MBA with specialisation in Digital Transformation

Amsterdam

 

INTAKE: Feb, Mar, May, Aug, Oct & Nov

Program Overview

This MBA program focuses on preparing future leaders who can drive business growth through digital innovation, technology integration, and transformation strategies. Students gain a solid understanding of both management principles and the impact of digital technologies on organizations, enabling them to lead digital transformation projects in various sectors. The program prepares graduates to manage the challenges of implementing technology-driven changes and make informed decisions about the integration of digital tools within business models.

Curriculum: The MBA with Specialisation in Digital Transformation combines general management education with specialized courses on digital technologies, innovation, and business transformation. Core modules cover topics such as strategic management, leadership, marketing, finance, and operations, while specialized courses delve into areas like digital strategy, data analytics, cybersecurity, digital marketing, and the Internet of Things (IoT). The curriculum also explores the role of artificial intelligence, blockchain, and cloud computing in reshaping business practices and models. This balanced approach ensures students are well-versed in both traditional business concepts and modern digital tools, empowering them to drive organizational change.

Research Focus: Wittenborg University encourages a strong research component within the MBA with Specialisation in Digital Transformation, with students engaging in research on how digital technologies are impacting industries and business operations. Research topics may include the development of digital business models, the role of data analytics in decision-making, strategies for digital marketing, and the effects of emerging technologies like AI and blockchain on organizational performance. The program fosters a critical understanding of the digital transformation process, offering students the opportunity to contribute valuable insights to the field of digital business.

Industry Engagement: Wittenborg University places significant emphasis on industry engagement throughout the MBA with Specialisation in Digital Transformation program. Students benefit from collaborations with industry professionals, practical case studies, and internships with leading companies in the tech and business sectors. The program’s strong connections with the business world provide students with real-world exposure, helping them understand the challenges companies face in implementing digital transformation strategies. Guest lectures from industry experts also offer valuable insights into current trends and best practices in digital transformation, further bridging the gap between academic learning and practical application.

Global Perspective: The MBA with Specialisation in Digital Transformation at Wittenborg University is designed with a global perspective in mind, addressing the challenges and opportunities digital transformation presents in international business environments. The program prepares students to think globally and act locally, equipping them with the skills needed to manage digital strategies in multinational companies or startups. The diverse student body and faculty bring varied international experiences to the classroom, providing a rich learning environment where students can exchange ideas and learn how digital transformation strategies vary across regions and cultures.

Pollster Education

Location

Amsterdam

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

€ 12200

Postgraduate Entry Requirements

Academic Qualifications: Applicants for postgraduate programs typically require a minimum academic achievement of 55% or above in their bachelor's degree.

English Language Proficiency:

  • IELTS: Overall band score of  6.5 or 7.0 with a minimum of 6.0 in each component.
  • TOEFL: Overall score of 90 or higher.

Wittenborg University of Applied Sciences offers a variety of scholarship opportunities for international students, designed to make studying in the Netherlands more accessible and affordable. These scholarships help to support students with their tuition fees and living expenses, allowing them to focus on their academic and personal development. 

Merit-Based Scholarships: Wittenborg University offers merit-based scholarships to international students who demonstrate exceptional academic performance. These scholarships are awarded based on the student's previous academic achievements and the potential for success in their chosen program of study. The merit scholarships help reduce tuition fees, making it easier for students to manage their financial while studying at the university.

Country-Specific Scholarships: To encourage students from different regions to study at Wittenborg, the university offers country-specific scholarships. These scholarships are tailored for students from particular countries or regions, providing financial assistance to help cover tuition fees and living costs. The eligibility criteria and scholarship amounts vary depending on the student's country of origin and the program they are applying for.

Wittenborg Scholarship for Excellence: The Wittenborg Scholarship for Excellence is aimed at high-achieving international students applying for specific undergraduate or master’s degree programs. This scholarship is designed to reward students who have shown exceptional promise in their previous studies and wish to continue their education at Wittenborg University. It covers a partial reduction in tuition fees and is awarded based on a competitive application process.

