Doctor of Education (Ed.D)
Texas Wesleyan University's Doctor of Education (Ed.D) program is a distinguished a...
B.S. in Mass Communication
Fort Worth, Texas
INTAKE: Jan & Aug
Program Overview
Texas Wesleyan University’s B.S. in Mass Communication is crafted to develop dynamic professionals with the skills needed for success in the media industry. This program combines theoretical understanding with practical experience, emphasizing critical thinking, effective communication, and adaptability in various media settings, including journalism, broadcasting, and digital media. Students are prepared to excel in an ever-evolving field that demands creativity, ethical integrity, and the ability to engage diverse audiences.
Curriculum: The curriculum for the B.S. in Mass Communication covers essential topics such as media writing, multimedia production, public relations, digital storytelling, and media ethics. Advanced courses focus on media law, social media strategies, and audience analysis, ensuring that students gain a comprehensive skill set that is relevant to modern media careers. Students also engage in hands-on projects and internships, allowing them to apply theoretical knowledge in real-world environments.
Research Focus: Research in this program centers around media trends, audience behavior, and the impact of digital transformation on traditional and new media. Students explore areas such as media literacy, digital communication strategies, and the influence of media on society and culture. Research projects often encourage students to investigate contemporary issues like misinformation, media bias, and the role of journalism in democracy, fostering an analytical approach to media consumption and production.
Industry Engagement: Texas Wesleyan emphasizes strong industry engagement, offering students opportunities to connect with professionals through internships, media workshops, and guest lectures. Partnerships with media organizations provide valuable networking opportunities, exposing students to industry practices and emerging technologies. These experiences are designed to enhance employability and prepare students for a seamless transition into media careers.
Global Perspective: Recognizing the global nature of mass communication, the program includes coursework and experiences that focus on cross-cultural communication and international media. Students learn how to create content for global audiences, understand international media ethics, and examine the cultural implications of global media trends. This prepares graduates to work in diverse environments and communicate effectively across cultural boundaries.
Location
Fort Worth, Texas
Score
IELTS 6
Tuition Fee
USD 39831
Undergraduate Entry Requirements
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.
English Language Proficiency:
- IELTS: Overall band score of 6.0 with a minimum of 5.5 in each component.
- TOEFL: Overall score of 68 or higher.
- PTE: Overall score of 43 or higher.
- DET (Duolingo English Test): Minimum score of 80.
Texas Wesleyan University is not only recognized for its academic excellence but also for its fostering a diverse and inclusive community. International students seeking to pursue their education at Texas Wesleyan have access to various scholarship opportunities designed to alleviate financial barriers and promote global diversity within the campus community.
Global Ambassador Scholarship: Texas Wesleyan values students who demonstrate leadership skills and enhancing cultural diversity. The Global Ambassador Scholarship is awarded to international students who have a record of active participation in cultural exchange, community service, or leadership roles. This scholarship not only recognizes academic achievement but also the positive impact students make on campus life.
International Achievement Scholarship: Designed to reward academic excellence, the International Achievement Scholarship is merit-based and considers a student's academic achievements, standardized test scores, and overall potential for success at Texas Wesleyan. This scholarship aims to attract top-performing international students and support their pursuit of higher education.
Cultural Diversity Scholarship: Texas Wesleyan University values the unique perspectives and experiences that international students bring to the community. The Cultural Diversity Scholarship is aimed at supporting students from underrepresented regions or cultural backgrounds, enhancing the global tapestry of the university.
Athletic Scholarships: For international students with exceptional athletic abilities, Texas Wesleyan offers athletic scholarships in various sports. These scholarships are not only a recognition of sports prowess but also an opportunity for students to excel academically while actively contributing to the university's athletic achievements.
Graduates with a B.S. in Mass Communication from Texas Wesleyan University have a wide array of career opportunities available to them. The program equips students with versatile skills applicable in various fields, including journalism, public relations, advertising, and digital media.
Journalist: Reporting news for newspapers, television, online platforms, or radio stations, journalists investigate stories, conduct interviews, and deliver news to the public.
Public Relations Specialist: These professionals manage the public image of organizations, crafting press releases, developing communication strategies, and building relationships with media outlets.
Content Creator: In an age where digital media thrives, content creators develop engaging material for websites, blogs, and social media platforms, often focusing on brand storytelling and audience engagement.
Social Media Manager: Responsible for a brand’s social media presence, these professionals create, curate, and manage published content across various social media channels while analyzing engagement metrics.
Advertising Executive: Working in advertising agencies or corporate marketing departments, these individuals create advertising campaigns, collaborate with clients, and oversee the execution of marketing strategies.
Media Producer: Media producers coordinate the production of television shows, films, or digital content, managing budgets, timelines, and teams to bring creative projects to life.
Broadcast Technician: These technicians work behind the scenes in radio and television broadcasting, ensuring that all equipment functions smoothly during live broadcasts and recorded productions.
Communications Director: Overseeing all aspects of an organization’s communication strategies, these directors ensure that messaging aligns with the company’s goals and effectively reaches the target audience.
Digital Marketing Specialist: Focusing on online marketing strategies, these specialists analyze market trends, optimize content for search engines, and develop campaigns that enhance a brand’s digital footprint.
