Master of Business Administration in International Business
Curtin University, Dubai offers a comprehensive Master of Business Administration (MBA)...
Bachelor of Commerce – Finance and Marketing (Double Major)
Dubai International Academic City
INTAKE: Jan, May & Sept
Program Overview
The Bachelor of Commerce – Finance and Marketing (Double Major) at Curtin University, Dubai, is a comprehensive undergraduate program designed to equip students with both finance and marketing expertise. This double major provides students with a broad understanding of key business functions, preparing them for a wide range of career opportunities in the global marketplace. The program emphasizes practical learning through real-world examples and case studies, blending theoretical knowledge with applied skills to ensure graduates are job-ready. Students benefit from a curriculum that develops analytical, strategic, and problem-solving abilities, which are essential in today’s competitive business world.
Curriculum: The curriculum for the Bachelor of Commerce – Finance and Marketing (Double Major) integrates finance principles with marketing strategies, giving students a well-rounded business education. Core finance subjects include financial accounting, investment analysis, corporate finance, and financial markets, while the marketing component covers subjects such as consumer behavior, brand management, digital marketing, and market research. The program also offers flexibility, allowing students to tailor their learning experience by choosing elective courses that align with their career interests. This multidisciplinary approach ensures graduates have a deep understanding of how finance and marketing interact within the business environment.
Research Focus: Curtin University, Dubai, places a strong emphasis on research-driven learning. The Bachelor of Commerce – Finance and Marketing (Double Major) program integrates research into the curriculum, allowing students to engage in academic inquiry and industry-focused projects. The university encourages students to explore contemporary issues within the realms of finance and marketing, including emerging trends such as financial technologies, digital marketing strategies, and global market dynamics. By undertaking research projects, students develop critical thinking skills, enhance their ability to analyze data, and gain insights that are directly applicable to real-world business challenges.
Industry Engagement: Industry engagement is a cornerstone of the Bachelor of Commerce – Finance and Marketing (Double Major) program at Curtin University, Dubai. The university partners with leading organizations across various sectors, offering students opportunities for internships, work placements, and industry collaborations. These partnerships provide valuable exposure to the business world, allowing students to apply their academic knowledge in professional settings. Guest lectures, workshops, and networking events further enhance industry engagement, enabling students to build relationships with professionals, mentors, and peers, and stay up-to-date with industry developments.
Global Perspective: Curtin University, Dubai, adopts a global perspective in its Bachelor of Commerce – Finance and Marketing (Double Major) program, recognizing the importance of understanding international business trends and cross-cultural dynamics. The program prepares students to operate in a globalized economy by incorporating global case studies, cross-border business practices, and an understanding of international financial markets and marketing strategies. Through exposure to diverse cultures, international internships, and global learning experiences, students develop the skills necessary to work in multinational environments and lead in an interconnected world.
Location
Dubai International Academic City
Score
IELTS 6
Tuition Fee
AED 56700
Undergraduate Entry Requirements
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.
English Language Proficiency:
- IELTS: Overall band score of 6.0 or 6.5 with a minimum of 5.5 in each component.
Curtin University Dubai is dedicated to making higher education accessible to talented international students by offering a range of scholarships. These scholarships are designed to help ease the financial burden of studying abroad and reward academic excellence.
Curtin Dubai Merit Scholarships: Curtin University Dubai offers merit-based scholarships to exceptional international students who demonstrate outstanding academic performance. These scholarships are awarded based on the student’s academic achievements and help reduce tuition fees. The merit scholarships are available to both undergraduate and postgraduate students, providing financial assistance for students pursuing programs in various fields including business, engineering, and health sciences.
Early Bird Discounts: Curtin University Dubai offers early bird discounts to international students who confirm their enrollment and pay their tuition fees early. These discounts are available to students who meet the specified deadlines and are a great way to reduce the overall cost of education. The early bird discount is typically available for undergraduate and postgraduate programs and can provide significant savings for students.
Industry-Specific Scholarships: Curtin University Dubai collaborates with industry partners to offer scholarships that are targeted at specific fields of study, such as engineering, business, and information technology. These scholarships are designed to encourage students to pursue careers in high-demand industries, offering financial support while also fostering stronger links between academia and industry.
External Scholarships and Financial Aid: In addition to university-specific scholarships, Curtin University Dubai also helps international students access a wide range of external scholarships and financial aid opportunities. The university provides guidance and support to students seeking funding from various government, corporate, and non-profit organizations that offer scholarships for higher education abroad.
Graduates of the Bachelor of Commerce – Finance and Marketing (Double Major) program at Curtin University, Dubai, are well-prepared to pursue a wide range of career opportunities in both finance and marketing sectors. This combination of expertise in two key business disciplines allows graduates to explore diverse professional paths.
Financial Analyst: Graduates can become financial analysts, working for banks, investment firms, and other financial institutions. They analyze financial data, assess market trends, and provide recommendations to businesses on investments and risk management.
Marketing Manager: With a strong marketing foundation, graduates can take on roles as marketing managers, where they develop and execute strategies to promote products and services. They are responsible for market research, branding, digital marketing, and driving customer engagement.
Investment Banker: Graduates with a keen interest in finance can opt for a career in investment banking. They can assist companies in raising capital, advise on mergers and acquisitions, and engage in financial modeling and market analysis.
Brand Manager: A career as a brand manager allows graduates to work on building and maintaining the image of a company’s products. They oversee brand strategies, create marketing campaigns, and ensure that the brand message resonates with target audiences.
Financial Planner/Advisor: With the finance background from the double major, graduates can pursue a career as a financial planner or advisor, helping individuals and organizations manage their finances, investments, and retirement plans.
Digital Marketing Specialist: The growing importance of digital marketing opens opportunities for graduates to become digital marketing specialists. They can focus on online advertising, search engine optimization (SEO), social media marketing, and content strategy to drive traffic and sales.
Product Manager: Combining finance and marketing skills allows graduates to become product managers, overseeing the lifecycle of products from conception to launch. They assess market demand, perform financial analysis, and create marketing strategies to ensure a product's success in the market.
Market Research Analyst: Market research analysts help businesses understand consumer behavior, industry trends, and competitor activities. Graduates can use their marketing knowledge to design surveys, interpret data, and advise companies on marketing strategies.
Sales Manager: Graduates can work as sales managers, leading sales teams, setting targets, and managing client relationships. Their marketing skills help them understand consumer needs, while their finance expertise aids in assessing profitability and cost-efficiency.
Corporate Finance Manager: With a deep understanding of finance, graduates can take on roles as corporate finance managers, focusing on the financial health of organizations. They oversee financial planning, budgeting, financial reporting, and investment analysis.
