BBA with Specialisation in Logistics & International Trade
Wittenborg University of Applied Sciences in the Netherlands offers a comprehensive Bac...
Master of Business Management (MBM) with specialisation in Hospitality Management
Apeldoorn
INTAKE: Feb, Mar, May, Aug, Oct & Nov
Program Overview
The Master of Business Management (MBM) with Specialisation in Hospitality Management at Wittenborg University of Applied Sciences provides students with an in-depth understanding of business practices and strategic management in the hospitality industry. Designed for those aiming for leadership roles in hotels, resorts, restaurants, and other hospitality sectors, this program combines general management principles with specialized hospitality knowledge. It equips students with the skills to manage operations, enhance customer experiences, and address the industry's current challenges, such as sustainability, digital transformation, and global competition.
Curriculum: The curriculum of the MBM in Hospitality Management combines foundational business management courses with industry-specific subjects. Students will study core business modules in finance, marketing, strategy, and organizational behavior. In addition, the specialization in hospitality management covers subjects such as hotel and resort management, event planning, hospitality marketing, service quality management, and tourism. Students are also introduced to sustainable practices in the hospitality industry, digital tools for enhancing guest experiences, and strategic decision-making processes in hospitality operations. The curriculum emphasizes practical knowledge, and students are encouraged to engage in real-world case studies and projects.
Research Focus: The research focus of the MBM program in Hospitality Management revolves around current and emerging trends in the hospitality sector. Key research areas include sustainable hospitality practices, digital transformation in hospitality services, consumer behavior in the tourism and leisure industries, and the impact of global events on the hospitality market. Students are encouraged to conduct research projects that examine practical issues in hospitality management, such as operational efficiency, customer experience enhancement, and innovation in the hospitality industry. The research focus ensures students gain insights into solving real-world problems and contributing to the academic and professional fields of hospitality.
Industry Engagement: Wittenborg University places strong emphasis on industry engagement, providing students with opportunities to interact with professionals from the hospitality sector. Through internships, industry projects, and guest lectures, students can gain practical insights into the daily operations of hospitality businesses. These engagements allow students to develop networks, apply theoretical knowledge in real-world settings, and refine their professional skills. Additionally, collaborations with global hotel chains, resorts, event management companies, and other hospitality organizations further enhance the student experience, ensuring that they are well-prepared for careers in the competitive hospitality industry.
Global Perspective: The MBM in Hospitality Management is designed to offer a global perspective on hospitality practices, preparing students for careers in international markets. The program covers global hospitality trends, cross-cultural management, and the management of international tourism and hotel chains. Students gain insights into how the hospitality industry operates in different regions and are exposed to best practices from around the world. By studying hospitality from an international viewpoint, students are prepared to manage and lead hospitality organizations in diverse global environments, making them competitive candidates for top positions in global hospitality firms.
Location
Apeldoorn
Score
IELTS 6.5
Tuition Fee
€ 12200
Postgraduate Entry Requirements
Academic Qualifications: Applicants for postgraduate programs typically require a minimum academic achievement of 55% or above in their bachelor's degree.
English Language Proficiency:
- IELTS: Overall band score of 6.5 or 7.0 with a minimum of 6.0 in each component.
- TOEFL: Overall score of 90 or higher.
Wittenborg University of Applied Sciences offers a variety of scholarship opportunities for international students, designed to make studying in the Netherlands more accessible and affordable. These scholarships help to support students with their tuition fees and living expenses, allowing them to focus on their academic and personal development.
Merit-Based Scholarships: Wittenborg University offers merit-based scholarships to international students who demonstrate exceptional academic performance. These scholarships are awarded based on the student's previous academic achievements and the potential for success in their chosen program of study. The merit scholarships help reduce tuition fees, making it easier for students to manage their financial while studying at the university.
Country-Specific Scholarships: To encourage students from different regions to study at Wittenborg, the university offers country-specific scholarships. These scholarships are tailored for students from particular countries or regions, providing financial assistance to help cover tuition fees and living costs. The eligibility criteria and scholarship amounts vary depending on the student's country of origin and the program they are applying for.
Wittenborg Scholarship for Excellence: The Wittenborg Scholarship for Excellence is aimed at high-achieving international students applying for specific undergraduate or master’s degree programs. This scholarship is designed to reward students who have shown exceptional promise in their previous studies and wish to continue their education at Wittenborg University. It covers a partial reduction in tuition fees and is awarded based on a competitive application process.
Early Bird Scholarship: Wittenborg University offers an Early Bird Scholarship for international students who apply well in advance of the start of their program. Students who meet the application deadlines and complete their enrollment early are eligible for a discount on their tuition fees. This scholarship is ideal for students who are proactive in planning their studies and want to benefit from a more affordable education at Wittenborg.
Alumni Scholarship: Wittenborg also offers scholarships for students who are alumni of the university. The Alumni Scholarship is available to graduates who wish to pursue further studies at the university, providing them with a discount on their tuition fees for postgraduate programs. This scholarship encourages continuous learning and supports former students in advancing their education.
Graduates of the Master of Business Management (MBM) with Specialisation in Hospitality Management at Wittenborg University of Applied Sciences have access to a wide range of career opportunities within the dynamic and growing hospitality sector. The combination of business management expertise and specialized knowledge in hospitality management prepares graduates for leadership and operational roles in various industries, particularly those related to tourism, hotels, event management, and restaurants.
Hotel Manager: Overseeing the daily operations of a hotel, ensuring a high standard of service, guest satisfaction, and profitability. Hotel managers are responsible for everything from staff management to budgeting and guest relations.
Event Manager: Specializing in the planning and execution of events such as conferences, weddings, corporate events, and exhibitions. Event managers coordinate logistics, vendors, and client needs to ensure successful events.
Tourism Manager: Managing tourism operations for travel agencies, resorts, or cultural organizations. Tourism managers plan travel packages, organize tours, and work to attract international visitors.
Food and Beverage Manager: Leading the food and beverage operations of restaurants, hotels, and resorts, including menu development, inventory management, staff supervision, and ensuring high-quality customer service.
Hospitality Consultant: Offering expert advice to hospitality businesses on operations, service delivery, customer experience, and business development strategies. Consultants help businesses enhance efficiency, profitability, and customer satisfaction.
Sales and Marketing Manager (Hospitality): Developing and implementing marketing strategies to promote hospitality services. This role involves working on branding, promotions, customer loyalty programs, and expanding business partnerships.
Resort/Facility Manager: Overseeing the operations of large-scale leisure facilities such as resorts, spa hotels, or entertainment parks. Resort managers are responsible for customer service, staffing, budgets, and facilities management.
Revenue Manager: Specializing in the financial side of hospitality operations, revenue managers use data and analytics to forecast demand, set pricing strategies, and maximize profitability for hospitality businesses.
Human Resources Manager (Hospitality): Focused on the recruitment, training, and development of hospitality staff. HR managers ensure that the business has a motivated, well-trained workforce to provide excellent customer service.
Operations Director (Hospitality): Managing the overall operations of a large hospitality chain or network of hotels. This senior leadership role involves overseeing multiple departments, financial performance, and the implementation of company-wide strategies.
