Bachelor of Arts in Design

Program Overview

The Bachelor of Arts in Design at NABA - Nuova Accademia di Belle Arti offers students a comprehensive education in the principles of design, blending creative skills with technical expertise. The program is designed for individuals passionate about shaping the future of product design, visual communication, and spatial design. Students explore a wide range of design fields including industrial design, graphic design, interior design, and digital design, with a focus on sustainability, innovation, and user-centered design. The program is built to provide students with both the theoretical foundation and practical experience needed to succeed in the rapidly evolving design industry. Through hands-on projects, workshops, and collaborations with industry professionals, students are equipped to create meaningful, functional, and aesthetically compelling designs that respond to the needs of contemporary society.

Curriculum: The curriculum for the Bachelor of Arts in Design at NABA is designed to provide students with a strong foundation in design theory and practice, ensuring they develop both creative and technical skills. The program offers a balance of core design courses and specialized electives that allow students to tailor their education to specific interests within the field of design. Key areas of study include design fundamentals, digital media, typography, color theory, product design, user experience design, branding, and sustainable design practices. Students also learn about the historical and cultural context of design, as well as the latest design trends and technologies. In addition to the theoretical courses, the program emphasizes hands-on learning, with students participating in workshops and real-world projects that simulate the professional design environment. The curriculum is structured to prepare graduates for a variety of roles within the design industry, from product and interior designers to graphic designers and digital media specialists.

Research Focus: The Bachelor of Arts in Design program at NABA places a strong emphasis on research, encouraging students to explore innovative design solutions that address contemporary challenges. Research topics may include sustainable design, human-centered design, the impact of digital technologies on design, and the intersection of design and social issues. Students are encouraged to critically analyze the role of design in society, understanding how design influences culture, behavior, and the environment. In addition to theoretical research, students engage in practical research that informs their design work, allowing them to experiment with materials, technologies, and new design processes. The research focus of the program aims to inspire students to challenge traditional design norms and push the boundaries of what design can achieve, with an emphasis on creating designs that are not only functional but also socially and environmentally responsible.

Industry Engagement: The Bachelor of Arts in Design at NABA offers students numerous opportunities to engage with the design industry. Through partnerships with leading design companies, workshops with industry experts, and internships, students gain valuable exposure to real-world design practices. These industry connections allow students to work on live projects, providing them with practical experience and insights into the current design trends and challenges. Industry professionals often collaborate with students to mentor and guide them throughout the program, offering feedback on their projects and providing career advice. Additionally, students have the opportunity to showcase their work at design exhibitions and competitions, where they can network with potential employers and collaborators. This strong industry engagement ensures that graduates of the program are well-prepared to enter the design workforce, equipped with the skills, knowledge, and experience necessary to succeed in a competitive industry.

Global Perspective: NABA’s Bachelor of Arts in Design program adopts a global perspective on design, offering students the opportunity to engage with design practices from around the world. The program encourages students to explore global design trends and cultural influences, understanding how design operates in different cultural contexts and markets. Students are exposed to international case studies, and the program fosters collaboration with students and professionals from diverse backgrounds, promoting a cross-cultural exchange of ideas and perspectives. Additionally, NABA’s location in Milan, a global design hub, provides students with access to a rich design ecosystem, including design museums, events, and collaborations with international design companies. This global outlook ensures that students are equipped to work in an increasingly interconnected and international design industry, with the ability to create designs that resonate across cultures and markets.