B.B.A. in Business Innovation and Entrepreneurship

Murfreesboro, Tennessee

 

INTAKE: Jan & Aug

Program Overview

The Bachelor of Business Administration (B.B.A.) in Business Innovation and Entrepreneurship at Middle Tennessee State University (MTSU) is designed for aspiring entrepreneurs and innovators seeking to develop the skills and knowledge necessary to succeed in the dynamic business landscape. This program emphasizes creativity, strategic thinking, and practical problem-solving, enabling students to identify and exploit business opportunities effectively. Graduates are equipped to launch their ventures or drive innovation within established organizations, making them valuable assets in today’s economy.

Curriculum: The curriculum for the B.B.A. in Business Innovation and Entrepreneurship is comprehensive and interdisciplinary, covering essential business principles while focusing on entrepreneurship and innovation. Core courses include topics such as entrepreneurial finance, marketing strategies, and business plan development. Additionally, students engage in hands-on projects, case studies, and experiential learning opportunities, allowing them to apply theoretical concepts in real-world scenarios. Electives in areas like digital marketing, e-commerce, and social entrepreneurship enable students to tailor their education to specific interests and career aspirations.

Research Focus: The program encourages students to participate in research initiatives that explore contemporary issues in entrepreneurship and innovation. Faculty members are actively engaged in research, contributing to the field's knowledge base and providing students with opportunities to collaborate on projects. This research focus enhances students' analytical skills and fosters a deeper understanding of the challenges and trends shaping the entrepreneurial landscape. Students may also have the chance to present their findings at academic conferences, gaining valuable experience in professional settings.

Industry Engagement: MTSU places a strong emphasis on industry engagement, facilitating connections between students and local businesses, startups, and entrepreneurial organizations. The program incorporates guest lectures, mentorship opportunities, and networking events, allowing students to learn from industry professionals and gain insights into the entrepreneurial process. Internships and cooperative education experiences provide students with practical exposure to the business world, helping them build essential skills and professional networks.

Global Perspective: The B.B.A. in Business Innovation and Entrepreneurship program at MTSU emphasizes the importance of a global perspective in today’s interconnected economy. Students explore international business practices, cross-cultural communication, and the global challenges entrepreneurs face. Opportunities for study abroad and participation in global business competitions further enhance students' understanding of how to navigate diverse markets and leverage global opportunities for innovation and growth.

Pollster Education

Location

Murfreesboro, Tennessee

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

USD 29144

Undergraduate Entry Requirements

Application Fee: $30

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of 6.0 with a minimum of 5.5 in each component.
  • TOEFL: Overall score of 61 or higher.
  • DET (Duolingo English Test): Minimum score of 85.

Middle Tennessee State University is dedicated to fostering a diverse and inclusive academic community, attracting bright minds from around the world. To support international students in their pursuit of higher education, MTSU offers a range of scholarships designed to ease financial burdens and promote academic excellence.  

International Merit Scholarships: MTSU extends International Merit Scholarships to outstanding students demonstrating exceptional academic achievements. These merit-based scholarships are designed to recognize and reward excellence, providing financial support to deserving individuals.

International Undergraduate Scholarships: For undergraduate international students, MTSU offers scholarships based on academic merit, leadership qualities, and extracurricular achievements. These scholarships aim to make quality education accessible to talented individuals seeking a bachelor's degree at the university.

Global Ambassador Scholarship: The Global Ambassador Scholarship is a unique opportunity for international students with a passion for promoting cultural exchange and fostering global understanding. Recipients of this scholarship actively contribute to MTSU's international community through various initiatives.

English Language Institute (ELI) Scholarships: MTSU's English Language Institute (ELI) offers scholarships to international students seeking English language proficiency programs. These scholarships support students in enhancing their language skills, preparing them for successful academic integration.

College-Specific Scholarships: Various colleges within MTSU may offer specific scholarships tailored to international students enrolled in particular academic disciplines. These scholarships acknowledge the diverse talents and contributions of students across different fields of study.

Cultural Diversity Scholarship: MTSU values cultural diversity and provides scholarships to international students who actively contribute to creating a culturally rich and inclusive campus environment. These scholarships aim to celebrate and support students from diverse backgrounds.

Graduates of the B.B.A. in Business Innovation and Entrepreneurship program at Middle Tennessee State University (MTSU) are well-prepared to pursue a variety of exciting and impactful career paths. The program equips students with the essential skills needed to navigate the complex landscape of entrepreneurship and innovation, making them attractive candidates for a range of positions across multiple sectors.

Entrepreneur: Many graduates choose to become entrepreneurs, launching their own businesses or startups. Armed with the knowledge of business planning, market analysis, and financial management, they are prepared to develop innovative products and services, create business models, and drive their ventures toward success. The program fosters an entrepreneurial mindset, encouraging students to identify market opportunities and implement effective strategies.

Business Consultant: Graduates often pursue careers as business consultants, where they provide expert advice to organizations looking to improve performance and foster innovation. In this role, they analyze business processes, identify areas for improvement, and develop strategic recommendations tailored to the client's needs. Their education enables them to bring fresh perspectives and innovative solutions to diverse business challenges.

Product Manager: With a focus on innovation, some graduates become product managers, responsible for overseeing the development and marketing of new products. They work closely with cross-functional teams, including engineering, marketing, and sales, to ensure that products meet market demands and align with business goals. Their ability to analyze consumer trends and adapt to changing market conditions is crucial in this role.

Marketing Manager: Graduates may also find opportunities as marketing managers, where they can leverage their understanding of entrepreneurship to create compelling marketing strategies for new products or services. They analyze market research, develop branding strategies, and implement promotional campaigns to drive customer engagement and sales growth. Their entrepreneurial training helps them to think creatively and strategically in competitive markets.

Innovation Manager: In established companies, graduates can work as innovation managers, focusing on driving new initiatives and fostering a culture of innovation. They collaborate with teams to identify emerging trends, assess new technologies, and implement strategies to enhance product offerings and operational efficiency. Their ability to think outside the box and manage change is vital in this rapidly evolving business environment.

Social Entrepreneur: Some graduates choose to become social entrepreneurs, focusing on creating social or environmental impact through innovative business solutions. They develop ventures that address societal challenges while generating sustainable revenue. Their education equips them with the skills to balance mission-driven goals with financial viability, making a difference in communities and beyond.

Corporate Strategy Analyst: Graduates may also work as corporate strategy analysts, helping organizations assess their competitive positioning and develop long-term growth strategies. They conduct market research, perform financial analysis, and support decision-making processes at the executive level. Their analytical skills and understanding of entrepreneurship enable them to contribute effectively to strategic planning efforts.

Venture Capital Analyst: Another potential career path for graduates is in venture capital, where they analyze startup investment opportunities and provide insights on funding decisions. Their entrepreneurial background equips them with the ability to assess business models and growth potential, making them valuable assets in evaluating and supporting emerging companies.


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