the program.
Global Perspective: Istituto Marangoni’s Master in Fashion Luxury & Brand Management for Hospitality program provides a global perspective on the luxury and hospitality industries. The program is designed to cater to an international student body and focuses on global trends and challenges in luxury brand management. Students learn about the cultural nuances of luxury across different regions and how these influence hospitality management practices. The program also includes international case studies and projects, offering students a well-rounded understanding of the global market. With campuses in various international locations, Istituto Marangoni provides a truly cosmopolitan experience, preparing students for leadership roles in global luxury hospitality management.
Location
Milano
Score
Tuition Fee
€ 32450
Postgraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 60% or equivalent.
English language proficiency
- MOI letter is a mandatory requirement.
Istituto Marangoni offers a range of scholarships and financial aid opportunities for international students who demonstrate exceptional talent, academic excellence, and financial need. These scholarships are designed to support students in pursuing their studies at one of the world’s leading fashion and design institutions, ensuring that talented individuals from all around the globe have the chance to experience a world-class education.
Merit-Based Scholarships: Istituto Marangoni provides merit-based scholarships to students who demonstrate outstanding academic performance or exceptional creative abilities in the fields of fashion, design, and the arts. These scholarships are awarded based on the applicant’s portfolio, academic achievements, and overall potential in their chosen program. Merit-based scholarships help to make the high-quality education at Istituto Marangoni more accessible to talented students worldwide.
Early Application Scholarships: To encourage early enrollment and reward students who demonstrate and foresight in their educational plans, Istituto Marangoni offers early application scholarships. These scholarships are granted to students who apply to their desired program well before the deadline, ensuring they secure their place and financial assistance ahead of time.
Alumni Scholarships: Istituto Marangoni values its global alumni network and offers special scholarships to the children of alumni. These scholarships provide an opportunity for the next generation of creative talents to benefit from the institution's prestigious programs, building on the legacy of previous students who have succeeded in the fashion, design, and creative industries.
Country-Specific Scholarships: Istituto Marangoni provides a number of country-specific scholarships aimed at promoting diversity within its student body. These scholarships are designed for students from specific countries or regions, enabling talented individuals from underrepresented areas to access world-class education. Country-specific scholarships may vary by year and eligibility criteria, so it is important for students to check the institution’s official website for the most up-to-date information.
Partner Scholarships: Istituto Marangoni also partners with industry leaders, fashion brands, and cultural organizations to offer scholarships that help students access specialized programs. These scholarships often come with additional benefits, such as internship opportunities, mentoring, or networking with industry professionals, giving students a direct pathway into their future careers.
The Master in Fashion Luxury & Brand Management for Hospitality from Istituto Marangoni opens up a variety of career opportunities in the luxury and hospitality sectors. Graduates of this program are well-prepared to pursue roles that combine luxury brand management with hospitality operations.
Luxury Brand Manager: Oversee and manage the image and strategies of high-end brands within the hospitality industry.
Hotel Operations Manager: Lead and manage the operations of luxury hotels and resorts, ensuring the highest standards of service and guest experience.
Hospitality Marketing Manager: Develop and execute marketing strategies for luxury hospitality brands, focusing on brand positioning and customer engagement.
Events and Experience Curator: Design and manage exclusive luxury experiences for high-profile clients in the hospitality space.
Luxury Retail Manager: Manage retail spaces within luxury hotels or resorts, providing a curated selection of high-end fashion and accessories to guests.
Sustainability Consultant for Luxury Brands: Work with luxury brands to integrate sustainable practices into their hospitality operations and brand strategies.
Hospitality Business Development Manager: Drive the growth and expansion of luxury hospitality brands through strategic partnerships and innovations.
Customer Relationship Manager: Build and maintain relationships with VIP clients, ensuring their loyalty and enhancing their luxury experience within hospitality venues.
