BBA with Specialisation in Logistics & International Trade
Wittenborg University of Applied Sciences in the Netherlands offers a comprehensive Bac...
BBA Specialisation in Event Management
Apeldoorn
INTAKE: Feb, Mar, May, Aug, Oct & Nov
Program Overview
Wittenborg University of Applied Sciences offers a Bachelor of Business Administration (BBA) program with a specialization in Event Management, aimed at students interested in the dynamic world of planning and managing events. This program combines business administration knowledge with specialized skills in organizing corporate, cultural, and entertainment events. Students learn to manage the logistics, marketing, and financial aspects of event planning, preparing them for leadership roles in the growing global events industry. The program is designed for those looking to pursue careers in event planning, hospitality, or tourism, emphasizing practical experience and strategic thinking.
Curriculum: The curriculum of the BBA with a specialization in Event Management at Wittenborg University integrates business management principles with practical event management skills. Core business courses such as marketing, financial management, and operations management are combined with specialized subjects such as event marketing, risk management, event logistics, and hospitality services. The program includes case studies, project-based assignments, and practical applications to help students gain real-world experience. By blending theoretical knowledge with hands-on learning, the curriculum ensures students are equipped to plan, organize, and manage events of various scales.
Research Focus: The research focus of the Event Management specialization at Wittenborg University revolves around applied research in the events industry, such as event sustainability, the impact of technology on event planning, and innovations in event marketing. Students have the opportunity to engage in research projects exploring trends in event management, risk mitigation strategies, and the role of cultural and social factors in organizing successful events. The research aims to contribute to the development of best practices in the events industry while addressing challenges such as sustainability and digital transformation.
Industry Engagement: Wittenborg University places a strong emphasis on industry engagement in its BBA with a specialization in Event Management program. Students have opportunities to participate in internships, industry-led projects, and networking events that connect them with professionals in the events sector. These experiences allow students to apply their academic knowledge to real-world situations, building their professional network and gaining valuable industry insights. The university's strong ties with global event organizations, agencies, and corporations enhance students’ exposure to the industry, giving them a competitive edge in the job market.
Global Perspective: Wittenborg University provides a global perspective in its Event Management program by exposing students to international events, global event planning trends, and the cross-cultural aspects of organizing events. Students come from diverse backgrounds, bringing different cultural insights into the program. The university emphasizes the importance of understanding the global nature of the events industry and preparing students for careers in international event management. Graduates are equipped to work in event planning firms, multinational corporations, or cultural organizations around the world.
Location
Apeldoorn
Score
IELTS 6
Tuition Fee
€ 9800
Undergraduate Entry Requirements
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 55% or above in their previous academic qualifications.
English Language Proficiency:
- IELTS: Overall band score of 6.0 or 6.5 with a minimum of 5.5 in each component.
- TOEFL: Overall score of 80 or higher.
Wittenborg University of Applied Sciences offers a variety of scholarship opportunities for international students, designed to make studying in the Netherlands more accessible and affordable. These scholarships help to support students with their tuition fees and living expenses, allowing them to focus on their academic and personal development.
Merit-Based Scholarships: Wittenborg University offers merit-based scholarships to international students who demonstrate exceptional academic performance. These scholarships are awarded based on the student's previous academic achievements and the potential for success in their chosen program of study. The merit scholarships help reduce tuition fees, making it easier for students to manage their financial while studying at the university.
Country-Specific Scholarships: To encourage students from different regions to study at Wittenborg, the university offers country-specific scholarships. These scholarships are tailored for students from particular countries or regions, providing financial assistance to help cover tuition fees and living costs. The eligibility criteria and scholarship amounts vary depending on the student's country of origin and the program they are applying for.
Wittenborg Scholarship for Excellence: The Wittenborg Scholarship for Excellence is aimed at high-achieving international students applying for specific undergraduate or master’s degree programs. This scholarship is designed to reward students who have shown exceptional promise in their previous studies and wish to continue their education at Wittenborg University. It covers a partial reduction in tuition fees and is awarded based on a competitive application process.
Early Bird Scholarship: Wittenborg University offers an Early Bird Scholarship for international students who apply well in advance of the start of their program. Students who meet the application deadlines and complete their enrollment early are eligible for a discount on their tuition fees. This scholarship is ideal for students who are proactive in planning their studies and want to benefit from a more affordable education at Wittenborg.
Graduates of the BBA with a specialization in Event Management from Wittenborg University of Applied Sciences are well-prepared for diverse roles in the event industry. This program equips students with the knowledge and skills required to manage events, from small corporate meetings to large-scale international festivals.
Event Planner/Coordinator: Organizing and overseeing the logistics of various events, including conferences, trade shows, weddings, and corporate functions.
Event Marketing Manager: Developing and implementing marketing strategies to promote events and increase attendee engagement, including digital marketing and sponsorship management.
Venue Manager: Managing the day-to-day operations of event venues, ensuring that all events run smoothly and meet the clients' expectations.
Corporate Event Manager: Planning and executing corporate events such as product launches, team-building events, and annual conferences for businesses.
Wedding Planner: Specializing in organizing and managing weddings, from venue selection to coordinating vendors and managing budgets.
Festival Manager: Overseeing the logistics and operations of large public events, including music festivals, cultural celebrations, and sporting events.
Convention Manager: Managing conventions and trade shows, working with exhibitors, sponsors, and attendees to ensure a successful event.
Event Production Manager: Overseeing the technical aspects of events, such as staging, lighting, sound, and audiovisual equipment, to ensure events meet client specifications.
Sponsorship and Partnership Manager: Securing and managing partnerships and sponsorships for events, ensuring they are aligned with event goals and maximizing ROI for stakeholders.
