MSc in International Hospitality and Events Management

Luzern

 

INTAKE: Aug & Feb

Program Overview

At the International Management Institute (IMI) Switzerland, the MSc in International Hospitality and Events Management offers a comprehensive education tailored to prepare students for leadership roles in the dynamic and rapidly evolving hospitality and events industries. This program combines theoretical knowledge with practical experience to equip graduates with the skills and expertise necessary to excel in various sectors of the global hospitality and events landscape.

Curriculum: The curriculum of the MSc in International Hospitality and Events Management at IMI Switzerland covers a wide range of subjects essential for success in the hospitality and events industries. Core courses include hospitality management, event planning and execution, revenue management, customer relationship management, and strategic marketing. Students also have the opportunity to choose elective courses based on their interests and career aspirations, such as destination management, conference management, or sustainable tourism. The curriculum is designed to foster critical thinking, problem-solving, and decision-making skills, preparing students to tackle the complexities of managing hospitality and events businesses in a global context.

Research Focus: IMI Switzerland places a strong emphasis on research to foster innovation and excellence in hospitality and events management. The MSc program encourages students to engage in research projects that explore emerging trends, best practices, and industry challenges in the hospitality and events sectors. Students have access to research resources, faculty mentorship, and industry partnerships to support their research endeavors. Through research, students gain insights into consumer behavior, market trends, and innovative strategies that drive success in the hospitality and events industries.

Industry Engagement: Industry engagement is integral to the educational experience at IMI Switzerland. The institute maintains strong partnerships with leading hospitality and events organizations, hotels, and event management companies worldwide. These partnerships provide students with opportunities for internships, industry placements, and guest lectures by industry professionals. Students also participate in industry projects, case competitions, and networking events, gaining practical experience and industry insights that enhance their understanding of hospitality and events management practices.

Global Perspective: IMI Switzerland offers students a global perspective on hospitality and events management through its diverse student body, international faculty, and global partnerships. The MSc program incorporates global case studies, experiential learning opportunities, and study tours that expose students to different hospitality and events markets around the world. Students have the opportunity to study and intern in Switzerland, a leading destination for hospitality and events, and participate in international exchange programs to gain firsthand experience in diverse cultural and business environments.

Pollster Education

Location

Luzern

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

CHf 28500

Postgraduate Entry Requirements

Academic Qualifications: Applicants should have completed a relevant bachelor's degree or its equivalent with a minimum academic achievement of 55% or above. The bachelor's degree should be from an accredited institution.

English Language Proficiency: 

  • IELTS Academic: A minimum overall score of 6.5 with no individual component below 6.0.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It's important for international students to review the specific entry requirements for the program they are interested in, as requirements can vary between different programs and may change over time. Additionally, applicants should consider visa and immigration requirements for studying in Switzerland, which may include financial documentation and health insurance.

International Management Institute (IMI) Switzerland offers a range of scholarships to help make education more accessible, it's essential to note that scholarship availability, eligibility criteria, and application processes may vary.

Merit-Based Scholarships: IMI Switzerland often awards scholarships to international students based on their academic achievements and performance. These scholarships recognize outstanding students who have excelled in their previous studies and demonstrate a strong commitment to their academic and career goals.

Need-Based Scholarships: IMI Switzerland may provide financial aid to international students with demonstrated financial need. These scholarships aim to make education more affordable for students who may face economic challenges in pursuing their studies abroad.

Country-Specific Scholarships: IMI Switzerland may offer scholarships that are specifically designed for students from certain countries or regions. These scholarships can encourage diversity and cultural exchange within the student body.

Industry-Sponsored Scholarships: The institute may collaborate with industry partners and organizations to offer scholarships to students interested in pursuing careers in the international management and hospitality sectors. These scholarships often come with opportunities for internships and mentorships.

Leadership and Service Scholarships: IMI Switzerland may recognize students who have demonstrated exceptional leadership skills and a commitment to community service. Scholarships in this category acknowledge students who have made a positive impact on their communities and aspire to do the same in the future.

Women in Leadership Scholarships: IMI Switzerland may offer scholarships to female students aspiring to leadership roles in the traditionally male-dominated fields of international management and hospitality. These scholarships aim to promote gender diversity and equality in the industry.

Alumni Scholarships: IMI Switzerland's alumni network may fund scholarships for current international students. These scholarships can create a sense of continuity and support within the IMI community.

Research and Innovation Scholarships: Students interested in research and innovation in the field of international management and hospitality may have access to scholarships that support their academic and research endeavors.

Graduating with an MSc in International Hospitality and Events Management from the International Management Institute (IMI) Switzerland opens up a wide range of exciting career opportunities in the hospitality, tourism, and events industries.

Hotel Manager: Graduates can pursue roles as hotel managers, overseeing the operations of hotels and resorts. They are responsible for managing staff, ensuring guest satisfaction, maintaining quality standards, and maximizing revenue and profitability.

Event Manager: Graduates can work as event managers, planning and organizing a variety of events such as conferences, conventions, weddings, and corporate events. They coordinate logistics, manage budgets, liaise with vendors, and ensure the smooth execution of events.

Conference and Convention Planner: Graduates can specialize in conference and convention planning, organizing large-scale events for businesses, associations, and government agencies. They handle venue selection, program development, attendee registration, and onsite management to deliver successful conferences and conventions.

Destination Manager: Graduates can pursue careers as destination managers, promoting and managing tourism destinations such as cities, regions, or countries. They develop marketing strategies, collaborate with stakeholders, and oversee tourism development initiatives to attract visitors and enhance the visitor experience.

Revenue Manager: Graduates can work as revenue managers, optimizing hotel and event revenue through strategic pricing and inventory management. They analyze market demand, monitor competitor pricing, and implement pricing strategies to maximize revenue and profitability.

Sales and Marketing Manager: Graduates can specialize in sales and marketing roles within the hospitality and events industries. They develop marketing campaigns, cultivate client relationships, and generate business leads to drive sales and revenue growth for hotels, event venues, or destination marketing organizations.

Hospitality Consultant: Graduates can work as hospitality consultants, providing strategic advice and solutions to hotels, resorts, and hospitality businesses. They assess operations, identify opportunities for improvement, and develop recommendations to enhance guest experiences, operational efficiency, and financial performance.

Event Marketing Manager: Graduates can pursue roles as event marketing managers, responsible for promoting and marketing events to target audiences. They develop marketing plans, execute promotional campaigns, and leverage digital and social media channels to drive attendance and engagement for events.

Corporate Event Planner: Graduates can work in corporate settings, planning and organizing events such as meetings, conferences, and corporate retreats for businesses and organizations. They manage logistics, coordinate agendas, and ensure that corporate events align with business objectives and brand messaging.

Tourism Development Officer: Graduates can work in government agencies or destination management organizations, promoting sustainable tourism development and managing tourism initiatives. They collaborate with stakeholders, develop tourism strategies, and implement projects to enhance tourism infrastructure and experiences.


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