Master in Brand Strategy and Management
The Master in Brand Strategy and Management at IED Italy is designed for individuals wh...
Master in Fashion Business
Florence
INTAKE: November
Program Overview
The Master in Fashion Business at Istituto Europeo di Design (IED) in Italy is a comprehensive and dynamic program tailored for individuals seeking to pursue a career in the fashion industry. This program provides students with in-depth knowledge and practical experience in managing fashion businesses, exploring all aspects of fashion management from branding and marketing to retail strategy and supply chain management. The Master in Fashion Business is designed to foster creativity, business acumen, and innovative thinking, preparing graduates to take on key roles within fashion companies, luxury brands, or fashion-related enterprises. The program emphasizes leadership, entrepreneurship, and strategic planning, providing students with the tools to thrive in the fast-paced and ever-evolving fashion industry.
Curriculum: The curriculum of the Master in Fashion Business at IED offers a blend of theoretical knowledge and practical skills that equip students with the competencies needed to succeed in the fashion business world. The core subjects covered in the curriculum include fashion marketing, brand management, retail and merchandising strategies, fashion communication, product development, and fashion sustainability. Additionally, students are exposed to the financial, legal, and managerial aspects of the fashion industry. The program’s focus on hands-on learning ensures that students not only gain industry-specific knowledge but also develop critical thinking and problem-solving abilities that are essential in fashion business management. A significant component of the curriculum is the practical application of learning through internships, case studies, and live projects with leading fashion brands and companies.
Research Focus: The Master in Fashion Business at IED fosters a strong research focus that encourages students to explore innovative and emerging trends within the fashion industry. Research topics include sustainable fashion practices, the impact of digital transformation on fashion retail, luxury brand management, and the intersection of fashion with technology. Students engage in research activities that examine the global fashion market and its cultural, economic, and technological dynamics. Through their research, students are encouraged to develop forward-thinking strategies and solutions that address challenges faced by modern fashion businesses, such as consumer behavior, global supply chains, and the rise of e-commerce in the fashion sector. This research-driven approach equips students with a deeper understanding of the evolving fashion landscape.
Industry Engagement: One of the standout features of the Master in Fashion Business program at IED is its strong industry engagement. The program offers numerous opportunities for students to interact with industry professionals through internships, workshops, and industry-led projects. IED has established strong partnerships with top fashion houses, retailers, and creative agencies, ensuring that students gain practical exposure to the fashion world. Industry experts and guest speakers are regularly invited to provide insights on the latest trends, innovations, and challenges within the fashion business sector. This engagement provides students with valuable networking opportunities, helping them to build connections that can significantly impact their careers. Furthermore, the real-world experience gained through industry collaborations ensures that students are prepared to manage and lead fashion brands effectively upon graduation.
Global Perspective: The Master in Fashion Business at IED offers a global perspective on the fashion industry, drawing on international case studies and examples from the global fashion market. The program is designed to prepare students to manage fashion businesses not just in Italy, but in global markets. Students are exposed to the cultural, economic, and social factors that shape fashion trends and consumer behavior worldwide. By understanding the globalized nature of the fashion industry, students can develop strategies that cater to diverse markets and consumer needs. IED’s international faculty and network of industry partners bring diverse perspectives to the program, enriching the students' learning experience and preparing them to work in a multicultural and interconnected industry.
Location
Florence
Score
Tuition Fee
€ 20100
Postgraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 55% or equivalent.
English language proficiency
- MOI letter is a mandatory requirement.
Istituto Europeo di Design (IED) offers a range of scholarship opportunities designed to support international students pursuing their studies at the institution. These scholarships are aimed at providing financial assistance to talented and motivated students from around the world, enabling them to access high-quality education in the fields of design, fashion, communication, and visual arts.
Merit-Based Scholarships: These scholarships are awarded to students who demonstrate outstanding academic performance and creative potential. Merit-based scholarships are highly competitive and are offered to students who show exceptional talent in their chosen field of study. These scholarships are typically awarded on the basis of the student’s portfolio and academic achievements.
Financial Aid Scholarships: Financial aid scholarships are offered to students who demonstrate a need for financial assistance. These scholarships aim to make education more accessible by covering part of the tuition fees. International students from countries with economic challenges can apply for financial aid to help alleviate the cost of their studies.
Early Application Scholarships: Students who apply early for admission to IED may be eligible for early application scholarships. These scholarships are designed to encourage students to complete their applications in advance and can provide a discount on tuition fees. Early application scholarships reward proactive students and help them secure their place at IED.
Country-Specific Scholarships: IED offers country-specific scholarships for international students from certain regions. These scholarships are tailored to students from specific countries and are intended to support diversity and international collaboration within the institution.
Graduates of the Master in Fashion Business from Istituto Europeo di Design (IED), Italy, are well-equipped to embark on successful careers across the global fashion industry. The program provides a strong foundation in fashion management, offering diverse career opportunities in various sectors of the fashion and luxury industries.
Fashion Brand Manager: Overseeing the development and management of fashion brands, ensuring that they align with the company’s vision and market positioning.
Retail Manager: Managing fashion retail operations, focusing on sales strategies, visual merchandising, customer experience, and product assortment.
Fashion Marketing Manager: Creating and executing marketing strategies for fashion brands, using both digital and traditional channels to engage consumers and drive sales.
Luxury Goods Manager: Specializing in managing high-end fashion and luxury products, ensuring their exclusive positioning and targeting premium customers.
Fashion Merchandiser: Planning, forecasting, and managing the sales of fashion products, analyzing trends, and maximizing profitability through inventory control and demand analysis.
E-commerce Manager: Leading online fashion retail strategies, managing digital marketing campaigns, online sales, and the customer experience for fashion brands.
Fashion Consultant: Offering expert advice to fashion companies, brands, or entrepreneurs on business strategies, brand positioning, and market development.
Supply Chain Manager in Fashion: Managing the logistics, sourcing, and distribution of fashion products, ensuring efficiency and cost-effectiveness across the supply chain.
Fashion Entrepreneur: Starting and running a personal fashion business or startup, creating unique brands, collections, or retail concepts.
