B.A. in Communication

Eau Claire, Wisconsin

 

INTAKE: Feb & Sept

Program Overview

The University of Wisconsin-Eau Claire offers a dynamic Bachelor of Arts (B.A.) in Communication, designed to equip students with the skills needed to thrive in diverse communication careers. The program blends theory and practical experience, focusing on a range of communication mediums, including media, public relations, journalism, and digital communication. With a strong emphasis on critical thinking and creative problem-solving, this degree prepares students to navigate the ever-evolving landscape of communication in the digital age.

Curriculum: The B.A. in Communication at UW-Eau Claire is structured to provide students with a comprehensive foundation in communication principles, alongside opportunities for specialization. The curriculum includes core courses in mass communication, media ethics, digital media production, and strategic communication. Students can tailor their education with elective courses in areas such as multimedia storytelling, public relations writing, and social media management. The program also emphasizes experiential learning through internships and hands-on projects, allowing students to apply their skills in real-world settings.

Research Focus: The research focus at UW-Eau Claire is centered around understanding communication’s role in shaping public opinion, media practices, and societal dynamics. Faculty and students collaborate on research projects that examine the impact of new communication technologies, media ethics, and the effects of communication strategies in both local and global contexts. The university encourages students to engage in research that explores the intersection of communication with topics like culture, politics, and social change.

Industry Engagement: UW-Eau Claire maintains strong ties with the communication industry, fostering partnerships with local media outlets, public relations firms, and corporations. Students have the opportunity to gain hands-on experience through internships with reputable organizations, where they can develop practical skills and build a professional network. Industry professionals often contribute to the program through guest lectures, workshops, and mentoring, ensuring students are well-prepared for the demands of the workplace.

Global Perspective: The B.A. in Communication program at UW-Eau Claire integrates a global perspective, preparing students to communicate effectively across cultures and international boundaries. Courses and projects address global communication trends, international media, and cross-cultural communication. The university also offers study abroad opportunities, allowing students to immerse themselves in different cultures and gain firsthand experience in global communication practices.

Pollster Education

Location

Eau Claire, Wisconsin

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

USD 19750

Undergraduate Entry Requirements

Application Fee: $25

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 60% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of 6.0 with a minimum of 5.5 in each component.
  • TOEFL: Overall score of 75 or higher.
  • PTE: Overall score of 54 or higher.
  • DET (Duolingo English Test): Minimum score of 115.

The University of Wisconsin-Eau Claire is fostering a diverse and inclusive academic environment, it offers various scholarships to international students to support their educational pursuits. These scholarships aim to recognize academic excellence, leadership potential, and contributions to the community. 

Academic Excellence Awards: The University of Wisconsin-Eau Claire provides merit-based scholarships to international students who demonstrate outstanding academic achievements. These awards are often determined by high school or college GPA, standardized test scores, and overall academic performance.

Cultural Diversity Scholarships: Recognizing the importance of diversity, the university offers scholarships specifically designed to support students from underrepresented regions or those with unique cultural backgrounds. These scholarships aim to create a more inclusive campus community.

Leadership and Community Involvement Scholarships: The university values students who exhibit leadership skills and actively contribute to their communities. Scholarships are available for international students who have demonstrated exceptional leadership qualities and community service.

Departmental Scholarships: Many academic departments at the University of Wisconsin-Eau Claire offer scholarships to students majoring in specific fields. These scholarships may be based on academic achievement, career goals, or involvement in departmental activities.

Global Engagement Scholarships: To encourage international students to actively engage with global perspectives, the university provides scholarships for those who participate in study abroad programs, internships, or research projects with an international focus.

Graduates of the B.A. in Communication program at the University of Wisconsin-Eau Claire have access to a wide range of career opportunities in various industries. The communication skills acquired throughout the program are highly valued in sectors such as media, public relations, marketing, corporate communications, journalism, and digital media.

Public Relations Specialist: Managing the public image of organizations, writing press releases, and handling media relations.

Journalist/Reporter: Reporting for news outlets, creating content for print, broadcast, and digital media platforms.

Social Media Manager: Overseeing an organization's social media presence, content creation, and engagement with audiences.

Media Planner: Strategizing and purchasing media spaces to effectively reach target audiences.

Marketing Communications Coordinator: Developing communication strategies to support marketing efforts, including writing and content creation.

Corporate Communications Specialist: Managing internal and external communication for companies, including employee relations and public messaging.

Content Writer/Editor: Creating and editing content for websites, blogs, articles, and other digital or print materials.

Advertising Executive: Planning and executing advertising campaigns to promote brands, products, or services.

Broadcast Producer: Creating, producing, and managing content for radio, television, or online platforms.


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