Bachelor of Hospitality Management in Tourism and Hospitality Management

Lappeenranta

 

INTAKE: August

Program Overview

The Bachelor of Hospitality Management in Tourism and Hospitality Management program at LAB University of Applied Sciences is designed to prepare students for careers in the dynamic and rapidly growing tourism and hospitality industries. This program combines academic knowledge with practical skills, offering a comprehensive understanding of the global tourism landscape, hotel and restaurant management, event planning, and customer service excellence. Students are trained to become versatile professionals capable of managing tourism businesses, resorts, hotels, and other hospitality-related organizations. The program’s interdisciplinary approach ensures that students gain an in-depth understanding of operations, marketing, finance, and sustainable development practices within the hospitality sector. Graduates are equipped with the knowledge and skills needed to excel in managerial positions in the tourism and hospitality industries, both in Finland and internationally.

Curriculum: The Bachelor of Hospitality Management in Tourism and Hospitality Management program features a balanced curriculum with a blend of theoretical learning and practical experience. Students engage in courses that cover areas such as hospitality management, tourism marketing, food and beverage management, customer relations, human resources, financial management, and sustainable tourism practices. Key subjects also include the management of accommodations, event management, digital marketing strategies, and the use of technology in the tourism sector. Practical training is an essential component of the curriculum, with students participating in internships and projects with industry partners, allowing them to apply their knowledge in real-world settings. The program also includes courses on leadership and innovation, preparing students to take on managerial roles in hospitality businesses.

Research Focus: LAB University of Applied Sciences places a strong emphasis on applied research, particularly in the areas of tourism and hospitality management. Research topics within the program often focus on sustainable tourism, customer satisfaction, digitalization of services, and the development of new business models in the hospitality industry. The research conducted at LAB contributes to improving the operational efficiency of tourism businesses and enhancing customer experiences. In addition, the university collaborates with industry partners to explore emerging trends, such as eco-tourism, the integration of technology in hospitality services, and the future of smart tourism. By participating in research projects, students are encouraged to think critically about the challenges facing the industry and to contribute innovative solutions to these issues.

Industry Engagement: One of the key strengths of the Bachelor of Hospitality Management in Tourism and Hospitality Management program at LAB University of Applied Sciences is its strong connection to the tourism and hospitality industries. The program is designed in close collaboration with industry professionals, ensuring that the curriculum is aligned with current market demands. Students have the opportunity to work on real-life projects and internships with leading hospitality companies, including hotels, travel agencies, resorts, event organizers, and tourism boards. These partnerships provide valuable networking opportunities and allow students to gain hands-on experience in the industry. Additionally, LAB University of Applied Sciences invites guest speakers from the tourism and hospitality sectors to share their expertise and provide insight into industry trends and challenges.

Global Perspective: The Bachelor of Hospitality Management in Tourism and Hospitality Management program at LAB University of Applied Sciences emphasizes a global perspective, recognizing the international nature of the tourism and hospitality industries. Students are encouraged to participate in exchange programs and internships abroad, allowing them to gain international experience and understand global hospitality standards. The program also integrates global tourism trends, such as sustainable tourism, the impact of digital technologies on the tourism sector, and the growing demand for unique, personalized travel experiences. This global focus ensures that students are prepared to work in diverse cultural and economic environments, whether in Finland or abroad. Additionally, the program includes courses that explore the cultural aspects of tourism and hospitality, enhancing students' understanding of different customer needs and expectations across various regions.

Pollster Education

Location

Lappeenranta

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

€ 8000

Undergraduate Entry Requirements

Application Fee: €100

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 60% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of 6.0 or 6.5 with a minimum of 5.5 in each component.
  • TOEFL: Overall score of 80 or higher.
  • PTE: Overall score of 58 or higher.

LAB University of Applied Sciences offers a variety of scholarship opportunities for international students, aimed at making higher education more accessible and affordable. These scholarships are designed to support talented students who demonstrate exceptional academic performance, financial need, or contribute to the university’s international community.

LAB University of Applied Sciences Scholarship for International Students: LAB UAS offers scholarships for non-EU/EEA students enrolled in degree programs with tuition fees. These scholarships are intended to help reduce the financial burden on international students while encouraging academic excellence. Scholarships can cover a percentage of the tuition fee and are awarded based on merit and need.

Merit-Based Scholarships: Merit-based scholarships are granted to international students based on their academic achievements. The scholarship amount may vary, but typically, it can cover up to 50% of the annual tuition fee. To be eligible, students must demonstrate excellent performance during their studies at LAB UAS. This scholarship rewards students who excel academically and encourage them to maintain high academic standards throughout their program.

External Scholarships and Financial Aid: In addition to internal scholarships offered by the university, international students at LAB UAS can apply for various external scholarships and financial aid programs available through Finnish government agencies, international organizations, and private foundations. These scholarships may vary in terms of eligibility and application procedures, so students are encouraged to explore all available options and apply as needed.

