Master in Economics
The University of Oregon offers a distinguished Master in Economics pr...
Master in Sports Product Management
Eugene, Oregon
INTAKE: September
Program Overview
The Master in Sports Product Management at the University of Oregon is designed to equip students with the essential knowledge and skills needed to excel in the sports industry, focusing on the development, marketing, and management of sports products. This interdisciplinary program blends elements of business, design, and sports, preparing graduates to take on leadership roles in companies that create and distribute sports-related goods and services. With a focus on both innovation and sustainability, the program offers students the opportunity to work with industry leaders, helping them develop products that meet the needs of athletes and sports enthusiasts worldwide.
Curriculum: The curriculum for the Master in Sports Product Management at the University of Oregon combines core business principles with specialized courses focused on product management, marketing, and the unique demands of the sports industry. Students are taught key subjects such as product development, supply chain management, market research, consumer behavior, and branding. The program also includes hands-on learning opportunities, including internships, projects, and interactions with industry professionals. Courses cover the lifecycle of sports products, from initial conception through design, marketing, and distribution, equipping students with the practical skills needed to manage complex product portfolios. Students can also gain expertise in sustainability and innovation, crucial in today’s environmentally conscious market.
Research Focus: The research focus in the Master in Sports Product Management program at the University of Oregon centers on consumer behavior in the sports industry, the impact of product innovation, and the development of sustainable practices in sports product creation. Faculty members conduct cutting-edge research in areas such as product lifecycle management, the role of branding in consumer choice, and trends in sports technology. Students are encouraged to engage with faculty on research projects that explore these topics, providing them with a strong foundation in both theoretical knowledge and practical application. The program also explores how emerging technologies and sustainability efforts are shaping the future of sports products, preparing graduates for a rapidly changing marketplace.
Industry Engagement: Industry engagement is a core component of the Master in Sports Product Management program. Students have access to a wide range of opportunities to interact with professionals from major sports brands, manufacturers, and startups. The program includes internships, networking events, guest lectures, and live case studies, providing students with hands-on experiences and insights directly from the industry. Through partnerships with leading companies in the sports product sector, students gain valuable exposure to the challenges and opportunities that exist in the sports market. These industry connections often lead to job placements and long-term career development for graduates.
Global Perspective: The Master in Sports Product Management program at the University of Oregon incorporates a global perspective by analyzing the international sports market and exploring how global trends influence the development and marketing of sports products. Students learn about the challenges of managing products in a globalized market, including supply chain management, cross-cultural marketing, and the impact of international regulations on product development. The program also emphasizes the importance of innovation and sustainability on a global scale, preparing students to work with sports brands and organizations that operate worldwide. This global outlook ensures that graduates are equipped to handle the complexities of the international sports product industry.
Location
Eugene, Oregon
Score
IELTS 7
Tuition Fee
USD 33378
Postgraduate Entry Requirements
Application Fee: $90
Academic Qualifications: Applicants for postgraduate programs typically require a minimum academic achievement of 70% or above in their bachelor's degree.
English Language Proficiency:
- IELTS: Overall band score of 6.5 or 7.0 with a minimum of 6.0 in each component.
- TOEFL: Overall score of 88 or higher.
Standardized Test Requirements:
- GRE: Graduate Record Examinations (GRE) Overall score of 290 or higher is required.
The University of Oregon (UO) offers a range of scholarships and financial aid opportunities for international students to support their academic journey. These scholarships are designed to recognize academic excellence, promote diversity, and provide financial assistance to help students from around the world achieve their educational goals.
Merit-Based Scholarships: UO offers several merit-based scholarships for international students, which are awarded upon admission to the university. These scholarships are primarily based on academic achievement and are available to both undergraduate and graduate international students. The scholarships are designed to recognize students who have demonstrated exceptional performance in their academic pursuits and are intended to provide financial relief to those who meet the eligibility criteria. The Global Excellence Scholarship, for example, is one of the most notable merit-based awards, offering significant funding to outstanding international students.
UO International Scholarships: The University of Oregon provides several merit-based scholarships specifically for international students. These scholarships are awarded based on academic achievement, leadership potential, and the ability to contribute to the university community. Eligible international students are automatically considered for these scholarships upon admission to the university. Some examples include the International Student Scholarships, which can cover partial tuition costs and are renewable for up to four years, depending on the student's academic progress.
UO Global Education Fund Scholarships: The Global Education Fund offers financial assistance to international students who demonstrate financial need. These scholarships are designed to help ease the financial burden of studying abroad at UO and are awarded based on the student’s financial circumstances and academic standing. Students must apply for these scholarships through the UO financial aid office, providing necessary documentation to demonstrate need.
Departmental Scholarships: Many academic departments at the University of Oregon offer their own scholarships for international students pursuing specific fields of study. These departmental scholarships can provide additional financial support for students enrolled in particular programs, such as business, engineering, or the sciences. These awards are often based on academic performance, research contributions, or specific criteria within the field of study.
External Scholarships: In addition to the scholarships offered directly by UO, international students are encouraged to explore external scholarships provided by government agencies, international organizations, or private institutions. Some well-known programs include the Fulbright Program, the U.S. Department of State's Education USA, and scholarships offered by the student's home country.
Graduates of the Master in Sports Product Management program at the University of Oregon have a wide array of career opportunities in the dynamic and growing sports industry. The skills gained throughout the program equip students with the expertise needed to manage the development, marketing, and distribution of sports-related products.
Sports Product Manager: As a product manager, graduates oversee the lifecycle of sports products, from concept through to distribution. They work closely with designers, engineers, marketers, and suppliers to create innovative products that meet consumer demands in the competitive sports market.
Brand Manager: Brand managers in the sports industry work to build and promote the identity of sports products or sportswear companies. They oversee branding strategies, product launches, and marketing campaigns to connect with consumers and enhance brand loyalty.
Supply Chain Manager: Supply chain managers in the sports product industry ensure that products are manufactured and delivered efficiently. They handle logistics, sourcing materials, managing inventories, and ensuring that products reach the market in a timely and cost-effective manner.
Product Designer: Graduates with a design background may choose to work as product designers for sports equipment, apparel, or footwear companies. They combine creativity with technical expertise to design functional and aesthetically appealing sports products.
Marketing Manager: In marketing roles, graduates focus on promoting sports products and building market presence through various channels, including digital marketing, social media, and traditional advertising. They create campaigns that engage consumers and drive sales.
Sustainability Manager: As sustainability becomes a growing concern in the sports industry, graduates with an interest in environmental practices can pursue careers as sustainability managers. They focus on developing eco-friendly products, improving production processes, and ensuring sustainable business practices within sports brands.
Innovation Specialist: In this role, graduates work with companies to develop new products, improve existing ones, and incorporate cutting-edge technologies into sports products. They drive innovation by researching trends, identifying new materials, and enhancing product performance.
Retail Manager: Graduates can also pursue careers in retail management for sports product brands. They oversee the operations of retail stores, ensuring that products are effectively marketed and that customer experiences align with brand values.
Entrepreneur/Start-up Founder: Some graduates may choose to start their own business, launching new sports products or services. They apply their knowledge of the sports product industry to create innovative solutions and products for athletes and sports enthusiasts.
Consultant: Graduates can also work as consultants, advising sports companies on product strategy, marketing techniques, supply chain optimization, and brand development. Consultants help organizations streamline operations and improve their product offerings.