Early Bird Scholarship: Wittenborg University offers an Early Bird Scholarship for international students who apply well in advance of the start of their program. Students who meet the application deadlines and complete their enrollment early are eligible for a discount on their tuition fees. This scholarship is ideal for students who are proactive in planning their studies and want to benefit from a more affordable education at Wittenborg.

Alumni Scholarship: Wittenborg also offers scholarships for students who are alumni of the university. The Alumni Scholarship is available to graduates who wish to pursue further studies at the university, providing them with a discount on their tuition fees for postgraduate programs. This scholarship encourages continuous learning and supports former students in advancing their education.

Graduates of the MBA with Specialisation in Digital Transformation are well-positioned to pursue high-level roles across various industries where digital innovation and technology integration play a central role in business growth. This specialized MBA equips professionals with the necessary expertise to lead and manage digital transformation projects, making them highly attractive to employers across the globe. 

Digital Transformation Manager: Digital Transformation Managers oversee the integration of new technologies and digital processes across an organization. They are responsible for managing projects that modernize business operations, improve efficiency, and enhance customer experience. Graduates can work in any industry looking to digitize its processes, including finance, healthcare, retail, and manufacturing.

Chief Digital Officer (CDO): The CDO is a senior executive responsible for driving digital innovation and strategy within an organization. This role involves overseeing digital transformation initiatives, managing digital teams, and ensuring that technology investments align with the organization’s overall goals. Graduates of the program are well-prepared to step into this leadership position in both startups and established enterprises.

Data Analytics Manager: Data Analytics Managers use data-driven insights to guide business decision-making and digital strategies. They oversee teams that analyze data, create reports, and provide actionable insights that drive business performance. This role is critical in industries such as marketing, finance, e-commerce, and technology, where data plays a key role in decision-making.

Digital Project Manager: Digital Project Managers lead cross-functional teams to execute digital transformation projects, ensuring that they are completed on time, within scope, and on budget. They are involved in planning, implementing, and monitoring digital projects, such as software rollouts, website redesigns, or the adoption of new digital tools. Graduates can find opportunities in a wide range of sectors, from tech firms to consulting agencies.

IT Strategy Consultant: IT Strategy Consultants advise businesses on how to align their IT infrastructure and digital systems with broader business goals. They focus on helping organizations optimize their technology use to improve operational efficiency and business growth. Graduates can work with consulting firms or as independent consultants, offering expert guidance on digital transformation strategies.

E-commerce Director: E-commerce Directors manage the online sales strategy for a company. This role involves overseeing the development and execution of digital marketing strategies, optimizing the user experience, and managing digital platforms. Graduates with a focus on digital transformation are well-positioned to manage e-commerce operations, particularly as businesses continue to shift towards online models.

Digital Marketing Manager: Digital Marketing Managers design and implement digital marketing campaigns to enhance brand presence and increase sales. This role involves working with social media, email marketing, SEO, and digital advertising. With the digital landscape constantly evolving, graduates are well-equipped to lead marketing strategies using the latest tools and techniques.

Innovation Manager: Innovation Managers are responsible for identifying and driving innovation initiatives within an organization. They work to introduce new digital products, services, and processes that enhance business competitiveness. Graduates of the MBA with Specialisation in Digital Transformation can work as innovation leaders in companies looking to incorporate digital technologies and drive future growth.

Technology Consultant: Technology Consultants specialize in providing businesses with advice on implementing new technologies and improving existing IT systems. Their role is crucial for organizations undergoing digital transformation, as they help clients select the right digital tools, software, and systems. Graduates can find opportunities with consulting firms or technology companies that assist businesses in their digitalization journey.

Cybersecurity Manager: As digital transformation increases, so does the need for robust cybersecurity strategies. Cybersecurity Managers are responsible for protecting an organization’s digital assets from cyber threats. Graduates specializing in digital transformation with an understanding of cybersecurity can work in technology firms, financial institutions, and large organizations to safeguard sensitive data and maintain secure systems.


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