Country-Specific Scholarships: LAB UAS collaborates with various government programs and private organizations to provide country-specific scholarships for students from certain regions. These scholarships are aimed at students from partner countries and are typically awarded based on academic performance, financial need, or cultural exchange objectives.

Graduates of the Bachelor of Hospitality Management in Tourism and Hospitality Management program at LAB University of Applied Sciences have a wide range of career opportunities in the dynamic and growing fields of hospitality and tourism. With comprehensive training in hospitality operations, tourism management, event planning, and customer service, graduates are well-prepared to pursue roles in various sectors of the hospitality and tourism industries, both in Finland and globally.

Hotel Manager: One of the most common career choices for graduates is to work as a hotel manager. In this role, graduates are responsible for overseeing daily operations, managing staff, ensuring customer satisfaction, handling financial aspects, and ensuring the smooth running of hotel facilities. They work in different types of accommodation establishments, from boutique hotels to large international chains.

Tourism Manager: Graduates can work as tourism managers in various sectors, including travel agencies, tour operators, and destination management organizations. They are responsible for designing and coordinating travel experiences, managing marketing campaigns, developing tourism packages, and ensuring smooth logistics for tourists. Tourism managers play a key role in promoting destinations and services to domestic and international travelers.

Event Manager: Event management is a growing field within hospitality and tourism. Graduates can specialize in planning and organizing events such as conferences, corporate meetings, weddings, festivals, and exhibitions. Event managers are responsible for coordinating all aspects of an event, including venue selection, catering, logistics, budgeting, and ensuring a seamless experience for attendees.

Restaurant Manager: Graduates interested in the food and beverage sector can pursue careers as restaurant managers, overseeing the day-to-day operations of a restaurant or catering service. Responsibilities include managing staff, creating and implementing service procedures, ensuring a high standard of food quality and customer service, and handling financial aspects like budgeting and cost control.

Sales and Marketing Manager (Tourism and Hospitality): In this role, graduates can work in the sales and marketing departments of hospitality and tourism organizations, developing marketing strategies, promoting tourism packages, and managing customer relationships. Their work involves conducting market research, brand development, digital marketing campaigns, and public relations efforts to attract new customers and retain existing ones.

Destination Marketing Specialist: Destination marketing specialists focus on promoting specific locations to potential tourists. They work with local governments, tourism boards, and businesses to create compelling campaigns that highlight a destination’s attractions, events, and unique characteristics. They use a variety of marketing tools, including social media, advertising, and partnerships with travel agencies, to drive tourism to their destination.

Event Coordinator: Graduates can also work as event coordinators, helping to organize specific aspects of an event, such as logistics, budgeting, venue setup, and vendor management. Event coordinators may work for event planning companies, corporations, or nonprofit organizations, ensuring that every detail is handled efficiently to provide a successful event experience.

Sustainable Tourism Manager: As sustainability becomes increasingly important in tourism, graduates can specialize in sustainable tourism management. This involves developing and promoting tourism initiatives that minimize environmental impact while maximizing social and economic benefits for local communities. Sustainable tourism managers may work for tourism boards, government organizations, or businesses that prioritize eco-friendly practices.

Cruise Director: For those with an interest in maritime tourism, a career as a cruise director could be an exciting option. Cruise directors are responsible for organizing entertainment, activities, and excursions for passengers on cruise ships. They also manage the hospitality services onboard and ensure guests have a memorable and enjoyable experience.

Tour Guide: Graduates may choose to become professional tour guides, leading tourists through historical sites, museums, cities, or natural attractions. They provide information about the history, culture, and significance of landmarks and attractions, enriching the visitor experience. Tour guides may work independently or for travel agencies and tour operators.

Front Office Manager: Front office managers oversee guest services at hotels and resorts. They supervise front desk staff, handle guest check-ins and check-outs, manage reservations, and ensure customer satisfaction. This position requires strong communication skills, problem-solving abilities, and a deep understanding of hospitality operations.

Hospitality Consultant: Graduates can also pursue a career as hospitality consultants, helping businesses in the tourism and hospitality sectors optimize their operations, improve customer service, and implement best practices. They may work with hotels, restaurants, and other hospitality businesses to develop strategies for growth and profitability.

Travel Writer or Blogger: For those with a passion for writing, graduates can become travel writers or bloggers, sharing their experiences and insights about destinations, hotels, restaurants, and travel services. Travel writing allows individuals to work as freelancers or contribute to travel magazines, websites, and online platforms.

Tourism Policy Developer: Graduates may work for government agencies or international organizations in the development and implementation of tourism policies and regulations. They can help shape national or regional tourism strategies, contribute to tourism infrastructure projects, and promote tourism as an economic driver.

Airline Operations Manager: For those interested in aviation, an airline operations manager ensures the smooth running of airline services. This role involves overseeing flight scheduling, customer service, logistics, and coordination between various departments to ensure that flights operate on time and meet passenger expectations.


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