BBA Specialisation in Sport Business Management

Apeldoorn

 

INTAKE: Feb, Mar, May, Aug, Oct & Nov

Program Overview

Wittenborg University of Applied Sciences offers a dynamic Bachelor of Business Administration (BBA) program with a specialization in Sport Business Management, designed for students who wish to combine their passion for sports with business acumen. This program focuses on providing students with the knowledge and skills to manage sports organizations, events, and teams in a global business environment. With the growing commercialization of sports worldwide, this specialization prepares students to excel in the highly competitive sports industry by focusing on management, marketing, finance, and operations.

Curriculum: The curriculum for the BBA with a specialization in Sport Business Management at Wittenborg University combines core business administration courses with specialized subjects in sport management, marketing, event management, and sports finance. Students will study subjects such as sports marketing, sports law, sponsorship, event management, sports finance, and business ethics. The program is designed to provide students with a comprehensive understanding of the sport business landscape, emphasizing both the theoretical and practical aspects of managing sports organizations, events, and commercial partnerships.

Research Focus: The research focus in the Sport Business Management specialization at Wittenborg University revolves around applied research in areas such as sports marketing strategies, fan engagement, sports event management, and the financial aspects of sports organizations. Research projects encourage students to explore contemporary issues in sports business, including the role of digital media, sponsorship, and the globalization of sports leagues and events. This research contributes to the development of innovative solutions that can help improve the sports industry and guide future management practices.

Industry Engagement: Industry engagement is a key feature of the Sport Business Management program at Wittenborg University. Students benefit from strong connections with sports organizations, agencies, and event management companies. Through internships, live projects, and collaboration with industry professionals, students gain hands-on experience in real-world sports management scenarios. These opportunities allow students to apply their academic learning to industry challenges, enhancing their employability and preparing them for leadership roles in the sports sector.

Global Perspective: Wittenborg University prides itself on offering a global perspective in its programs, and the BBA with a specialization in Sport Business Management is no exception. The program exposes students to global sports markets, international sports events, and cross-cultural management practices. With students from all over the world and an emphasis on international business, graduates of this program are prepared to work in the global sports industry, whether it is in international sports marketing, event management, or the operation of global sports teams and organizations.

Pollster Education

Location

Apeldoorn

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

€ 9800

Undergraduate Entry Requirements

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 55% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of 6.0 or 6.5 with a minimum of 5.5 in each component.
  • TOEFL: Overall score of 80 or higher.

Wittenborg University of Applied Sciences offers a variety of scholarship opportunities for international students, designed to make studying in the Netherlands more accessible and affordable. These scholarships help to support students with their tuition fees and living expenses, allowing them to focus on their academic and personal development. 

Merit-Based Scholarships: Wittenborg University offers merit-based scholarships to international students who demonstrate exceptional academic performance. These scholarships are awarded based on the student's previous academic achievements and the potential for success in their chosen program of study. The merit scholarships help reduce tuition fees, making it easier for students to manage their financial while studying at the university.

Country-Specific Scholarships: To encourage students from different regions to study at Wittenborg, the university offers country-specific scholarships. These scholarships are tailored for students from particular countries or regions, providing financial assistance to help cover tuition fees and living costs. The eligibility criteria and scholarship amounts vary depending on the student's country of origin and the program they are applying for.

Wittenborg Scholarship for Excellence: The Wittenborg Scholarship for Excellence is aimed at high-achieving international students applying for specific undergraduate or master’s degree programs. This scholarship is designed to reward students who have shown exceptional promise in their previous studies and wish to continue their education at Wittenborg University. It covers a partial reduction in tuition fees and is awarded based on a competitive application process.

Early Bird Scholarship: Wittenborg University offers an Early Bird Scholarship for international students who apply well in advance of the start of their program. Students who meet the application deadlines and complete their enrollment early are eligible for a discount on their tuition fees. This scholarship is ideal for students who are proactive in planning their studies and want to benefit from a more affordable education at Wittenborg.

Graduates of the BBA with a specialization in Sport Business Management from Wittenborg University of Applied Sciences have a wide range of career opportunities in the global sports industry. With a solid foundation in business management combined with specialized knowledge in sport, marketing, event management, and sports finance, students are equipped to excel in various roles.

Sports Marketing Manager: Developing and implementing marketing strategies for sports teams, brands, and events, including managing sponsorships and promotions.

Event Coordinator/Manager: Organizing and managing sports events, from local competitions to international sports tournaments, ensuring smooth operations and coordination.

Sports Sponsorship Manager: Overseeing sponsorships and partnerships, ensuring brands align with sports teams, leagues, and events for mutually beneficial relationships.

Sports Agent: Representing athletes in negotiations with sports teams, clubs, and sponsors, as well as managing their careers.

Facilities Manager: Managing sports facilities, ensuring they meet safety standards, and overseeing day-to-day operations of sports venues.

Team Manager: Coordinating team logistics, including scheduling, travel arrangements, and operational support, to ensure the team’s success on and off the field.

Sports Media Coordinator: Handling the media relations for sports teams, events, or organizations, including social media management, public relations, and communications strategies.

Sports Consultant: Providing strategic advice and recommendations to sports organizations on how to enhance performance, increase revenue, or improve management practices.


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