Master of Business Administration - General Management
The Master of Business Administration (MBA) - General Management at Ab...
Bachelor of Business Administration
Abu Dhabi, Al Ain Campus
INTAKE: Feb, May, Jun & Sept
Program Overview
The Bachelor of Business Administration (BBA) program at Abu Dhabi University (ADU) is designed to equip students with a comprehensive understanding of core business concepts, leadership strategies, and organizational practices. This program focuses on providing students with the essential skills required to succeed in various managerial and entrepreneurial roles in both local and global business environments. The curriculum blends theoretical knowledge with practical application, preparing students to handle real-world challenges in fields such as marketing, finance, human resources, management, and entrepreneurship. ADU’s BBA program emphasizes analytical thinking, decision-making, and effective communication, ensuring that graduates are well-prepared to excel in the dynamic business world.
Curriculum: The Bachelor of Business Administration curriculum at ADU is structured to offer a well-rounded business education with a strong foundation in key areas such as accounting, marketing, business law, organizational behavior, and economics. Core courses include financial management, business ethics, strategic management, business communication, and international business, all designed to equip students with the practical knowledge needed to navigate today’s competitive business landscape. Additionally, students are encouraged to choose electives in specialized areas like entrepreneurship, supply chain management, human resources management, and digital marketing. Throughout the program, students engage in hands-on learning experiences, including case studies, group projects, and internships that provide insights into real-world business scenarios.
The curriculum also includes courses in data analysis, project management, and technology in business, ensuring that students are well-versed in the latest tools and techniques used in modern business practices. This balanced approach prepares students for a wide range of roles across various industries, fostering the skills necessary to become effective leaders and managers.
Research Focus: Abu Dhabi University’s Bachelor of Business Administration program incorporates a research focus that encourages students to explore contemporary business challenges and opportunities. Students are provided with opportunities to engage in research on topics such as global business trends, corporate governance, sustainable business practices, and innovation in entrepreneurship. Faculty members at ADU are involved in applied research projects that explore pressing issues in the business world, and students can collaborate on these research initiatives to enhance their analytical skills and contribute to the development of new business solutions. The research component of the program fosters critical thinking, allowing students to examine complex business problems and propose innovative, data-driven solutions.
Industry Engagement: ADU emphasizes the importance of industry engagement in the Bachelor of Business Administration program, ensuring that students are prepared for the competitive business world. Through partnerships with top companies and organizations, ADU provides students with valuable opportunities for internships, networking, and real-world project experience. Students can participate in industry-specific workshops, guest lectures from industry leaders, and company visits, giving them a practical understanding of business operations. The university’s strong ties to businesses across the UAE and the wider GCC region allow students to gain insights into regional markets, enhancing their employability and career prospects. By engaging with industry professionals and participating in hands-on learning, students gain the practical experience needed to bridge the gap between theory and practice.
Global Perspective: The Bachelor of Business Administration program at Abu Dhabi University offers a global perspective, ensuring that students understand the complexities and opportunities of doing business in a globalized world. The program incorporates international case studies, focuses on global business strategies, and encourages students to explore the impact of cultural, economic, and political factors on business operations. ADU’s diverse student body and faculty members, who bring international experience, contribute to creating a global learning environment. Students are also encouraged to participate in international exchange programs and global business competitions, which broaden their understanding of global markets and expose them to different business cultures. This global perspective helps prepare graduates to work in multinational organizations or manage international business operations effectively.
Location
Abu Dhabi, Al Ain Campus
Score
IELTS 6
Tuition Fee
AED 49745
Undergraduate Entry Requirements
Application Fee: AED 315
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 50% or above in their previous academic qualifications.
English Language Proficiency:
- IELTS: Overall band score of 6.0 or 6.5 with a minimum of 5.5 in each component.
- TOEFL: Overall score of 61 or higher.
Abu Dhabi University (ADU) offers various scholarship opportunities for international students to support their academic journey and alleviate financial burdens. These scholarships are designed to attract high-achieving students from around the world, helping them pursue their educational goals in a world-class institution.
Merit-Based Scholarships: ADU provides merit-based scholarships to international students who demonstrate exceptional academic performance. These scholarships are awarded based on the student's academic achievements, and the eligibility criteria vary depending on the program of study. International students with a strong academic record may qualify for financial support to reduce tuition fees.
Undergraduate Scholarships: For international students applying for undergraduate programs, ADU offers a range of scholarships designed to recognize excellence in various fields of study. These scholarships help make education more accessible to talented students by offering partial tuition fee reductions. Students are encouraged to apply early to be considered for these prestigious awards.
Special Talent Scholarships: International students with exceptional talent in areas such as sports, arts, or leadership may be eligible for special talent scholarships. ADU recognizes that diverse talents contribute to a vibrant campus life, and these scholarships are designed to support students who bring unique skills and experiences to the university community.
Government and External Scholarships: ADU also collaborates with various governments and external organizations that offer scholarships for international students. These scholarships are typically based on agreements or partnerships between ADU and foreign governments, helping to provide financial support to students from specific countries.
Graduates of the Bachelor of Business Administration (BBA) program from Abu Dhabi University (ADU) are well-prepared to pursue a wide range of career opportunities in various sectors, both locally and internationally. The skills and knowledge gained during the program provide graduates with a competitive edge in the dynamic business environment.
Business Consultant: Graduates can work as business consultants, advising organizations on strategy, operations, and management, helping them improve performance and solve business challenges.
Marketing Manager: Graduates can pursue careers in marketing, managing and executing marketing strategies to promote products or services, ensuring brand growth and customer engagement.
Financial Analyst: With strong analytical and quantitative skills, graduates can work as financial analysts, assessing financial data to help businesses make informed decisions regarding investments, budgeting, and financial planning.
Human Resources Manager: Graduates can manage HR functions, such as recruitment, employee relations, training, and organizational development, ensuring that the workforce is aligned with the company's goals and culture.
Operations Manager: Graduates can pursue roles as operations managers, overseeing the production and delivery of goods and services, optimizing processes, and ensuring efficiency across various departments.
Supply Chain Manager: Graduates may pursue careers in supply chain management, coordinating the procurement, storage, and distribution of goods, ensuring that the supply chain operates smoothly and cost-effectively.
Entrepreneur: With an entrepreneurial mindset, graduates are equipped to start their own businesses or manage family-owned businesses, using their business knowledge to develop new products, services, or solutions.
Sales Manager: Graduates can work as sales managers, leading sales teams, developing sales strategies, and ensuring revenue growth by managing relationships with customers and partners.
Project Manager: Graduates can pursue careers as project managers, leading teams to successfully execute projects within scope, budget, and timeline, ensuring that all objectives are met.
Business Development Manager: Graduates can work as business development managers, identifying new business opportunities, building client relationships, and contributing to the growth of the organization.
Risk Manager: Graduates can work in risk management, identifying, analyzing, and mitigating financial, operational, and strategic risks to ensure that businesses maintain stability and profitability.
Corporate Strategist: Graduates can work as corporate strategists, helping organizations develop long-term strategies that drive growth, improve market position, and respond to changes in the business environment.
