BSc Business Management with Marketing and Industrial Placement

Undergraduate Entry Requirements

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 70% or above in their previous academic qualifications.

English Language Proficiency:

• IELTS: Overall band score of 6.0 or 6.5 with a minimum of 5.5 in each component.
• TOEFL: Overall score of 88 or higher.
• PTE: Overall score of 67 or higher.

The University of Birmingham Dubai offers a range of scholarships designed to support international students who wish to pursue their studies at this prestigious institution. These scholarships are aimed at recognizing academic excellence and assisting students in making their education more affordable.

Undergraduate Scholarships: The University of Birmingham Dubai offers merit-based scholarships for international undergraduate students, recognizing high academic performance from students applying to various programs. These scholarships are typically awarded to students who demonstrate exceptional academic potential and achievements in their prior education.

Country-Specific Scholarships: To further encourage international diversity, the University of Birmingham Dubai offers country-specific scholarships for students from certain regions or countries. These scholarships are designed to make higher education accessible to students from various parts of the world, ensuring that talented individuals from all backgrounds have the opportunity to study at a globally recognized institution.

Early Payment Scholarships: The university also offers financial incentives for students who pay their tuition fees early. These early payment scholarships provide a discount on tuition, helping students to reduce the cost of their studies while securing their place at the University of Birmingham Dubai.

The BSc Business Management with Marketing and Industrial Placement program at the University of Birmingham, Dubai, offers a wide range of career opportunities, thanks to the program’s comprehensive curriculum and valuable industrial placement experience. Graduates are equipped with the necessary skills to pursue careers in various sectors, with a strong focus on business management and marketing. The combination of academic knowledge and practical experience prepares students for leadership roles in marketing, sales, digital marketing, and business strategy.

Marketing Manager: Graduates can take on marketing management roles in various industries. As marketing managers, they oversee the development and execution of marketing strategies, brand management, and marketing campaigns. They work closely with sales teams and other departments to align marketing efforts with business objectives.

Brand Manager: Brand management is a key career option for graduates of this program. Brand managers are responsible for building and maintaining a brand's identity, overseeing product development, and implementing strategies to increase brand awareness and customer loyalty. They work to differentiate the brand in a competitive market.

Digital Marketing Specialist: With a strong emphasis on digital marketing within the curriculum, graduates are well-positioned for roles in this fast-growing field. Digital marketing specialists manage online marketing campaigns, create content strategies, analyze web traffic, and optimize digital channels to reach target audiences effectively.

Product Manager: Graduates can become product managers, responsible for the planning, development, and marketing of a company’s products or services. They work to identify market needs, set product strategies, and coordinate with various teams to bring products to market and drive business growth.

Sales Manager: As sales managers, graduates can oversee the sales operations of a company, ensuring targets are met and sales strategies are effectively executed. They are responsible for managing sales teams, developing sales strategies, and building relationships with clients and customers.

Market Research Analyst: Market research analysts are crucial in helping businesses understand market trends, customer preferences, and competitive landscapes. Graduates can work as analysts, conducting surveys, analyzing data, and providing insights that inform marketing strategies and business decisions.

Public Relations (PR) Manager: Graduates can pursue careers in public relations, managing a company's image and reputation. PR managers create communication strategies, build relationships with the media, and handle crisis communication to maintain a positive public image for their organizations.

Advertising Account Manager: Advertising account managers work with clients to develop and execute advertising campaigns. They are responsible for managing client relationships, developing creative strategies, and coordinating with creative teams to produce engaging advertisements across various media.

Social Media Manager: With the increasing importance of social media in marketing, graduates can become social media managers, responsible for managing a company’s online presence on platforms like Facebook, Instagram, LinkedIn, and Twitter. They create content, engage with followers, and analyze social media performance to optimize engagement.

Business Development Manager: As business development managers, graduates identify new business opportunities, form partnerships, and develop strategies to expand the company’s market share. They work closely with sales and marketing teams to ensure growth and profitability.

E-commerce Manager: Graduates with an interest in online retail can pursue careers as e-commerce managers, overseeing online sales operations, developing strategies to increase online traffic and sales, and ensuring a seamless online shopping experience for customers.

Advertising Executive: Graduates can work as advertising executives, helping clients create, plan, and manage advertising campaigns. They handle client communications, market research, media buying, and content creation to drive brand visibility and customer engagement.

Event Manager: Event managers plan and coordinate events, conferences, and trade shows. Graduates can pursue this role by applying marketing strategies to promote events, manage logistics, and ensure that events align with the company’s objectives and brand identity.

Consultant: With expertise in both business management and marketing, graduates can work as consultants, advising organizations on improving their marketing strategies, optimizing business processes, and implementing best practices. Consultants often work across various industries to deliver tailored solutions to clients.

Entrepreneur: The program also prepares graduates to start their own businesses. With knowledge of marketing, business strategy, and finance, graduates are equipped to launch and manage their own ventures, offering products or services that align with market demand.

Customer Insights Analyst: Customer insights analysts help businesses understand their customer base through data collection, surveys, and analysis. Graduates in this field interpret consumer behavior and preferences, providing recommendations for improving products, services, and marketing strategies.

Corporate Communications Specialist: Graduates can work as corporate communication specialists, helping companies develop internal and external communication strategies. They ensure the brand message is consistent across all communication channels, from public statements to social media interactions.

Corporate Social Responsibility (CSR) Manager: CSR managers develop and implement strategies for a company’s social responsibility initiatives. They focus on enhancing the company’s image, creating community outreach programs, and ensuring sustainable business practices that align with corporate values.