MA Digital Media and Society

Postgraduate Entry Requirements

Academic Qualifications: Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 60% or equivalent.

English language proficiency:

• IELTS: A minimum overall score of 6.5 or 7.0 with no individual component below 6.
• TOEFL: A minimum overall score of 100.
• PTE Academic: A minimum overall score of 76.
• Some postgraduate programs may have specific subject prerequisites or additional requirements.

Cardiff University offers a range of scholarships to support international students pursuing undergraduate and postgraduate studies. These scholarships are designed to attract high-achieving students from around the world, easing the financial burden and recognizing academic excellence. 

Vice-Chancellor’s International Scholarship: Cardiff University’s Vice-Chancellor’s International Scholarship is a merit-based award that provides partial funding for exceptional international undergraduate and postgraduate students. This scholarship rewards high academic achievement and study, making it ideal for students with strong academic backgrounds.

Global Wales Postgraduate Scholarship: This scholarship offers substantial funding to international postgraduate students from certain countries, including the USA, India, Vietnam, and EU nations. The scholarship covers part of the tuition fees and is awarded based on academic merit and potential for success.

Chevening Scholarship: Offered in collaboration with the UK government, the prestigious Chevening Scholarship is available to international students who demonstrate leadership potential and academic excellence. The award covers tuition fees, living expenses, travel costs, and other allowances, supporting future leaders and influencers in various fields.

Commonwealth Master’s Scholarships: For students from Commonwealth countries, the Commonwealth Master’s Scholarships provide funding for postgraduate students who would otherwise be unable to study in the UK. The scholarship includes full tuition, living expenses, and airfare, ensuring accessibility for students from developing nations.

British Council GREAT Scholarships: Cardiff University partners with the British Council to offer the GREAT Scholarships for students from specific countries, including China, India, Malaysia, and Thailand. These scholarships provide financial assistance for tuition fees and are intended to encourage bright students to pursue postgraduate studies in the UK.

Subject-Specific Scholarships: Certain academic departments at Cardiff University offer additional scholarships tailored to specific fields of study, such as engineering, business, and life sciences. These scholarships provide partial funding and are aimed at attracting talented students to specific programs.

Financial Aid and External Scholarships: In addition to Cardiff University scholarships, students can explore external funding options such as loans, grants, and scholarships provided by their home countries or private organizations. The university’s financial aid office offers guidance to help students find external financial support.

Graduates of the MA Digital Media and Society program from Cardiff University are well-prepared to embark on a variety of rewarding careers in the rapidly evolving media and communications industries. The combination of theoretical knowledge and practical skills in digital media positions graduates to pursue roles in a wide range of sectors.

Digital Media Strategist: Graduates can work as digital media strategists, where they develop and implement strategies for brands, organizations, or governments to leverage digital platforms effectively. They analyze online trends and create targeted campaigns to engage audiences, enhance brand awareness, and promote messages across social media, websites, and other digital channels.

Social Media Manager: Social media managers are responsible for creating and managing content across various platforms such as Facebook, Instagram, Twitter, and LinkedIn. Graduates with expertise in digital media and society are well-equipped to analyze user engagement, shape online communities, and create content that resonates with diverse audiences.

Content Creator and Producer: With a solid understanding of digital platforms and audience behavior, graduates can pursue careers as content creators, producing multimedia content such as videos, blogs, and podcasts. They may work in digital media production companies, media agencies, or as independent creators focusing on creating engaging digital content.

Digital Communications Consultant: Digital communication consultants help businesses, non-profits, or government agencies improve their online presence and digital communication strategies. They advise on how to effectively communicate through digital channels, implement social media campaigns, and develop messaging that aligns with organizational goals.

Policy Analyst (Digital Media): Graduates can work as policy analysts specializing in digital media, where they research and analyze the impact of digital media on society, politics, and the economy. They may work for governmental bodies, think tanks, or advocacy organizations, providing insights into digital regulation, media ethics, and public policy surrounding digital platforms.

Public Relations (PR) Specialist: Public relations professionals manage an organization’s reputation and communicate its messages to the public. With expertise in digital media, graduates can work in PR agencies, advising clients on how to effectively use digital media tools for brand messaging, crisis management, and public engagement.

Media Researcher/Analyst: Graduates can work as media researchers or analysts, examining the trends and influence of digital media on audiences and societies. They may collect and analyze data to understand the impact of digital content, social media behavior, or public opinion on different issues, supporting organizations in making informed decisions about their media strategies.

Digital Activist or Campaigner: Digital media plays a central role in organizing social movements and campaigns. Graduates may find opportunities to work as digital activists or campaigners, using their understanding of digital platforms and social media to advocate for social, political, or environmental causes. They can work for NGOs, non-profits, or grassroots movements, creating digital campaigns and raising awareness about important issues.

Media and Communications Lecturer/Academic Researcher: For those interested in further academic development, graduates can pursue careers in academia as lecturers or researchers specializing in digital media studies, communication, and society. They can teach at universities or conduct independent research on the impact of digital media on contemporary society.

Digital Marketing Manager: As businesses increasingly rely on digital channels for marketing, graduates can work as digital marketing managers, developing and executing marketing strategies that drive brand engagement through digital platforms. Their role may involve SEO, SEM, content marketing, and analytics to optimize marketing campaigns and increase ROI.

Cultural/Media Critic or Journalist: Graduates can also work as cultural or media critics, analyzing and writing about digital media trends, online culture, and the societal impact of new media. They may write for publications, blogs, or media outlets, providing insights into how digital technologies shape public discourse and cultural narratives.

Corporate Social Responsibility (CSR) Manager: Graduates interested in corporate social responsibility can work as CSR managers, where they focus on how companies use digital media to promote social good and engage with stakeholders in responsible ways. They can help organizations develop digital campaigns that align with their social and environmental goals.