Masters of Athletic Training
The Master of Athletic Training (MAT) program at Charleston Southern University is a co...
BBA in Global Marketplace Engagement
Charleston, South Carolina
INTAKE: Jan & Aug
Program Overview
The BBA in Global Marketplace Engagement at Charleston Southern University is designed to prepare students for success in a rapidly evolving global economy. This program emphasizes the development of skills necessary for effective communication, strategic thinking, and cultural awareness in international business contexts. With a focus on understanding global market dynamics, students gain insights into the complexities of engaging with diverse cultures and economies, making them valuable assets in any international business setting.
IACBE-Accredited: Charleston Southern University’s School of Business is accredited by the International Accreditation Council for Business Education (IACBE). This prestigious accreditation ensures that the BBA in Global Marketplace Engagement meets rigorous academic and professional standards. It signifies a commitment to quality education, which enhances graduates' employability and prepares them for the challenges of the global business environment.
Curriculum: The curriculum for the BBA in Global Marketplace Engagement combines core business courses with specialized classes focused on international business, marketing strategies, and cross-cultural communication. Students explore topics such as global supply chain management, international marketing, and the impact of cultural differences on business practices. Through experiential learning opportunities, including case studies and group projects, students develop practical skills that are directly applicable to the global marketplace.
Research Focus: The program encourages students to engage in research that examines emerging trends and challenges in the global marketplace. Students may explore areas such as global trade regulations, consumer behavior in different cultures, and the impact of technology on international business operations. This research focus not only enhances students’ analytical and critical thinking skills but also prepares them to contribute to the body of knowledge in global business practices.
Industry Engagement: Charleston Southern University prioritizes industry engagement through partnerships with businesses, internships, and networking opportunities. Students benefit from guest lectures and workshops led by industry professionals, providing them with valuable insights into real-world applications of their studies. These experiences help students build professional networks and understand the expectations and dynamics of the global marketplace.
Global Perspective: The BBA in Global Marketplace Engagement emphasizes a global perspective, encouraging students to appreciate the diversity of cultures, economic systems, and business practices around the world. Through study abroad programs and international partnerships, students gain firsthand experience in navigating global markets and understanding the cultural nuances that influence business decisions. This global outlook equips graduates with the skills needed to thrive in a multicultural work environment.
Location
Charleston, South Carolina
Score
IELTS 6
Tuition Fee
USD 31870
Undergraduate Entry Requirements
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.
English Language Proficiency:
- IELTS: Overall band score of 6.0 with a minimum of 5.5 in each component.
- TOEFL: Overall score of 71 or higher.
- PTE: Overall score of 51 or higher.
- DET (Duolingo English Test): Minimum score of 105.
Charleston Southern University (CSU) is fostering global diversity and academic excellence by offering scholarships to international students. These financial aid opportunities are designed to support and recognize outstanding students from around the world who wish to pursue their higher education at CSU.
Global Impact Scholarship: CSU's Global Impact Scholarship is specifically tailored for international students who have demonstrated exceptional academic achievements and leadership skills. This merit-based scholarship aims to recognize and reward students who exhibit making a positive impact on their communities.
International Merit Scholarship: The International Merit Scholarship is awarded to high-achieving international students based on their academic accomplishments and potential to contribute to the CSU community. Recipients of this scholarship are selected through a competitive process, emphasizing academic excellence and extracurricular involvement.
Cultural Diversity Scholarship: CSU values diversity and cultural enrichment within its student body. The Cultural Diversity Scholarship is designed to support students who bring unique cultural perspectives and experiences to the university community. This scholarship seeks to create an inclusive environment that celebrates diversity.
Presidential Scholarship for International Students: CSU's Presidential Scholarship is a prestigious award granted to outstanding international students who have demonstrated academic excellence, leadership qualities, and service. This scholarship reflects the university's dedication to supporting the aspirations of high-achieving individuals.
Faith and Service Scholarship: CSU places a strong emphasis on faith and community service. The Faith and Service Scholarship is awarded to international students who have a demonstrated both their faith and community engagement. This scholarship encourages students to integrate their values into their academic journey.
Fine Arts Scholarship: Recognizing the importance of the arts, CSU offers the Fine Arts Scholarship to international students with exceptional talents and achievements in visual arts, music, or theater. This scholarship supports individuals who contribute to the vibrant cultural and artistic life on campus.
Athletic Scholarships: CSU provides athletic scholarships to international student-athletes who excel in their respective sports. These scholarships are awarded based on athletic achievements, leadership on the field, and maintaining academic excellence.
Transfer Student Scholarships: CSU offers transfer scholarships to international students transitioning from other institutions. These scholarships acknowledge academic accomplishments at the previous institution and aim to facilitate a smooth transition to CSU.
Graduates of the BBA in Global Marketplace Engagement from Charleston Southern University have diverse career opportunities in the international business sector. The program equips students with the skills necessary to thrive in various roles that require a global perspective and cultural understanding.
International Marketing Manager: In this role, graduates develop and implement marketing strategies tailored to global markets. They analyze market trends, consumer behavior, and competitive landscapes to effectively position products and services in diverse cultural contexts.
Global Supply Chain Analyst: Supply chain analysts focus on optimizing supply chain operations across international borders. They assess logistics, sourcing strategies, and inventory management to enhance efficiency and reduce costs in global supply chains.
Export/Import Coordinator: These professionals manage the logistics and documentation involved in the export and import of goods. They ensure compliance with international trade regulations, coordinate shipping, and maintain relationships with suppliers and customers worldwide.
Business Development Manager: Business development managers identify and pursue new business opportunities in international markets. They build strategic partnerships, negotiate contracts, and create market entry strategies that align with organizational goals.
Cultural Consultant: Graduates can serve as cultural consultants, advising organizations on navigating cultural differences in global business. They provide insights on communication styles, negotiation tactics, and business etiquette to foster effective cross-cultural interactions.
International Sales Representative: In this position, graduates focus on selling products or services to clients in foreign markets. They build relationships, understand customer needs, and provide tailored solutions while adapting sales strategies to various cultural contexts.
Market Research Analyst: Market research analysts gather and analyze data to help organizations understand global market trends and consumer preferences. They provide actionable insights that inform marketing strategies and product development initiatives.
Corporate Social Responsibility (CSR) Manager: CSR managers develop and implement programs that promote ethical business practices and sustainability in international operations. They engage with stakeholders to enhance corporate reputation and ensure compliance with social and environmental standards.
Global Human Resources Specialist: Graduates can work in human resources, focusing on managing a diverse workforce in global settings. They handle recruitment, training, and employee relations while ensuring compliance with international labor laws and cultural sensitivities.
Policy Analyst: Policy analysts research and analyze international policies affecting trade, economics, and business. They provide recommendations to organizations and government entities regarding strategies for navigating complex global regulations.
