Master of Business Administration (M.B.A.)
Augustana University's Master of Business Administration (M.B.A.) program is design...
B.A. in Media Studies
Sioux Falls
INTAKE: Jan & Aug
Program Overview
Augustana University’s B.A. in Media Studies program is designed to explore the intricate relationship between media, society, and culture. The program aims to provide students with a comprehensive understanding of various media forms, including television, film, digital media, and social platforms. Emphasizing critical thinking and effective communication, the curriculum prepares students to analyze media messages, understand media production processes, and engage with contemporary media issues. This interdisciplinary approach equips graduates with the skills necessary for various careers in the ever-evolving media landscape.
Curriculum: The curriculum for the B.A. in Media Studies is thoughtfully crafted to cover core areas such as media theory, media production, and media analysis. Students engage in coursework that encompasses storytelling, digital content creation, and critical media studies, allowing them to gain both theoretical knowledge and practical skills. Electives enable students to tailor their education to their interests, including topics like journalism, public relations, and multimedia storytelling. This balanced curriculum fosters a well-rounded understanding of media’s impact on society and prepares students for the demands of the industry.
Research Focus: Research is a vital component of the B.A. in Media Studies program, with opportunities for students to engage in projects that examine media's role in shaping public opinion, cultural narratives, and social movements. Students are encouraged to explore diverse topics, such as media ethics, the effects of digital media on communication, and the representation of marginalized communities in media. By participating in faculty-led research initiatives, students develop critical research skills and contribute to the academic discourse surrounding media studies.
Industry Engagement: Augustana University emphasizes strong industry engagement through internships and collaborations with local media organizations. Students are encouraged to seek practical experiences that allow them to apply their classroom knowledge in real-world settings. Partnerships with media outlets, film festivals, and community organizations provide valuable networking opportunities and insights into industry trends. Guest speakers from the media industry frequently visit the campus, sharing their expertise and helping students understand the dynamics of the media landscape.
Global Perspective: The B.A. in Media Studies program promotes a global perspective by examining media's influence across different cultures and societies. Students explore international media systems, the impact of globalization on media consumption, and how media shapes global narratives. This emphasis on a global context prepares graduates to work in an increasingly interconnected world, equipping them with the cultural competency needed to navigate diverse media environments.
Location
Sioux Falls
Score
IELTS 6
Tuition Fee
USD 39100
Undergraduate Entry Requirements
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.
English Language Proficiency:
- IELTS: Overall band score of 6.0 with a minimum of 5.5 in each component.
- TOEFL: Overall score of 79 or higher.
- PTE: Overall score of 53 or higher.
- DET (Duolingo English Test): Minimum score of 110.
Augustana University is fostering a diverse and inclusive academic community, it offers a range of scholarships to support international students pursuing their education in the United States.
International Student Scholarships: Augustana University extends a warm welcome to international students by offering dedicated scholarships. These financial awards aim to ease the financial burden of tuition and make quality education accessible to a global student body.
Merit-Based Scholarships: Augustana recognizes and rewards academic excellence. Merit-based scholarships are available to international students who demonstrate exceptional academic achievements. These scholarships are a testament to the university's attracting top talent from around the world.
Leadership Scholarships: In acknowledgment of the importance of leadership skills, Augustana University encourages and supports students who have demonstrated outstanding leadership qualities in their communities. Leadership scholarships provide financial assistance to those who have made a positive impact through their leadership endeavors.
Athletic Scholarships: Augustana's strong athletic programs extend beyond borders, and international student-athletes are eligible for athletic scholarships. These scholarships are designed to recognize and support the dedication and talent of international athletes who wish to contribute to the university's sports culture.
Cultural Diversity Scholarships: Augustana values diversity and encourages students to contribute to the rich tapestry of cultural experiences on campus. Cultural diversity scholarships aim to support students from various backgrounds, fostering a globally aware and interconnected academic community.
Graduates of the B.A. in Media Studies program at Augustana University have a variety of career paths available to them due to the versatile skill set they develop during their studies. The program equips students with critical thinking, communication, and media production skills, making them attractive candidates for numerous roles in the media and communication fields.
Media Producer: One common career option for graduates is as a media producer. In this role, individuals are responsible for overseeing the production of various media projects, including films, television shows, and digital content. They manage the creative process, coordinate teams, and ensure that projects are completed on time and within budget.
Journalist: Many graduates choose to pursue careers in journalism. As journalists, they research, write, and report news stories for print, broadcast, or online media. They must possess strong writing skills and the ability to conduct interviews and investigate stories thoroughly.
Public Relations Specialist: Another popular career path is in public relations (PR). PR specialists develop and maintain a positive public image for organizations or individuals by crafting press releases, managing media inquiries, and coordinating communication strategies. They play a crucial role in shaping how clients are perceived by the public.
Digital Content Creator: With the rise of digital media, there is a growing demand for digital content creators. Graduates can work in various capacities, including social media management, video production, and content writing. They create engaging and relevant content for websites, blogs, and social media platforms, helping organizations connect with their audience.
Media Analyst: Some graduates may pursue positions as media analysts. In this role, they analyze media trends, audience behavior, and the effectiveness of media campaigns. Their insights help organizations make informed decisions about their media strategies and marketing efforts.
Marketing Coordinator: Graduates can also find opportunities as marketing coordinators. In this role, they assist in developing and implementing marketing campaigns, conducting market research, and analyzing campaign performance. Their understanding of media and communication enhances their ability to create effective marketing strategies.
Film and Television Editor: For those interested in the technical side of media, a career as a film and television editor is an excellent option. Editors work closely with producers to cut and assemble footage, ensuring that the final product is polished and coherent. This role requires a keen eye for detail and a strong understanding of storytelling techniques.
Social Media Manager: As social media continues to play a significant role in marketing and communication, graduates may work as social media managers. They develop and execute social media strategies, create content, and engage with audiences to build brand awareness and foster community.
