B.B.A. in General Business

Undergraduate Entry Requirements

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.

English Language Proficiency:

• IELTS: Overall band score of 6.0 with a minimum of 5.5 in each component.
• TOEFL: Overall score of 61 or higher.
• PTE: Overall score of 44 or higher.
• DET (Duolingo English Test): Overall score of 95.

Scholarships for International Students at Eastern Michigan University

Global Leadership Scholarship: EMU offers the Global Leadership Scholarship to exceptional international students. This scholarship is competitive and based on academic merit. It provides partial tuition coverage.

International Student Tuition Scholarships: These scholarships are awarded based on academic achievement and may cover a portion of the tuition fees for international students.

EMU Foundation Scholarships: International students can also apply for scholarships offered through the EMU Foundation. These scholarships are typically based on academic achievement, leadership, and community involvement.

External Scholarships: EMU encourages international students to explore external scholarship opportunities, such as those offered by government agencies, foundations, and international organizations. The ISSO (International Students and Scholars Office) can assist students in finding these opportunities.

Departmental Scholarships: Some academic departments at EMU offer scholarships specifically to students within their field of study. International students should inquire with their respective departments for such opportunities.

Cultural Scholarships: EMU recognizes and values diversity. As a result, there may be cultural scholarships available to international students from specific regions or countries. These scholarships aim to promote cross-cultural understanding.

It's important for international students to meet the eligibility criteria and application deadlines for these scholarships.

Graduates with a Bachelor of Business Administration (B.B.A.) in General Business from Eastern Michigan University are well-equipped to pursue a variety of career paths across numerous industries. The program’s broad focus on business fundamentals provides students with the versatility to adapt to different roles and sectors. 

Business Manager: Business managers oversee the daily operations of an organization or department, ensuring that business processes run smoothly and efficiently. They handle tasks such as budgeting, staffing, and strategic planning to achieve organizational goals.

Marketing Coordinator: Marketing coordinators develop and implement marketing strategies to promote products or services. They manage marketing campaigns, conduct market research, and analyze consumer trends to enhance brand visibility and drive sales.

Sales Representative: Sales representatives are responsible for selling products or services to clients, generating leads, and building relationships with customers. They work to meet sales targets, negotiate deals, and provide customer support.

Financial Analyst: Financial analysts evaluate financial data to assist businesses in making informed investment and financial decisions. They analyze market trends, prepare financial reports, and offer recommendations based on their findings.

Human Resources Specialist: Human resources specialists manage various aspects of employee relations, including recruitment, training, benefits administration, and performance management. They ensure compliance with employment laws and foster a positive work environment.

Operations Coordinator: Operations coordinators focus on optimizing business processes and ensuring that operations run efficiently. They manage logistics, coordinate between departments, and implement process improvements to enhance productivity.

Entrepreneur: With a strong foundation in business principles, graduates may choose to start their own ventures. Entrepreneurs leverage their business knowledge to develop business plans, secure funding, and launch new businesses.

Business Consultant: Business consultants provide expert advice to organizations on how to improve their operations, strategy, and overall performance. They analyze business problems, recommend solutions, and help implement changes.

Project Manager: Project managers oversee and coordinate projects from inception to completion. They manage project timelines, budgets, and resources, ensuring that projects are delivered on time and within scope.

Customer Service Manager: Customer service managers oversee customer service teams, ensuring that customer inquiries and issues are handled effectively. They develop strategies to enhance customer satisfaction and improve service quality.

Retail Manager: Retail managers are responsible for the operation of retail stores, including managing staff, inventory, and sales. They implement sales strategies, handle customer service, and ensure that store operations align with company goals.

Supply Chain Analyst: Supply chain analysts manage and optimize the flow of goods and services from suppliers to customers. They analyze supply chain processes, identify inefficiencies, and work to improve logistics and inventory management.

Account Manager: Account managers maintain and grow client relationships, ensuring that clients’ needs are met and expectations are exceeded. They manage client accounts, provide solutions, and coordinate with internal teams to deliver services.

Non-Profit Manager: Graduates interested in the non-profit sector can work as managers in organizations focused on social causes. They handle program development, fundraising, and community outreach efforts.